---
title: "Hays vs Ryan Recruitment: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Hays or Ryan Recruitment? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/hays-vs-ryan-recruitment"
publisher: "Brandwave"
---

# Hays vs Ryan Recruitment: Which is more popular by branded search in New Zealand?

Which is more popular in search, Hays or Ryan Recruitment? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch recruitment agencies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hays and Ryan Recruitment
- **Competitive set**: Christchurch recruitment agencies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Hays Share of Search**: 30.7%
- **Ryan Recruitment Share of Search**: 17.4%

## Which is more popular in search, Hays or Ryan Recruitment?

- In August 2026, Hays had more branded searches than Ryan Recruitment among christchurch recruitment agencies in New Zealand. Hays was estimated to have 2.3K branded searches compared to Ryan Recruitment’s 1.3K, and held a 30.7% Share of Search versus Ryan Recruitment’s 17.4%.
- Hays was ahead of Ryan Recruitment in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hays’ estimated Share of Search among christchurch recruitment agencies in New Zealand moved from 36.4% to 30.7%, and its estimated monthly branded searches moved from 2.6K to 2.3K.
- Across the 11 months ending August 2026, Ryan Recruitment’s estimated Share of Search among christchurch recruitment agencies in New Zealand moved from 14% to 17.4%, and its estimated monthly branded searches moved from 1K to 1.3K.

## How did search popularity change for New Zealand christchurch recruitment agencies in August 2026?

- In August 2026, Hays overtook Madison Recruitment to take the highest estimated Share of Search among christchurch recruitment agencies in New Zealand, at 30.7%.
- In August 2026, Ryan Recruitment lost estimated Share of Search among christchurch recruitment agencies in New Zealand, from 21.6% to 17.4%.

## Month by month

| Month | Hays estimated searches | Hays Share of Search | Hays rank | Ryan Recruitment estimated searches | Ryan Recruitment Share of Search | Ryan Recruitment rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.6K | 36.4% | 1 | 1K | 14% | 3 |
| Nov 2025 | 2.9K | 39.9% | 1 | 1K | 13.9% | 3 |
| Dec 2025 | 2K | 35.4% | 2 | 740 | 13.4% | 3 |
| Jan 2026 | 3.1K | 37.1% | 1 | 1K | 12.2% | 3 |
| Feb 2026 | 2.7K | 33.1% | 2 | 1K | 12.5% | 3 |
| Mar 2026 | 3.3K | 38.3% | 1 | 1K | 11.9% | 3 |
| Apr 2026 | 2.9K | 38.5% | 1 | 1K | 13.6% | 3 |
| May 2026 | 2.7K | 34.8% | 1 | 1.3K | 17% | 3 |
| Jun 2026 | 2.5K | 32.4% | 2 | 1.3K | 17.5% | 3 |
| Jul 2026 | 2.3K | 30.2% | 2 | 1.6K | 21.6% | 3 |
| Aug 2026 | 2.3K | 30.7% | 1 | 1.3K | 17.4% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Hays’ and Ryan Recruitment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hays**: Measured on the search terms “hays”, “hays auckland”, “hays christchurch”, “hays nz”, “hays tauranga”, “hays temp agency”, “hays wellington” and “hays.net.nz”, summed into one figure.
- **Ryan Recruitment**: Measured on the search terms “ryan recruitment”, “ryan recruitment jobs” and “ryan.co.nz”, summed into one figure.

- [Hays profile](/demand/nz/brands/hays)
- [Ryan Recruitment profile](/demand/nz/brands/ryan-recruitment)
- [All christchurch recruitment agencies in New Zealand](/demand/nz/categories/nz-christchurch-recruitment-agencies): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hays or Ryan Recruitment?

In August 2026, Hays had more branded searches than Ryan Recruitment among christchurch recruitment agencies in New Zealand. Hays was estimated to have 2.3K branded searches compared to Ryan Recruitment’s 1.3K, and held a 30.7% Share of Search versus Ryan Recruitment’s 17.4%.

## Cite this page

Brandwave. "Hays vs Ryan Recruitment: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/hays-vs-ryan-recruitment

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/hays-vs-ryan-recruitment. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
