---
title: "Human Digital vs Local Clicks: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Human Digital or Local Clicks? Compare estimated monthly branded-search demand and Share of Search inside the Auckland digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/human-digital-vs-local-clicks"
publisher: "Brandwave"
---

# Human Digital vs Local Clicks: Which is more popular by branded search in New Zealand?

Which is more popular in search, Human Digital or Local Clicks? Compare estimated monthly branded-search demand and Share of Search inside the Auckland digital marketing agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Human Digital and Local Clicks
- **Competitive set**: Auckland digital marketing agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Human Digital Share of Search**: 8.6%
- **Local Clicks Share of Search**: 0.95%

## Which is more popular in search, Human Digital or Local Clicks?

- In August 2026, Human Digital had more branded searches than Local Clicks among auckland digital marketing agencies in New Zealand. Human Digital was estimated to have 90 branded searches compared to Local Clicks’ 10, and held an 8.6% Share of Search versus Local Clicks’ 0.95%.
- Human Digital was ahead of Local Clicks in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Human Digital’s estimated Share of Search among auckland digital marketing agencies in New Zealand moved from 6.5% to 8.6%, and its estimated monthly branded searches held steady at 90.
- Across the 11 months ending August 2026, Local Clicks’ estimated Share of Search among auckland digital marketing agencies in New Zealand moved from 0.72% to 0.95%, and its estimated monthly branded searches held steady at 10.

## How did search popularity change for New Zealand auckland digital marketing agencies in August 2026?

- In August 2026, Human Digital gained estimated Share of Search among auckland digital marketing agencies in New Zealand, from 5.7% to 8.6%.

## Month by month

| Month | Human Digital estimated searches | Human Digital Share of Search | Human Digital rank | Local Clicks estimated searches | Local Clicks Share of Search | Local Clicks rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90 | 6.5% | 5 | 10 | 0.72% | 7 |
| Nov 2025 | 120 | 9.1% | 4 | 10 | 0.76% | 7 |
| Dec 2025 | 80 | 8% | 5 | 10 | 1% | 7 |
| Jan 2026 | 50 | 5.1% | 5 | 10 | 1% | 7 |
| Feb 2026 | 90 | 7.8% | 5 | 10 | 0.86% | 7 |
| Mar 2026 | 130 | 9% | 5 | 10 | 0.69% | 7 |
| Apr 2026 | 110 | 12% | 4 | 0 | 0% | 7 |
| May 2026 | 90 | 8% | 5 | 0 | 0% | 7 |
| Jun 2026 | 90 | 8.3% | 5 | 10 | 0.93% | 7 |
| Jul 2026 | 60 | 5.7% | 5 | 10 | 0.95% | 7 |
| Aug 2026 | 90 | 8.6% | 5 | 10 | 0.95% | 7 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Human Digital’s and Local Clicks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Human Digital**: Measured on the search terms “human digital”, “human digital agency”, “human digital auckland”, “human digital com”, “human digital company”, “humandigital” and “humandigital.com”, summed into one figure.
- **Local Clicks**: Measured on the search term “localclicks”.

- [Human Digital profile](/demand/nz/brands/human-digital)
- [Local Clicks profile](/demand/nz/brands/local-clicks)
- [All auckland digital marketing agencies in New Zealand](/demand/nz/categories/nz-auckland-digital-marketing-agencies): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Human Digital or Local Clicks?

In August 2026, Human Digital had more branded searches than Local Clicks among auckland digital marketing agencies in New Zealand. Human Digital was estimated to have 90 branded searches compared to Local Clicks’ 10, and held an 8.6% Share of Search versus Local Clicks’ 0.95%.

## Cite this page

Brandwave. "Human Digital vs Local Clicks: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/human-digital-vs-local-clicks

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/human-digital-vs-local-clicks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.