---
title: "HealthCare NZ vs IDEA Services: Which is searched more in New Zealand?"
description: "Is HealthCare NZ or IDEA Services more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Disability support providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/healthcare-nz-vs-idea-services"
publisher: "Brandwave"
---

# HealthCare NZ vs IDEA Services: Which is searched more in New Zealand?

Is HealthCare NZ or IDEA Services more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Disability support providers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: HealthCare NZ and IDEA Services
- **Competitive set**: Disability support providers
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **HealthCare NZ Share of Search**: 26%
- **IDEA Services Share of Search**: 13.7%

## Is HealthCare NZ or IDEA Services more popular in search?

- In September 2026, HealthCare NZ had more branded searches than IDEA Services among disability support providers in New Zealand. HealthCare NZ had about 3,600 branded searches, while IDEA Services had 1,900. HealthCare NZ made up 26% of all disability support provider searches we track, and IDEA Services accounted for 13.7%.
- HealthCare NZ was ahead of IDEA Services in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, HealthCare NZ’s share of searches among disability support providers in New Zealand moved from 27.2% to 26%, and its estimated monthly branded searches held steady at 3.6K.
- Across the 12 months ending September 2026, IDEA Services’ share of searches among disability support providers in New Zealand moved from 18.1% to 13.7%, and its estimated monthly branded searches moved from 2.4K to 1.9K.

## Top disability support providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, HealthCare NZ was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. IDEA Services was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. IDEA Services was listed before HealthCare NZ in two out of three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| CCS Disability Action | 1st | 2 of 3 | 0 of 1 | 2 of 4 |
| IDEA Services | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| HealthCare NZ | 3rd | 2 of 3 | 1 of 1 | 3 of 4 |
| Pact | 4th | 2 of 3 | 0 of 1 | 2 of 4 |
| Laura Fergusson Trust | 5th | 2 of 3 | 0 of 1 | 2 of 4 |
| Spectrum Care | 6th | 1 of 3 | 1 of 1 | 2 of 4 |
| Hohepa | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| IHC New Zealand | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about disability support providers

- Asked ChatGPT "Which disability support provider should I hire in New Zealand?": 1. CCS Disability Action, 2. HealthCare NZ, 3. Laura Fergusson Trust, 4. Pact, 5. IDEA Services
- Asked ChatGPT "What are the best disability support providers in New Zealand?": 1. CCS Disability Action, 2. IDEA Services, 3. Spectrum Care
- Asked ChatGPT "What's the best disability support provider in New Zealand for daily support?": 1. IDEA Services, 2. Pact, 3. HealthCare NZ, 4. Laura Fergusson Trust
- Searched Google, AI Overview "support workers nz": 1. Spectrum Care, 2. HealthCare NZ

Not named in any answer: Hohepa and IHC New Zealand.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand disability support providers in September 2026?

- In September 2026, IDEA Services gained share of searches among disability support providers in New Zealand, from 13.2% to 13.7%.
- In September 2026, HealthCare NZ lost share of searches among disability support providers in New Zealand, from 30.5% to 26%.

## Month by month

| Month | HealthCare NZ estimated searches | HealthCare NZ Share of Search | HealthCare NZ rank | IDEA Services estimated searches | IDEA Services Share of Search | IDEA Services rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.6K | 27.2% | 1 | 2.4K | 18.1% | 2 |
| Nov 2025 | 3.6K | 27.2% | 1 | 2.4K | 18.1% | 2 |
| Dec 2025 | 3.6K | 31.5% | 1 | 1.6K | 14% | 3 |
| Jan 2026 | 3.6K | 28.5% | 1 | 1.9K | 15% | 3 |
| Feb 2026 | 3.6K | 24.5% | 1 | 2.4K | 16.3% | 3 |
| Mar 2026 | 4.4K | 26% | 1 | 2.4K | 14.2% | 3 |
| Apr 2026 | 3.6K | 26.7% | 1 | 1.9K | 14.1% | 3 |
| May 2026 | 4.4K | 30% | 1 | 1.9K | 12.9% | 3 |
| Jun 2026 | 4.4K | 28.4% | 1 | 1.9K | 12.2% | 3 |
| Jul 2026 | 3.6K | 26.7% | 1 | 1.9K | 14.1% | 3 |
| Aug 2026 | 4.4K | 30.5% | 1 | 1.9K | 13.2% | 3 |
| Sep 2026 | 3.6K | 26% | 1 | 1.9K | 13.7% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using HealthCare NZ’s and IDEA Services’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **HealthCare NZ**: Measured on the search term “healthcare nz”.
- **IDEA Services**: Measured on the search term “idea services”.

- [HealthCare NZ profile](/demand/nz/brands/healthcare-nz)
- [IDEA Services profile](/demand/nz/brands/idea-services)
- [All disability support providers in New Zealand](/demand/nz/categories/nz-disability-support-providers): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is HealthCare NZ or IDEA Services more popular in search?

In September 2026, HealthCare NZ had more branded searches than IDEA Services among disability support providers in New Zealand. HealthCare NZ had about 3,600 branded searches, while IDEA Services had 1,900. HealthCare NZ made up 26% of all disability support provider searches we track, and IDEA Services accounted for 13.7%.

## Cite this page

Brandwave. "HealthCare NZ vs IDEA Services: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/healthcare-nz-vs-idea-services

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/healthcare-nz-vs-idea-services. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
