--- title: "Human Digital vs SIXGUN: Which is searched more in New Zealand?" description: "Is Human Digital or SIXGUN more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/human-digital-vs-sixgun" publisher: "Brandwave" --- # Human Digital vs SIXGUN: Which is searched more in New Zealand? Is Human Digital or SIXGUN more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Auckland digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Human Digital and SIXGUN - **Competitive set**: Auckland digital marketing agencies - **Market**: New Zealand - **Month measured**: Sep 2026 - **Human Digital Share of Search**: 5.9% - **SIXGUN Share of Search**: 2% ## Is Human Digital or SIXGUN more popular in search? - In September 2026, Human Digital had more branded searches than SIXGUN among Auckland digital marketing agencies in New Zealand. Human Digital had about 60 branded searches, while SIXGUN had 20. Human Digital made up 5.9% of all Auckland digital marketing agency searches we track, and SIXGUN accounted for 2%. - Human Digital was ahead of SIXGUN in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Human Digital’s share of searches among Auckland digital marketing agencies in New Zealand moved from 4.5% to 5.9%, and its estimated monthly branded searches moved from 50 to 60. - Across the 12 months ending September 2026, SIXGUN’s share of searches among Auckland digital marketing agencies in New Zealand moved from 2.7% to 2%, and its estimated monthly branded searches moved from 30 to 20. ## Top Auckland digital marketing agencies in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, SIXGUN was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Human Digital did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | SIXGUN | 1st | 2 of 3 | 0 of 1 | 2 of 4 | | Harper Digital | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Sprocket Digital | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Webzilla | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Human Digital | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Adcelerate | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | First Page | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Adhesion | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Local Clicks | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Auckland digital marketing agencies - Asked ChatGPT "Which digital marketing agency should I hire in Auckland, New Zealand?": 1. SIXGUN, 2. Sprocket Digital, 3. Harper Digital, 4. Webzilla - Asked ChatGPT "What are the best digital marketing agencies in Auckland, New Zealand?": 1. SIXGUN, 2. Webzilla, 3. Sprocket Digital, 4. Harper Digital - Asked ChatGPT "What's the best digital marketing agency in Auckland, New Zealand for more online leads?": 1. Harper Digital, 2. Sprocket Digital - Searched Google, AI Overview "digital marketing auckland": named none of the brands we track Not named in any answer: Human Digital, Adcelerate, First Page, Adhesion and Local Clicks. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How did search popularity change for New Zealand Auckland digital marketing agencies in September 2026? - In September 2026, Human Digital overtook First Page to rank 4th among Auckland digital marketing agencies in New Zealand, with 5.9% of the searches. - In September 2026, SIXGUN overtook Adhesion and Local Clicks to rank 7th among Auckland digital marketing agencies in New Zealand, with 2% of the searches. ## Month by month | Month | Human Digital estimated searches | Human Digital Share of Search | Human Digital rank | SIXGUN estimated searches | SIXGUN Share of Search | SIXGUN rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 50 | 4.5% | 5 | 30 | 2.7% | 7 | | Nov 2025 | 80 | 7.9% | 5 | 30 | 3% | 6 | | Dec 2025 | 50 | 6.9% | 5 | 30 | 4.2% | 6 | | Jan 2026 | 30 | 3.6% | 5 | 20 | 2.4% | 6 | | Feb 2026 | 40 | 3.6% | 5 | 20 | 1.8% | 7 | | Mar 2026 | 100 | 8.4% | 5 | 20 | 1.7% | 7 | | Apr 2026 | 60 | 6.8% | 5 | 20 | 2.3% | 7 | | May 2026 | 40 | 3.6% | 5 | 30 | 2.7% | 7 | | Jun 2026 | 60 | 5.1% | 5 | 20 | 1.7% | 7 | | Jul 2026 | 40 | 3.8% | 5 | 30 | 2.9% | 6 | | Aug 2026 | 50 | 5.2% | 5 | 10 | 1% | 9 | | Sep 2026 | 60 | 5.9% | 4 | 20 | 2% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Human Digital’s and SIXGUN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Human Digital**: Measured on the search terms “human digital”, “human digital agency”, “human digital company” and “humandigital”, summed into one figure. - **SIXGUN**: Measured on the search term “sixgun”. - [Human Digital profile](/demand/nz/brands/human-digital) - [SIXGUN profile](/demand/nz/brands/sixgun) - [All Auckland digital marketing agencies in New Zealand](/demand/nz/locations/auckland/digital-marketing-agencies): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Human Digital or SIXGUN more popular in search? In September 2026, Human Digital had more branded searches than SIXGUN among Auckland digital marketing agencies in New Zealand. Human Digital had about 60 branded searches, while SIXGUN had 20. Human Digital made up 5.9% of all Auckland digital marketing agency searches we track, and SIXGUN accounted for 2%. ## Cite this page Brandwave. "Human Digital vs SIXGUN: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/human-digital-vs-sixgun This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/human-digital-vs-sixgun. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.