---
title: "Indomie vs Nongshim: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Indomie or Nongshim? Compare estimated monthly branded-search demand and Share of Search inside the Instant noodle brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/indomie-vs-nongshim"
publisher: "Brandwave"
---

# Indomie vs Nongshim: Which is more popular by branded search in New Zealand?

Which is more popular in search, Indomie or Nongshim? Compare estimated monthly branded-search demand and Share of Search inside the Instant noodle brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Indomie and Nongshim
- **Competitive set**: Instant noodle brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Indomie Share of Search**: 24.8%
- **Nongshim Share of Search**: 19.4%

## Which is more popular in search, Indomie or Nongshim?

- In August 2026, Indomie had more branded searches than Nongshim among instant noodle brands in New Zealand. Indomie was estimated to have 6.8K branded searches compared to Nongshim’s 5.3K, and held a 24.8% Share of Search versus Nongshim’s 19.4%.
- Indomie was ahead of Nongshim in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Indomie’s estimated Share of Search among instant noodle brands in New Zealand held steady at 24.8%, and its estimated monthly branded searches moved from 6K to 6.8K.
- Across the 11 months ending August 2026, Nongshim’s estimated Share of Search among instant noodle brands in New Zealand moved from 17.7% to 19.4%, and its estimated monthly branded searches moved from 4.3K to 5.3K.

## How did search popularity change for New Zealand instant noodle brands in August 2026?

- In August 2026, Nongshim lost estimated Share of Search among instant noodle brands in New Zealand, from 20.2% to 19.4%.
- In August 2026, Indomie lost estimated Share of Search among instant noodle brands in New Zealand, from 25.4% to 24.8%.

## Month by month

| Month | Indomie estimated searches | Indomie Share of Search | Indomie rank | Nongshim estimated searches | Nongshim Share of Search | Nongshim rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6K | 24.8% | 2 | 4.3K | 17.7% | 4 |
| Nov 2025 | 5.3K | 25.2% | 2 | 3.6K | 17.1% | 4 |
| Dec 2025 | 4.9K | 25.8% | 2 | 3.7K | 19.2% | 4 |
| Jan 2026 | 5.6K | 25.7% | 2 | 4.2K | 19.3% | 4 |
| Feb 2026 | 5.6K | 27.3% | 2 | 3.4K | 16.5% | 4 |
| Mar 2026 | 6.8K | 28.8% | 1 | 4.7K | 19.9% | 4 |
| Apr 2026 | 6.4K | 27.8% | 2 | 4.3K | 18.6% | 4 |
| May 2026 | 6.8K | 27.4% | 2 | 4.6K | 18.7% | 4 |
| Jun 2026 | 6.7K | 26.9% | 2 | 4.9K | 19.6% | 4 |
| Jul 2026 | 6.5K | 25.4% | 2 | 5.2K | 20.2% | 4 |
| Aug 2026 | 6.8K | 24.8% | 2 | 5.3K | 19.4% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Indomie’s and Nongshim’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Indomie**: Measured on the search terms “chicken mi goreng”, “hot and spicy mi goreng”, “indomie”, “indomie com”, “indomie hot spicy”, “indomie mi goreng”, “indomie mi goreng noodles”, “indomie mi goreng original”, “indomie near me”, “indomie new zealand”, “indomie noodles”, “indomie noodles online”, “indomie noodles satay”, “indomie nz”, “indomie online”, “indomie ramen”, “mi goreng”, “mi goreng indo mie”, “mi goreng noodles”, “mi goreng packet noodles”, “mi goreng satay” and “mi goreng spicy”, summed into one figure.
- **Nongshim**: Measured on the search terms “nongshim”, “nongshim bowl noodle”, “nongshim chapagetti”, “nongshim com”, “nongshim near me”, “nongshim nz”, “nongshim onion rings”, “nongshim online”, “nongshim ramen”, “nongshim ramyun”, “nongshim shin ramyun noodle”, “noodle nongshim”, “ramen shin ramyun”, “shin ramyun”, “shin ramyun cup”, “shin ramyun kimchi” and “shin ramyun noodles”, summed into one figure.

- [Indomie profile](/demand/nz/brands/indomie)
- [Nongshim profile](/demand/nz/brands/nongshim)
- [All instant noodle brands in New Zealand](/demand/nz/categories/nz-instant-noodle-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Indomie or Nongshim?

In August 2026, Indomie had more branded searches than Nongshim among instant noodle brands in New Zealand. Indomie was estimated to have 6.8K branded searches compared to Nongshim’s 5.3K, and held a 24.8% Share of Search versus Nongshim’s 19.4%.

## Cite this page

Brandwave. "Indomie vs Nongshim: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/indomie-vs-nongshim

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/indomie-vs-nongshim. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
