---
title: "Horleys vs Myprotein: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Horleys or Myprotein? Compare estimated monthly branded-search demand and Share of Search inside the Sports nutrition brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/horleys-vs-myprotein"
publisher: "Brandwave"
---

# Horleys vs Myprotein: Which is more popular by branded search in New Zealand?

Which is more popular in search, Horleys or Myprotein? Compare estimated monthly branded-search demand and Share of Search inside the Sports nutrition brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Horleys and Myprotein
- **Competitive set**: Sports nutrition brands
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Horleys Share of Search**: 1.4%
- **Myprotein Share of Search**: 3.4%

## Which is more popular in search, Horleys or Myprotein?

- In August 2026, Myprotein had more branded searches than Horleys among sports nutrition brands in New Zealand. Myprotein was estimated to have 2.1K branded searches compared to Horleys’ 870, and held a 3.4% Share of Search versus Horleys’ 1.4%.
- Myprotein was ahead of Horleys in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Horleys’ estimated Share of Search among sports nutrition brands in New Zealand moved from 1.9% to 1.4%, and its estimated monthly branded searches moved from 950 to 870.
- Across the 11 months ending August 2026, Myprotein’s estimated Share of Search among sports nutrition brands in New Zealand moved from 5.9% to 3.4%, and its estimated monthly branded searches moved from 2.9K to 2.1K.

## How did search popularity change for New Zealand sports nutrition brands in August 2026?

- Estimated monthly branded searches for Myprotein in New Zealand fell 28.4% over 11 measured months, from 2.9K to 2.1K in August 2026.

## Month by month

| Month | Horleys estimated searches | Horleys Share of Search | Horleys rank | Myprotein estimated searches | Myprotein Share of Search | Myprotein rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 950 | 1.9% | 7 | 2.9K | 5.9% | 4 |
| Nov 2025 | 930 | 1.8% | 7 | 3.8K | 7.6% | 4 |
| Dec 2025 | 660 | 1.8% | 7 | 2.1K | 5.8% | 4 |
| Jan 2026 | 1K | 2% | 6 | 3K | 5.8% | 4 |
| Feb 2026 | 860 | 1.5% | 7 | 3K | 5.2% | 4 |
| Mar 2026 | 760 | 1.3% | 7 | 3.3K | 5.6% | 4 |
| Apr 2026 | 690 | 1.3% | 7 | 2.7K | 5.1% | 4 |
| May 2026 | 920 | 1.3% | 7 | 2.9K | 4.1% | 4 |
| Jun 2026 | 760 | 0.92% | 7 | 3K | 3.6% | 4 |
| Jul 2026 | 790 | 1.1% | 7 | 2.3K | 3.1% | 4 |
| Aug 2026 | 870 | 1.4% | 7 | 2.1K | 3.4% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Horleys’ and Myprotein’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Horleys**: Measured on the search terms “horleys”, “horleys carbless crunch”, “horleys com”, “horleys creatine”, “horleys electrolytes”, “horleys new zealand”, “horleys nz”, “horleys pre workout”, “horleys protein”, “horleys protein bars”, “horleys protein powder”, “horleys replace”, “horleys sculpt”, “horleys sculpt protein powder”, “horleys slim shake” and “horleys whey protein”, summed into one figure.
- **Myprotein**: Measured on the search terms “myprotein”, “myprotein aus”, “myprotein clear whey isolate”, “myprotein creatine”, “myprotein impact whey”, “myprotein impact whey isolate”, “myprotein impact whey protein”, “myprotein impact whey protein powder”, “myprotein isolate”, “myprotein my”, “myprotein near me”, “myprotein nz”, “myprotein online”, “myprotein protein”, “myprotein protein powder” and “myprotein uk”, summed into one figure.

- [Horleys profile](/demand/nz/brands/horleys)
- [Myprotein profile](/demand/nz/brands/myprotein)
- [All sports nutrition brands in New Zealand](/demand/nz/categories/nz-sports-nutrition-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Horleys or Myprotein?

In August 2026, Myprotein had more branded searches than Horleys among sports nutrition brands in New Zealand. Myprotein was estimated to have 2.1K branded searches compared to Horleys’ 870, and held a 3.4% Share of Search versus Horleys’ 1.4%.

## Cite this page

Brandwave. "Horleys vs Myprotein: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/horleys-vs-myprotein

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/horleys-vs-myprotein. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
