--- title: "GreenPan vs HexClad: Which is searched more in New Zealand?" description: "Is GreenPan or HexClad more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cookware brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/greenpan-vs-hexclad" publisher: "Brandwave" --- # GreenPan vs HexClad: Which is searched more in New Zealand? Is GreenPan or HexClad more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cookware brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: GreenPan and HexClad - **Competitive set**: Cookware brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **GreenPan Share of Search**: 3.1% - **HexClad Share of Search**: 3% ## Is GreenPan or HexClad more popular in search? - In September 2026, GreenPan and HexClad were level in searches among cookware brands in New Zealand, with an estimated 480 versus 460 branded searches, at 3.1% and 3% of the total. - The lead changed hands 4 times in the 12 months ending September 2026: HexClad took it in November 2025, GreenPan took it in December 2025, HexClad took it in June 2026, GreenPan took it in September 2026. - Across the 12 months ending September 2026, GreenPan’s share of searches among cookware brands in New Zealand moved from 4.5% to 3.1%, and its estimated monthly branded searches moved from 590 to 480. - Across the 12 months ending September 2026, HexClad’s share of searches among cookware brands in New Zealand moved from 3.6% to 3%, and its estimated monthly branded searches moved from 470 to 460. ## Top cookware brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, GreenPan was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. HexClad did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Scanpan | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Tefal | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | GreenPan | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Le Creuset | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Essteele | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Staub | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | HexClad | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tramontina | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Circulon | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about cookware brands - Asked ChatGPT "Which cookware brand should I buy in New Zealand?": 1. Scanpan, 2. Essteele, 3. Tefal, 4. Le Creuset, 5. GreenPan - Asked ChatGPT "What are the best cookware brands in New Zealand?": 1. Scanpan, 2. Le Creuset, 3. Tefal - Asked ChatGPT "What's the best cookware brand in New Zealand for everyday cooking?": 1. Scanpan, 2. Tefal, 3. Essteele - Searched Google, AI Overview "pots and pans nz": 1. GreenPan, 2. Scanpan, 3. Le Creuset, 4. Tefal - Searched Google, AI Overview "non stick cookware": 1. Scanpan, 2. GreenPan Not named in any answer: Staub, HexClad, Tramontina and Circulon. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand cookware brands in September 2026? - GreenPan’s share of searches among cookware brands in New Zealand has gained ground for 3 months in a row, from 2.5% to 3.1% in September 2026. - In September 2026, HexClad fell from 5th to 6th among cookware brands in New Zealand. ## Month by month | Month | GreenPan estimated searches | GreenPan Share of Search | GreenPan rank | HexClad estimated searches | HexClad Share of Search | HexClad rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 590 | 4.5% | 5 | 470 | 3.6% | 6 | | Nov 2025 | 590 | 3.3% | 6 | 740 | 4.1% | 5 | | Dec 2025 | 880 | 4.3% | 4 | 830 | 4.1% | 5 | | Jan 2026 | 590 | 3.9% | 5 | 580 | 3.8% | 6 | | Feb 2026 | 480 | 4.1% | 5 | 420 | 3.6% | 6 | | Mar 2026 | 480 | 3.5% | 5 | 380 | 2.8% | 6 | | Apr 2026 | 590 | 4.3% | 5 | 490 | 3.6% | 6 | | May 2026 | 590 | 3.9% | 5 | 490 | 3.2% | 6 | | Jun 2026 | 390 | 2.5% | 7 | 510 | 3.2% | 5 | | Jul 2026 | 480 | 2.9% | 7 | 540 | 3.3% | 6 | | Aug 2026 | 480 | 2.9% | 6 | 490 | 3% | 5 | | Sep 2026 | 480 | 3.1% | 5 | 460 | 3% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using GreenPan’s and HexClad’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **GreenPan**: Measured on the search term “greenpan”. - **HexClad**: Measured on the search terms “hexclad”, “hexclad cast iron”, “hexclad cookware”, “hexclad frying pan” and “hexclad pots”, summed into one figure. - [GreenPan profile](/demand/nz/brands/greenpan) - [HexClad profile](/demand/nz/brands/hexclad) - [All cookware brands in New Zealand](/demand/nz/categories/nz-cookware-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is GreenPan or HexClad more popular in search? In September 2026, GreenPan and HexClad were level in searches among cookware brands in New Zealand, with an estimated 480 versus 460 branded searches, at 3.1% and 3% of the total. ## Cite this page Brandwave. "GreenPan vs HexClad: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/greenpan-vs-hexclad This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/greenpan-vs-hexclad. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.