--- title: "Guru vs Nuclino: Which is searched more in New Zealand?" description: "Is Guru or Nuclino more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Internal knowledge management platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/guru-vs-nuclino" publisher: "Brandwave" --- # Guru vs Nuclino: Which is searched more in New Zealand? Is Guru or Nuclino more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Internal knowledge management platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Guru and Nuclino - **Competitive set**: Internal knowledge management platforms - **Market**: New Zealand - **Month measured**: Sep 2026 - **Guru Share of Search**: 2.2% - **Nuclino Share of Search**: 0.05% ## Is Guru or Nuclino more popular in search? - In September 2026, Guru had more branded searches than Nuclino among internal knowledge management platforms in New Zealand. Guru had about 880 branded searches, while Nuclino had 20. Guru made up 2.2% of all internal knowledge management platform searches we track, and Nuclino accounted for 0.05%. - Guru was ahead of Nuclino in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Guru’s share of searches among internal knowledge management platforms in New Zealand moved from 2% to 2.2%, and its estimated monthly branded searches held steady at 880. - Across the 12 months ending September 2026, Nuclino’s share of searches among internal knowledge management platforms in New Zealand moved from 0.2% to 0.05%, and its estimated monthly branded searches moved from 90 to 20. ## Top internal knowledge management platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Guru was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Nuclino did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Confluence | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Notion | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | SharePoint | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Guru | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Document360 | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Slab | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Nuclino | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about internal knowledge management platforms - Asked ChatGPT "Which internal knowledge management platform should I use in New Zealand?": 1. SharePoint, 2. Confluence, 3. Notion, 4. Guru - Asked ChatGPT "What are the best internal knowledge management platforms in New Zealand?": 1. SharePoint, 2. Confluence, 3. Notion, 4. Guru, 5. Document360, 6. Slab - Asked ChatGPT "What's the best internal knowledge management platform in New Zealand for team knowledge?": 1. Notion, 2. Confluence, 3. SharePoint, 4. Guru - Searched Google, AI Overview "knowledge management platform": 1. Confluence, 2. Notion, 3. Guru, 4. Document360 - Searched Google, AI Overview "internal knowledge base": 1. Notion, 2. Confluence, 3. Document360 Not named in any answer: Nuclino. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand internal knowledge management platforms in September 2026? - Estimated monthly branded searches for Nuclino in New Zealand fell 77.8% over 12 measured months, from 90 to 20 in September 2026. ## Month by month | Month | Guru estimated searches | Guru Share of Search | Guru rank | Nuclino estimated searches | Nuclino Share of Search | Nuclino rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 880 | 2% | 5 | 90 | 0.2% | 6 | | Nov 2025 | 880 | 2.3% | 5 | 70 | 0.19% | 6 | | Dec 2025 | 720 | 2.5% | 5 | 50 | 0.18% | 6 | | Jan 2026 | 880 | 2.3% | 5 | 50 | 0.13% | 6 | | Feb 2026 | 720 | 1.6% | 5 | 50 | 0.11% | 6 | | Mar 2026 | 880 | 1.8% | 5 | 50 | 0.1% | 7 | | Apr 2026 | 720 | 1.7% | 5 | 70 | 0.16% | 6 | | May 2026 | 880 | 2% | 5 | 70 | 0.16% | 6 | | Jun 2026 | 880 | 2% | 5 | 50 | 0.11% | 6 | | Jul 2026 | 880 | 2% | 5 | 40 | 0.09% | 6 | | Aug 2026 | 880 | 2% | 5 | 50 | 0.11% | 6 | | Sep 2026 | 880 | 2.2% | 5 | 20 | 0.05% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Guru’s and Nuclino’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Guru**: Measured on the search term “guru”. - **Nuclino**: Measured on the search term “nuclino”. - [Guru profile](/demand/nz/brands/guru) - [Nuclino profile](/demand/nz/brands/nuclino) - [All internal knowledge management platforms in New Zealand](/demand/nz/categories/nz-internal-knowledge-management-platforms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Guru or Nuclino more popular in search? In September 2026, Guru had more branded searches than Nuclino among internal knowledge management platforms in New Zealand. Guru had about 880 branded searches, while Nuclino had 20. Guru made up 2.2% of all internal knowledge management platform searches we track, and Nuclino accounted for 0.05%. ## Cite this page Brandwave. "Guru vs Nuclino: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/guru-vs-nuclino This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/guru-vs-nuclino. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.