---
title: "Heritage Hotels vs Hilton: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Heritage Hotels or Hilton? Compare estimated monthly branded-search demand and Share of Search inside the Hotel chains set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/heritage-hotels-vs-hilton"
publisher: "Brandwave"
---

# Heritage Hotels vs Hilton: Which is more popular by branded search in New Zealand?

Which is more popular in search, Heritage Hotels or Hilton? Compare estimated monthly branded-search demand and Share of Search inside the Hotel chains set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Heritage Hotels and Hilton
- **Competitive set**: Hotel chains
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Heritage Hotels Share of Search**: 4.8%
- **Hilton Share of Search**: 20.4%

## Which is more popular in search, Heritage Hotels or Hilton?

- In August 2026, Hilton had more branded searches than Heritage Hotels among hotel chains in New Zealand. Hilton was estimated to have 19.3K branded searches compared to Heritage Hotels’ 4.5K, and held a 20.4% Share of Search versus Heritage Hotels’ 4.8%.
- Hilton was ahead of Heritage Hotels in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Heritage Hotels’ estimated Share of Search among hotel chains in New Zealand moved from 5.9% to 4.8%, and its estimated monthly branded searches moved from 5.7K to 4.5K.
- Across the 11 months ending August 2026, Hilton’s estimated Share of Search among hotel chains in New Zealand moved from 22.7% to 20.4%, and its estimated monthly branded searches moved from 22K to 19.3K.

## How did search popularity change for New Zealand hotel chains in August 2026?

- In August 2026, Hilton gained estimated Share of Search among hotel chains in New Zealand, from 19.6% to 20.4%.
- Estimated monthly branded searches for Heritage Hotels in New Zealand fell 20.9% over 11 measured months, from 5.7K to 4.5K in August 2026.

## Month by month

| Month | Heritage Hotels estimated searches | Heritage Hotels Share of Search | Heritage Hotels rank | Hilton estimated searches | Hilton Share of Search | Hilton rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5.7K | 5.9% | 6 | 22K | 22.7% | 2 |
| Nov 2025 | 6.3K | 5.9% | 6 | 25.3K | 23.6% | 2 |
| Dec 2025 | 5.8K | 5.6% | 6 | 21.6K | 20.9% | 3 |
| Jan 2026 | 7K | 6.2% | 6 | 23.9K | 21.2% | 3 |
| Feb 2026 | 5.4K | 5.1% | 7 | 21.3K | 20.2% | 3 |
| Mar 2026 | 4.7K | 4.6% | 7 | 21.9K | 21.2% | 3 |
| Apr 2026 | 5.1K | 5.4% | 6 | 22.2K | 23.5% | 2 |
| May 2026 | 4.5K | 4.6% | 7 | 23.6K | 24.4% | 2 |
| Jun 2026 | 4.4K | 5% | 7 | 20.3K | 23% | 2 |
| Jul 2026 | 4.9K | 5% | 7 | 19.2K | 19.6% | 3 |
| Aug 2026 | 4.5K | 4.8% | 7 | 19.3K | 20.4% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Heritage Hotels’ and Hilton’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Heritage Hotels**: Measured on the search terms “geraldine heritage hotel”, “heritage hotel”, “heritage hotel auckland”, “heritage hotel hotel”, “heritage hotel hotels”, “heritage hotel mt cook”, “heritage hotel nz”, “heritage hotels near me”, “huachang heritage hotel”, “manila heritage hotel”, “the devon hotel a heritage hotel”, “the heritage hotel” and “the kuta beach heritage hotel”, summed into one figure.
- **Hilton**: Measured on the search terms “beverly hilton hotel”, “hilton auckland”, “hilton brand hotels”, “hilton honors hotels”, “hilton hotel”, “hilton hotel spa”, “hilton nz”, “hilton queenstown”, “hilton tokyo hotel”, “hotel doubletree by hilton”, “hotel hilton bali”, “hotel hilton garden inn”, “parc 55 san francisco a hilton hotel”, “paris hilton hotel” and “the hilton hotel”, summed into one figure.

- [Heritage Hotels profile](/demand/nz/brands/heritage-hotels)
- [Hilton profile](/demand/nz/brands/hilton)
- [All hotel chains in New Zealand](/demand/nz/categories/nz-hotel-chains): The set both shares are measured inside, 9 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Heritage Hotels or Hilton?

In August 2026, Hilton had more branded searches than Heritage Hotels among hotel chains in New Zealand. Hilton was estimated to have 19.3K branded searches compared to Heritage Hotels’ 4.5K, and held a 20.4% Share of Search versus Heritage Hotels’ 4.8%.

## Cite this page

Brandwave. "Heritage Hotels vs Hilton: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/heritage-hotels-vs-hilton

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/heritage-hotels-vs-hilton. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
