---
title: "Honda Power Equipment vs Masport: Which is searched more in New Zealand?"
description: "Is Honda Power Equipment or Masport more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lawn mower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/honda-power-equipment-vs-masport"
publisher: "Brandwave"
---

# Honda Power Equipment vs Masport: Which is searched more in New Zealand?

Is Honda Power Equipment or Masport more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Lawn mower brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Honda Power Equipment and Masport
- **Competitive set**: Lawn mower brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Honda Power Equipment Share of Search**: 1.9%
- **Masport Share of Search**: 9.2%

## Is Honda Power Equipment or Masport more popular in search?

- In September 2026, Masport had more branded searches than Honda Power Equipment among lawn mower brands in New Zealand. Masport had about 4,050 branded searches, while Honda Power Equipment had 820. Masport made up 9.2% of all lawn mower brand searches we track, and Honda Power Equipment accounted for 1.9%.
- Masport was ahead of Honda Power Equipment in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Honda Power Equipment’s share of searches among lawn mower brands in New Zealand moved from 2.1% to 1.9%, and its estimated monthly branded searches moved from 1K to 820.
- Across the 12 months ending September 2026, Masport’s share of searches among lawn mower brands in New Zealand moved from 9.9% to 9.2%, and its estimated monthly branded searches moved from 4.9K to 4K.

## Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Honda Power Equipment and Masport were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Honda Power Equipment was listed before Masport in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Honda Power Equipment | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Stihl | 2nd | 1 of 3 | 2 of 2 | 3 of 5 |
| Masport | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Victa | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Makita | 5th | 3 of 3 | 1 of 2 | 4 of 5 |
| Ryobi | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Rover | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Husqvarna | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Cub Cadet | 9th | 0 of 3 | 1 of 2 | 1 of 5 |
| Greenworks | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about lawn mower brands

- Asked ChatGPT "Which lawn mower brand should I buy in New Zealand?": 1. Honda Power Equipment, 2. Masport, 3. Victa, 4. Makita
- Asked ChatGPT "What are the best lawn mower brands in New Zealand?": 1. Honda Power Equipment, 2. Masport, 3. Stihl, 4. Makita, 5. Victa, 6. Husqvarna
- Asked ChatGPT "What's the best lawn mower brand in New Zealand for a medium backyard?": 1. Honda Power Equipment, 2. Masport, 3. Makita
- Searched Google, AI Overview "ride on mower nz": 1. Stihl, 2. Victa, 3. Rover, 4. Husqvarna, 5. Cub Cadet
- Searched Google, AI Overview "cordless lawn mower": 1. Stihl, 2. Ryobi, 3. Makita

Not named in any answer: Greenworks.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand lawn mower brands in September 2026?

- Estimated monthly branded searches for Honda Power Equipment in New Zealand fell 18.8% over 12 measured months, from 1K to 820 in September 2026.
- Estimated monthly branded searches for Masport in New Zealand fell 16.7% over 12 measured months, from 4.9K to 4K in September 2026.

## Month by month

| Month | Honda Power Equipment estimated searches | Honda Power Equipment Share of Search | Honda Power Equipment rank | Masport estimated searches | Masport Share of Search | Masport rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1K | 2.1% | 7 | 4.9K | 9.9% | 4 |
| Nov 2025 | 1.1K | 1.9% | 7 | 5K | 8.9% | 4 |
| Dec 2025 | 890 | 1.8% | 7 | 3.8K | 7.7% | 4 |
| Jan 2026 | 820 | 1.8% | 8 | 4.1K | 8.8% | 4 |
| Feb 2026 | 1.1K | 2.4% | 5 | 4K | 9% | 4 |
| Mar 2026 | 790 | 1.9% | 6 | 3.7K | 8.7% | 4 |
| Apr 2026 | 640 | 1.5% | 7 | 4.1K | 9.8% | 4 |
| May 2026 | 620 | 1.6% | 6 | 3.3K | 8.5% | 4 |
| Jun 2026 | 600 | 1.7% | 6 | 3.3K | 9.5% | 4 |
| Jul 2026 | 550 | 1.6% | 6 | 2.8K | 8.4% | 4 |
| Aug 2026 | 630 | 1.7% | 7 | 3.4K | 9.1% | 4 |
| Sep 2026 | 820 | 1.9% | 7 | 4K | 9.2% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Honda Power Equipment’s and Masport’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Honda Power Equipment**: Measured on the search terms “honda lawn mower”, “honda mower”, “honda power equipment”, “honda pressure washer” and “honda water blaster”, summed into one figure.
- **Masport**: Measured on the search terms “masport”, “masport fires”, “masport heating”, “masport mower”, “masport mower blades” and “masport petrol mower”, summed into one figure.

- [Honda Power Equipment profile](/demand/nz/brands/honda-power-equipment)
- [Masport profile](/demand/nz/brands/masport)
- [All lawn mower brands in New Zealand](/demand/nz/categories/nz-lawn-mower-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Honda Power Equipment or Masport more popular in search?

In September 2026, Masport had more branded searches than Honda Power Equipment among lawn mower brands in New Zealand. Masport had about 4,050 branded searches, while Honda Power Equipment had 820. Masport made up 9.2% of all lawn mower brand searches we track, and Honda Power Equipment accounted for 1.9%.

## Cite this page

Brandwave. "Honda Power Equipment vs Masport: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/honda-power-equipment-vs-masport

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/honda-power-equipment-vs-masport. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
