--- title: "Hostinger vs WordPress.com: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Hostinger or WordPress.com? Compare estimated monthly branded-search demand and Share of Search inside the Website builders set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/hostinger-vs-wordpress-com" publisher: "Brandwave" --- # Hostinger vs WordPress.com: Which is more popular by branded search in New Zealand? Which is more popular in search, Hostinger or WordPress.com? Compare estimated monthly branded-search demand and Share of Search inside the Website builders set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Hostinger and WordPress.com - **Competitive set**: Website builders - **Market**: New Zealand - **Month measured**: Aug 2026 - **Hostinger Share of Search**: 7.3% - **WordPress.com Share of Search**: 9% ## Which is more popular in search, Hostinger or WordPress.com? - In August 2026, WordPress.com had more branded searches than Hostinger among website builders in New Zealand. WordPress.com was estimated to have 5.5K branded searches compared to Hostinger’s 4.5K, and held a 9% Share of Search versus Hostinger’s 7.3%. - WordPress.com was ahead of Hostinger in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among website builders in New Zealand moved from 6.9% to 7.3%, and its estimated monthly branded searches held steady at 4.5K. - Across the 11 months ending August 2026, WordPress.com’s estimated Share of Search among website builders in New Zealand held steady at 9%, and its estimated monthly branded searches moved from 5.8K to 5.5K. ## How did search popularity change for New Zealand website builders in August 2026? Neither Hostinger nor WordPress.com moved beyond provider rounding among website builders in Aug 2026. ## Month by month | Month | Hostinger estimated searches | Hostinger Share of Search | Hostinger rank | WordPress.com estimated searches | WordPress.com Share of Search | WordPress.com rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.5K | 6.9% | 5 | 5.8K | 9% | 4 | | Nov 2025 | 4.5K | 8.1% | 5 | 4.9K | 8.8% | 4 | | Dec 2025 | 3.6K | 7.9% | 5 | 4.2K | 9.2% | 4 | | Jan 2026 | 4.3K | 7.3% | 5 | 6.1K | 10.4% | 4 | | Feb 2026 | 4.4K | 7.5% | 5 | 5.4K | 9.2% | 4 | | Mar 2026 | 5.4K | 7.7% | 5 | 7.6K | 10.8% | 4 | | Apr 2026 | 5.4K | 8.4% | 5 | 5.9K | 9.3% | 4 | | May 2026 | 5.6K | 8.4% | 5 | 6.3K | 9.3% | 4 | | Jun 2026 | 4.8K | 7.2% | 5 | 6.5K | 9.8% | 4 | | Jul 2026 | 4.7K | 7.4% | 5 | 5.5K | 8.7% | 4 | | Aug 2026 | 4.5K | 7.3% | 5 | 5.5K | 9% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Hostinger’s and WordPress.com’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Hostinger**: Measured on the search terms “hosting hostinger”, “hostinger”, “hostinger com”, “hostinger domain”, “hostinger near me”, “hostinger new zealand”, “hostinger nz”, “hostinger plans”, “hostinger pricing”, “hostinger site builder”, “hostinger templates” and “hostinger webmail1”, summed into one figure. - **WordPress.com**: Measured on the search terms “hosting wordpress”, “wordpress”, “wordpress blog”, “wordpress cms”, “wordpress com”, “wordpress com templates”, “wordpress com website builder”, “wordpress developer”, “wordpress page builder”, “wordpress plugins”, “wordpress pricing”, “wordpress seo plugins”, “wordpress templates”, “wordpress themes”, “wordpress web”, “wordpress website builder” and “wordpresscom”, summed into one figure. - [Hostinger profile](/demand/nz/brands/hostinger) - [WordPress.com profile](/demand/nz/brands/wordpress-com) - [All website builders in New Zealand](/demand/nz/categories/nz-website-builders): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Hostinger or WordPress.com? In August 2026, WordPress.com had more branded searches than Hostinger among website builders in New Zealand. WordPress.com was estimated to have 5.5K branded searches compared to Hostinger’s 4.5K, and held a 9% Share of Search versus Hostinger’s 7.3%. ## Cite this page Brandwave. "Hostinger vs WordPress.com: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/hostinger-vs-wordpress-com This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/hostinger-vs-wordpress-com. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.