--- title: "Homely vs Watson Integrity: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Homely or Watson Integrity? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North property management companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/homely-vs-watson-integrity" publisher: "Brandwave" --- # Homely vs Watson Integrity: Which is more popular by branded search in New Zealand? Which is more popular in search, Homely or Watson Integrity? Compare estimated monthly branded-search demand and Share of Search inside the Palmerston North property management companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Homely and Watson Integrity - **Competitive set**: Palmerston North property management companies - **Market**: New Zealand - **Month measured**: Aug 2026 - **Homely Share of Search**: 3.2% - **Watson Integrity Share of Search**: 5.2% ## Which is more popular in search, Homely or Watson Integrity? - In August 2026, Watson Integrity had more branded searches than Homely among palmerston north property management companies in New Zealand. Watson Integrity was estimated to have 390 branded searches compared to Homely’s 240, and held a 5.2% Share of Search versus Homely’s 3.2%. - Watson Integrity was ahead of Homely in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Homely’s estimated Share of Search among palmerston north property management companies in New Zealand moved from 4.2% to 3.2%, and its estimated monthly branded searches moved from 310 to 240. - Across the 11 months ending August 2026, Watson Integrity’s estimated Share of Search among palmerston north property management companies in New Zealand moved from 6% to 5.2%, and its estimated monthly branded searches moved from 440 to 390. ## How did search popularity change for New Zealand palmerston north property management companies in August 2026? - In August 2026, Diligence Property Management overtook Watson Integrity to rank 3rd among palmerston north property management companies in New Zealand, at 7.1%. - Estimated monthly branded searches for Homely in New Zealand fell 22.6% over 11 measured months, from 310 to 240 in August 2026. - Estimated monthly branded searches for Watson Integrity in New Zealand fell 11.4% over 11 measured months, from 440 to 390 in August 2026. ## Month by month | Month | Homely estimated searches | Homely Share of Search | Homely rank | Watson Integrity estimated searches | Watson Integrity Share of Search | Watson Integrity rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 310 | 4.2% | 4 | 440 | 6% | 3 | | Nov 2025 | 300 | 3.8% | 4 | 530 | 6.7% | 3 | | Dec 2025 | 210 | 2.9% | 5 | 440 | 6% | 3 | | Jan 2026 | 220 | 2.6% | 7 | 510 | 6.1% | 3 | | Feb 2026 | 280 | 3.4% | 4 | 440 | 5.4% | 3 | | Mar 2026 | 400 | 4.3% | 4 | 540 | 5.9% | 3 | | Apr 2026 | 320 | 4.2% | 4 | 420 | 5.5% | 3 | | May 2026 | 280 | 3.9% | 5 | 350 | 4.8% | 4 | | Jun 2026 | 250 | 3.2% | 6 | 450 | 5.8% | 3 | | Jul 2026 | 250 | 3.6% | 5 | 350 | 5% | 3 | | Aug 2026 | 240 | 3.2% | 5 | 390 | 5.2% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Homely’s and Watson Integrity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Homely**: Measured on the search terms “homely nz”, “homely palmerston north”, “homely property management” and “homely.nz”, summed into one figure. - **Watson Integrity**: Measured on the search terms “watson integrity”, “watson integrity palmerston north”, “watsonrealestate” and “watsonrealestate.nz”, summed into one figure. - [Homely profile](/demand/nz/brands/homely) - [Watson Integrity profile](/demand/nz/brands/watson-integrity) - [All palmerston north property management companies in New Zealand](/demand/nz/categories/nz-palmerston-north-property-management-companies): The set both shares are measured inside, 10 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Homely or Watson Integrity? In August 2026, Watson Integrity had more branded searches than Homely among palmerston north property management companies in New Zealand. Watson Integrity was estimated to have 390 branded searches compared to Homely’s 240, and held a 5.2% Share of Search versus Homely’s 3.2%. ## Cite this page Brandwave. "Homely vs Watson Integrity: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/homely-vs-watson-integrity This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/homely-vs-watson-integrity. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.