---
title: "Holey Moley vs Zone Bowling: Which is searched more in New Zealand?"
description: "Is Holey Moley or Zone Bowling more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Family entertainment venues set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/holey-moley-vs-zone-bowling"
publisher: "Brandwave"
---

# Holey Moley vs Zone Bowling: Which is searched more in New Zealand?

Is Holey Moley or Zone Bowling more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Family entertainment venues set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Holey Moley and Zone Bowling
- **Competitive set**: Family entertainment venues
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Holey Moley Share of Search**: 50.8%
- **Zone Bowling Share of Search**: 27.5%

## Is Holey Moley or Zone Bowling more popular in search?

- In September 2026, Holey Moley had more branded searches than Zone Bowling among family entertainment venues in New Zealand. Holey Moley had about 6,640 branded searches, while Zone Bowling had 3,600. Holey Moley made up 50.8% of all family entertainment venue searches we track, and Zone Bowling accounted for 27.5%.
- Holey Moley was ahead of Zone Bowling in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Holey Moley’s share of searches among family entertainment venues in New Zealand moved from 44.7% to 50.8%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
- Across the 12 months ending September 2026, Zone Bowling’s share of searches among family entertainment venues in New Zealand moved from 29.7% to 27.5%, and its estimated monthly branded searches held steady at 3.6K.

## Top family entertainment venues in ChatGPT and Google AI Overviews

In three ChatGPT questions, Zone Bowling appeared in all three answers. Holey Moley did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Timezone | 1st | 3 of 3 | 3 of 3 |
| Chipmunks | 2nd | 3 of 3 | 3 of 3 |
| Zone Bowling | 3rd | 3 of 3 | 3 of 3 |
| Holey Moley | Not ranked | 0 of 3 | 0 of 3 |
| Flip Out | Not ranked | 0 of 3 | 0 of 3 |
| Lollipops Playland | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about family entertainment venues

- Asked ChatGPT "Which family entertainment venue chain should I go to in New Zealand?": 1. Timezone, 2. Chipmunks, 3. Zone Bowling
- Asked ChatGPT "What are the best family entertainment venue chains in New Zealand?": 1. Timezone, 2. Chipmunks, 3. Zone Bowling
- Asked ChatGPT "What's the best family entertainment venue chain in New Zealand for kids birthday fun?": 1. Chipmunks, 2. Timezone, 3. Zone Bowling

Not named in any answer: Holey Moley, Flip Out and Lollipops Playland.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand family entertainment venues in September 2026?

- In September 2026, Holey Moley gained share of searches among family entertainment venues in New Zealand, from 45.1% to 50.8%.
- In September 2026, Zone Bowling lost share of searches among family entertainment venues in New Zealand, from 29.8% to 27.5%.

## Month by month

| Month | Holey Moley estimated searches | Holey Moley Share of Search | Holey Moley rank | Zone Bowling estimated searches | Zone Bowling Share of Search | Zone Bowling rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5.4K | 44.7% | 1 | 3.6K | 29.7% | 2 |
| Nov 2025 | 5.4K | 51% | 1 | 2.9K | 27.3% | 2 |
| Dec 2025 | 5.5K | 48.7% | 1 | 2.9K | 25.9% | 2 |
| Jan 2026 | 5.5K | 39.6% | 1 | 4.4K | 32% | 2 |
| Feb 2026 | 3.6K | 41.9% | 1 | 2.4K | 27.9% | 2 |
| Mar 2026 | 3.6K | 39% | 1 | 2.9K | 31.1% | 2 |
| Apr 2026 | 5.5K | 40.1% | 1 | 4.4K | 32.4% | 2 |
| May 2026 | 4.4K | 38.5% | 1 | 3.6K | 31.3% | 2 |
| Jun 2026 | 5.5K | 46.9% | 1 | 2.9K | 24.9% | 2 |
| Jul 2026 | 6.7K | 45.8% | 1 | 4.4K | 30.3% | 2 |
| Aug 2026 | 5.5K | 45.1% | 1 | 3.6K | 29.8% | 2 |
| Sep 2026 | 6.6K | 50.8% | 1 | 3.6K | 27.5% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Holey Moley’s and Zone Bowling’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Holey Moley**: Measured on the search terms “holey moley”, “holey moley hours” and “holeymoley”, summed into one figure.
- **Zone Bowling**: Measured on the search term “zone bowling”.

- [Holey Moley profile](/demand/nz/brands/holey-moley)
- [Zone Bowling profile](/demand/nz/brands/zone-bowling)
- [All family entertainment venues in New Zealand](/demand/nz/categories/nz-family-entertainment-venues): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Holey Moley or Zone Bowling more popular in search?

In September 2026, Holey Moley had more branded searches than Zone Bowling among family entertainment venues in New Zealand. Holey Moley had about 6,640 branded searches, while Zone Bowling had 3,600. Holey Moley made up 50.8% of all family entertainment venue searches we track, and Zone Bowling accounted for 27.5%.

## Cite this page

Brandwave. "Holey Moley vs Zone Bowling: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/holey-moley-vs-zone-bowling

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/holey-moley-vs-zone-bowling. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
