---
title: "Hostinger vs Wix: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Hostinger or Wix? Compare estimated monthly branded-search demand and Share of Search inside the Website builders set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/hostinger-vs-wix"
publisher: "Brandwave"
---

# Hostinger vs Wix: Which is more popular by branded search in New Zealand?

Which is more popular in search, Hostinger or Wix? Compare estimated monthly branded-search demand and Share of Search inside the Website builders set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hostinger and Wix
- **Competitive set**: Website builders
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Hostinger Share of Search**: 7.3%
- **Wix Share of Search**: 29.9%

## Which is more popular in search, Hostinger or Wix?

- In August 2026, Wix had more branded searches than Hostinger among website builders in New Zealand. Wix was estimated to have 18.4K branded searches compared to Hostinger’s 4.5K, and held a 29.9% Share of Search versus Hostinger’s 7.3%.
- Wix was ahead of Hostinger in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hostinger’s estimated Share of Search among website builders in New Zealand moved from 6.9% to 7.3%, and its estimated monthly branded searches held steady at 4.5K.
- Across the 11 months ending August 2026, Wix’s estimated Share of Search among website builders in New Zealand moved from 33.1% to 29.9%, and its estimated monthly branded searches moved from 21.4K to 18.4K.

## How did search popularity change for New Zealand website builders in August 2026?

- Estimated monthly branded searches for Wix in New Zealand fell 14.2% over 11 measured months, from 21.4K to 18.4K in August 2026.

## Month by month

| Month | Hostinger estimated searches | Hostinger Share of Search | Hostinger rank | Wix estimated searches | Wix Share of Search | Wix rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.5K | 6.9% | 5 | 21.4K | 33.1% | 1 |
| Nov 2025 | 4.5K | 8.1% | 5 | 17.7K | 32.1% | 1 |
| Dec 2025 | 3.6K | 7.9% | 5 | 14.2K | 30.9% | 1 |
| Jan 2026 | 4.3K | 7.3% | 5 | 18K | 30.7% | 1 |
| Feb 2026 | 4.4K | 7.5% | 5 | 18.9K | 32.2% | 1 |
| Mar 2026 | 5.4K | 7.7% | 5 | 23.4K | 33.3% | 1 |
| Apr 2026 | 5.4K | 8.4% | 5 | 19.3K | 30.3% | 1 |
| May 2026 | 5.6K | 8.4% | 5 | 20.7K | 30.8% | 1 |
| Jun 2026 | 4.8K | 7.2% | 5 | 19.6K | 29.6% | 1 |
| Jul 2026 | 4.7K | 7.4% | 5 | 19K | 30% | 1 |
| Aug 2026 | 4.5K | 7.3% | 5 | 18.4K | 29.9% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Hostinger’s and Wix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hostinger**: Measured on the search terms “hosting hostinger”, “hostinger”, “hostinger com”, “hostinger domain”, “hostinger near me”, “hostinger new zealand”, “hostinger nz”, “hostinger plans”, “hostinger pricing”, “hostinger site builder”, “hostinger templates” and “hostinger webmail1”, summed into one figure.
- **Wix**: Measured on the search terms “wix”, “wix com”, “wix cost”, “wix ecommerce”, “wix editor”, “wix filter search”, “wix near me”, “wix nz”, “wix online store”, “wix site maker”, “wix studio”, “wix templates”, “wix w”, “wix website designs” and “wix website maker”, summed into one figure.

- [Hostinger profile](/demand/nz/brands/hostinger)
- [Wix profile](/demand/nz/brands/wix)
- [All website builders in New Zealand](/demand/nz/categories/nz-website-builders): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hostinger or Wix?

In August 2026, Wix had more branded searches than Hostinger among website builders in New Zealand. Wix was estimated to have 18.4K branded searches compared to Hostinger’s 4.5K, and held a 29.9% Share of Search versus Hostinger’s 7.3%.

## Cite this page

Brandwave. "Hostinger vs Wix: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/hostinger-vs-wix

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/hostinger-vs-wix. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.