---
title: "Hello Molly vs Stylerunner: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Hello Molly or Stylerunner? Compare estimated monthly branded-search demand and Share of Search inside the Online fashion retailers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/hello-molly-vs-stylerunner"
publisher: "Brandwave"
---

# Hello Molly vs Stylerunner: Which is more popular by branded search in New Zealand?

Which is more popular in search, Hello Molly or Stylerunner? Compare estimated monthly branded-search demand and Share of Search inside the Online fashion retailers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hello Molly and Stylerunner
- **Competitive set**: Online fashion retailers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Hello Molly Share of Search**: 1.9%
- **Stylerunner Share of Search**: 2.4%

## Which is more popular in search, Hello Molly or Stylerunner?

- In August 2026, Stylerunner had more branded searches than Hello Molly among online fashion retailers in New Zealand. Stylerunner was estimated to have 10.6K branded searches compared to Hello Molly’s 8.6K, and held a 2.4% Share of Search versus Hello Molly’s 1.9%.
- The lead changed hands 4 times in the 11 months ending August 2026: Hello Molly took it in February 2026, Stylerunner took it in March 2026, Hello Molly took it in May 2026, Stylerunner took it in June 2026.
- Across the 11 months ending August 2026, Hello Molly’s estimated Share of Search among online fashion retailers in New Zealand moved from 1.8% to 1.9%, and its estimated monthly branded searches moved from 8.8K to 8.6K.
- Across the 11 months ending August 2026, Stylerunner’s estimated Share of Search among online fashion retailers in New Zealand moved from 2.1% to 2.4%, and its estimated monthly branded searches held steady at 10.6K.

## How did search popularity change for New Zealand online fashion retailers in August 2026?

- Hello Molly’s estimated Share of Search among online fashion retailers in New Zealand has lost ground for 3 months in a row, from 2.9% to 1.9% in August 2026.

## Month by month

| Month | Hello Molly estimated searches | Hello Molly Share of Search | Hello Molly rank | Stylerunner estimated searches | Stylerunner Share of Search | Stylerunner rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.8K | 1.8% | 8 | 10.6K | 2.1% | 7 |
| Nov 2025 | 9.3K | 1.9% | 8 | 15.9K | 3.2% | 7 |
| Dec 2025 | 5.9K | 1.6% | 8 | 13K | 3.6% | 6 |
| Jan 2026 | 8.4K | 2.4% | 8 | 10.7K | 3% | 7 |
| Feb 2026 | 10.2K | 3% | 7 | 10.1K | 2.9% | 8 |
| Mar 2026 | 12.6K | 3.1% | 8 | 13K | 3.2% | 7 |
| Apr 2026 | 12K | 2.9% | 8 | 12.4K | 3% | 7 |
| May 2026 | 11.8K | 2.9% | 7 | 10.6K | 2.6% | 8 |
| Jun 2026 | 9.9K | 2.2% | 8 | 13K | 2.9% | 7 |
| Jul 2026 | 8.3K | 2.1% | 8 | 10.6K | 2.7% | 7 |
| Aug 2026 | 8.6K | 1.9% | 8 | 10.6K | 2.4% | 7 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Hello Molly’s and Stylerunner’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hello Molly**: Measured on the search terms “hello molly”, “hello molly clothing”, “hello molly dresses”, “hello molly near me”, “hello molly new zealand”, “hello molly nz”, “hello molly online”, “hello molly shop”, “hello molly sydney”, “hellomolly”, “hellomolly clothing”, “hellomolly dresses” and “hellomolly nz”, summed into one figure.
- **Stylerunner**: Measured on the search terms “stylerunner”, “stylerunner clothing”, “stylerunner com”, “stylerunner dresses”, “stylerunner near me”, “stylerunner new zealand”, “stylerunner nz” and “stylerunner online”, summed into one figure.

- [Hello Molly profile](/demand/nz/brands/hello-molly)
- [Stylerunner profile](/demand/nz/brands/stylerunner)
- [All online fashion retailers in New Zealand](/demand/nz/categories/nz-online-fashion-retailers): The set both shares are measured inside, 9 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hello Molly or Stylerunner?

In August 2026, Stylerunner had more branded searches than Hello Molly among online fashion retailers in New Zealand. Stylerunner was estimated to have 10.6K branded searches compared to Hello Molly’s 8.6K, and held a 2.4% Share of Search versus Hello Molly’s 1.9%.

## Cite this page

Brandwave. "Hello Molly vs Stylerunner: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/hello-molly-vs-stylerunner

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/hello-molly-vs-stylerunner. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
