---
title: "Hurom vs Omega: Which is searched more in New Zealand?"
description: "Is Hurom or Omega more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cold press juicer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/hurom-vs-omega"
publisher: "Brandwave"
---

# Hurom vs Omega: Which is searched more in New Zealand?

Is Hurom or Omega more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cold press juicer brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hurom and Omega
- **Competitive set**: Cold press juicer brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Hurom Share of Search**: 1.5%
- **Omega Share of Search**: 0.51%

## Is Hurom or Omega more popular in search?

- In September 2026, Hurom had more branded searches than Omega among cold press juicer brands in New Zealand. Hurom had about 30 branded searches, while Omega had 10. Hurom made up 1.5% of all cold press juicer brand searches we track, and Omega accounted for 0.51%.
- Hurom was ahead of Omega in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hurom’s share of searches among cold press juicer brands in New Zealand moved from 1.8% to 1.5%, and its estimated monthly branded searches held steady at 30.
- Across the 12 months ending September 2026, Omega’s share of searches among cold press juicer brands in New Zealand moved from 0.61% to 0.51%, and its estimated monthly branded searches held steady at 10.

## Top cold press juicer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hurom was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Omega was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Hurom was listed before Omega in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Hurom | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Kuvings | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Omega | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Ninja | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Breville | 5th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about cold press juicer brands

- Asked ChatGPT "Which cold press juicer brand should I buy in New Zealand?": 1. Hurom, 2. Kuvings, 3. Omega
- Asked ChatGPT "What are the best cold press juicer brands in New Zealand?": 1. Kuvings, 2. Hurom, 3. Omega, 4. Ninja, 5. Breville
- Asked ChatGPT "What's the best cold press juicer brand in New Zealand for easy juicing?": 1. Hurom, 2. Kuvings
- Searched Google, AI Overview "cold press juicer nz": 1. Kuvings, 2. Ninja
- Searched Google, AI Overview "cold press juicer brands": 1. Kuvings, 2. Hurom, 3. Ninja, 4. Omega

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How did search popularity change for New Zealand cold press juicer brands in September 2026?

Neither Hurom nor Omega moved beyond provider rounding among cold press juicer brands in Sep 2026.

## Month by month

| Month | Hurom estimated searches | Hurom Share of Search | Hurom rank | Omega estimated searches | Omega Share of Search | Omega rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 30 | 1.8% | 3 | 10 | 0.61% | 5 |
| Nov 2025 | 40 | 1.9% | 3 | 10 | 0.48% | 5 |
| Dec 2025 | 50 | 2.4% | 3 | 10 | 0.48% | 5 |
| Jan 2026 | 30 | 1.6% | 4 | 10 | 0.54% | 5 |
| Feb 2026 | 40 | 2.8% | 3 | 10 | 0.7% | 5 |
| Mar 2026 | 40 | 3.1% | 3 | 10 | 0.78% | 5 |
| Apr 2026 | 30 | 1.9% | 3 | 10 | 0.62% | 5 |
| May 2026 | 40 | 2.3% | 3 | 10 | 0.58% | 5 |
| Jun 2026 | 20 | 1.2% | 3 | 10 | 0.59% | 5 |
| Jul 2026 | 20 | 1% | 3 | 10 | 0.52% | 5 |
| Aug 2026 | 30 | 1.5% | 3 | 10 | 0.51% | 5 |
| Sep 2026 | 30 | 1.5% | 3 | 10 | 0.51% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hurom’s and Omega’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hurom**: Measured on the search term “hurom”.
- **Omega**: Measured on the search term “omega cold press juicer”.

- [Hurom profile](/demand/nz/brands/hurom)
- [Omega profile](/demand/nz/brands/omega)
- [All cold press juicer brands in New Zealand](/demand/nz/categories/nz-cold-press-juicer-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Hurom or Omega more popular in search?

In September 2026, Hurom had more branded searches than Omega among cold press juicer brands in New Zealand. Hurom had about 30 branded searches, while Omega had 10. Hurom made up 1.5% of all cold press juicer brand searches we track, and Omega accounted for 0.51%.

## Cite this page

Brandwave. "Hurom vs Omega: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/hurom-vs-omega

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/hurom-vs-omega. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
