---
title: "Hogarth Chocolate vs Ocho: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Hogarth Chocolate or Ocho? Compare estimated monthly branded-search demand and Share of Search inside the Artisan chocolatiers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/hogarth-chocolate-vs-ocho"
publisher: "Brandwave"
---

# Hogarth Chocolate vs Ocho: Which is more popular by branded search in New Zealand?

Which is more popular in search, Hogarth Chocolate or Ocho? Compare estimated monthly branded-search demand and Share of Search inside the Artisan chocolatiers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hogarth Chocolate and Ocho
- **Competitive set**: Artisan chocolatiers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Hogarth Chocolate Share of Search**: 2%
- **Ocho Share of Search**: 2.3%

## Which is more popular in search, Hogarth Chocolate or Ocho?

- In August 2026, Ocho had more branded searches than Hogarth Chocolate among artisan chocolatiers in New Zealand. Ocho was estimated to have 480 branded searches compared to Hogarth Chocolate’s 430, and held a 2.3% Share of Search versus Hogarth Chocolate’s 2%.
- The lead changed hands once in the 11 months ending August 2026: Ocho took it in August 2026.
- Across the 11 months ending August 2026, Hogarth Chocolate’s estimated Share of Search among artisan chocolatiers in New Zealand moved from 2.1% to 2%, and its estimated monthly branded searches moved from 470 to 430.
- Across the 11 months ending August 2026, Ocho’s estimated Share of Search among artisan chocolatiers in New Zealand moved from 1.4% to 2.3%, and its estimated monthly branded searches moved from 320 to 480.

## How did search popularity change for New Zealand artisan chocolatiers in August 2026?

- In August 2026, Ocho overtook Hogarth Chocolate to rank 4th among artisan chocolatiers in New Zealand, at 2.3%.
- In August 2026, Hogarth Chocolate lost estimated Share of Search among artisan chocolatiers in New Zealand, from 2.6% to 2%.

## Month by month

| Month | Hogarth Chocolate estimated searches | Hogarth Chocolate Share of Search | Hogarth Chocolate rank | Ocho estimated searches | Ocho Share of Search | Ocho rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 470 | 2.1% | 4 | 320 | 1.4% | 5 |
| Nov 2025 | 600 | 2.2% | 4 | 320 | 1.2% | 5 |
| Dec 2025 | 810 | 2.3% | 4 | 390 | 1.1% | 5 |
| Jan 2026 | 460 | 1.7% | 4 | 260 | 0.96% | 5 |
| Feb 2026 | 370 | 1.1% | 4 | 260 | 0.79% | 5 |
| Mar 2026 | 540 | 1.9% | 4 | 320 | 1.1% | 5 |
| Apr 2026 | 480 | 1.8% | 4 | 260 | 0.99% | 5 |
| May 2026 | 450 | 2.2% | 4 | 260 | 1.3% | 5 |
| Jun 2026 | 470 | 3% | 4 | 260 | 1.7% | 5 |
| Jul 2026 | 470 | 2.6% | 4 | 320 | 1.8% | 5 |
| Aug 2026 | 430 | 2% | 5 | 480 | 2.3% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Hogarth Chocolate’s and Ocho’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hogarth Chocolate**: Measured on the search terms “hogarth chocolate”, “hogarth chocolate makers”, “hogarth chocolate near me”, “hogarth chocolate new zealand” and “hogarth chocolate nz”, summed into one figure.
- **Ocho**: Measured on the search term “ocho chocolate”.

- [Hogarth Chocolate profile](/demand/nz/brands/hogarth-chocolate)
- [Ocho profile](/demand/nz/brands/ocho)
- [All artisan chocolatiers in New Zealand](/demand/nz/categories/nz-artisan-chocolatiers): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hogarth Chocolate or Ocho?

In August 2026, Ocho had more branded searches than Hogarth Chocolate among artisan chocolatiers in New Zealand. Ocho was estimated to have 480 branded searches compared to Hogarth Chocolate’s 430, and held a 2.3% Share of Search versus Hogarth Chocolate’s 2%.

## Cite this page

Brandwave. "Hogarth Chocolate vs Ocho: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/hogarth-chocolate-vs-ocho

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/hogarth-chocolate-vs-ocho. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.