---
title: "Hy-Clor vs Zodiac: Which is searched more in New Zealand?"
description: "Is Hy-Clor or Zodiac more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pool chemical brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/hy-clor-vs-zodiac-pool"
publisher: "Brandwave"
---

# Hy-Clor vs Zodiac: Which is searched more in New Zealand?

Is Hy-Clor or Zodiac more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pool chemical brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hy-Clor and Zodiac
- **Competitive set**: Pool chemical brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Hy-Clor Share of Search**: 21.4%
- **Zodiac Share of Search**: 57.1%

## Is Hy-Clor or Zodiac more popular in search?

- In September 2026, Zodiac had more branded searches than Hy-Clor among pool chemical brands in New Zealand. Zodiac had about 160 branded searches, while Hy-Clor had 60. Zodiac made up 57.1% of all pool chemical brand searches we track, and Hy-Clor accounted for 21.4%.
- Zodiac was ahead of Hy-Clor in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hy-Clor’s share of searches among pool chemical brands in New Zealand moved from 19% to 21.4%, and its estimated monthly branded searches moved from 80 to 60.
- Across the 12 months ending September 2026, Zodiac’s share of searches among pool chemical brands in New Zealand moved from 59.5% to 57.1%, and its estimated monthly branded searches moved from 250 to 160.

## Top pool chemical brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Hy-Clor was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Zodiac was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Zodiac was listed before Hy-Clor in two out of three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| BioGuard | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Zodiac | 2nd | 2 of 3 | 0 of 1 | 2 of 4 |
| Hy-Clor | 3rd | 3 of 3 | 0 of 1 | 3 of 4 |
| HTH | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about pool chemical brands

- Asked ChatGPT "Which pool chemical brand should I buy in New Zealand?": 1. BioGuard, 2. Hy-Clor
- Asked ChatGPT "What are the best pool chemical brands in New Zealand?": 1. BioGuard, 2. Zodiac, 3. Hy-Clor
- Asked ChatGPT "What's the best pool chemical brand in New Zealand for a backyard pool?": 1. BioGuard, 2. Zodiac, 3. Hy-Clor
- Searched Google, AI Overview "pool chlorine nz": named none of the brands we track

Not named in any answer: HTH.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand pool chemical brands in September 2026?

- In September 2026, Hy-Clor gained share of searches among pool chemical brands in New Zealand, from 12.5% to 21.4%.
- In September 2026, Zodiac gained share of searches among pool chemical brands in New Zealand, from 50% to 57.1%.

## Month by month

| Month | Hy-Clor estimated searches | Hy-Clor Share of Search | Hy-Clor rank | Zodiac estimated searches | Zodiac Share of Search | Zodiac rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 80 | 19% | 3 | 250 | 59.5% | 1 |
| Nov 2025 | 120 | 22.2% | 2 | 300 | 55.6% | 1 |
| Dec 2025 | 180 | 35.3% | 2 | 240 | 47.1% | 1 |
| Jan 2026 | 150 | 32.6% | 2 | 240 | 52.2% | 1 |
| Feb 2026 | 80 | 22.9% | 2 | 190 | 54.3% | 1 |
| Mar 2026 | 40 | 22.2% | 3 | 100 | 55.6% | 1 |
| Apr 2026 | 40 | 21.1% | 3 | 80 | 42.1% | 1 |
| May 2026 | 30 | 18.8% | 3 | 60 | 37.5% | 2 |
| Jun 2026 | 40 | 25% | 3 | 60 | 37.5% | 1 |
| Jul 2026 | 30 | 17.6% | 3 | 60 | 35.3% | 2 |
| Aug 2026 | 30 | 12.5% | 3 | 120 | 50% | 1 |
| Sep 2026 | 60 | 21.4% | 3 | 160 | 57.1% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hy-Clor’s and Zodiac’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hy-Clor**: Measured on the search terms “hy-clor” and “hy-clor pool”, summed into one figure.
- **Zodiac**: Measured on the search terms “zodiac pool” and “zodiac pool cleaner”, summed into one figure.

- [Hy-Clor profile](/demand/nz/brands/hy-clor)
- [Zodiac profile](/demand/nz/brands/zodiac-pool)
- [All pool chemical brands in New Zealand](/demand/nz/categories/nz-pool-chemical-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Hy-Clor or Zodiac more popular in search?

In September 2026, Zodiac had more branded searches than Hy-Clor among pool chemical brands in New Zealand. Zodiac had about 160 branded searches, while Hy-Clor had 60. Zodiac made up 57.1% of all pool chemical brand searches we track, and Hy-Clor accounted for 21.4%.

## Cite this page

Brandwave. "Hy-Clor vs Zodiac: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/hy-clor-vs-zodiac-pool

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/hy-clor-vs-zodiac-pool. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
