--- title: "GrainHub vs J Swap: Which is more popular in New Zealand?" description: "Is GrainHub or J Swap more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stockfeed suppliers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/grainhub-vs-j-swap" publisher: "Brandwave" --- # GrainHub vs J Swap: Which is more popular in New Zealand? Is GrainHub or J Swap more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stockfeed suppliers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: GrainHub and J Swap - **Competitive set**: Stockfeed suppliers - **Market**: New Zealand - **Month measured**: Oct 2026 - **GrainHub Share of Search**: 4.6% - **J Swap Share of Search**: 50.2% ## Is GrainHub or J Swap more popular in search? - In October 2026, J Swap had more branded searches than GrainHub among stockfeed suppliers in New Zealand. J Swap had about 1,210 branded searches, while GrainHub had 110. J Swap made up 50.2% of all stockfeed supplier searches we track, and GrainHub accounted for 4.6%. - J Swap was ahead of GrainHub in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, GrainHub’s share of searches among stockfeed suppliers in New Zealand moved from 2.9% to 4.6%, and its estimated monthly branded searches moved from 70 to 110. - Across the 12 months ending October 2026, J Swap’s share of searches among stockfeed suppliers in New Zealand moved from 49% to 50.2%, and its estimated monthly branded searches held steady at 1.2K. ## Top stockfeed suppliers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, GrainHub was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. J Swap did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Swap Stockfoods | 1st | 2 of 3 | 0 of 2 | 2 of 5 | | Sharpes Stock Feeds | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | OSP Stock Feeds | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | AgVision | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Advanced Feed | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Seales Winslow | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | GrainHub | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | J Swap | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Fiber Fresh | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about stockfeed suppliers - Asked ChatGPT "Which stockfeed supplier should I buy in New Zealand?": 1. Seales Winslow, 2. OSP Stock Feeds - Asked ChatGPT "What are the best stockfeed suppliers in New Zealand?": 1. Swap Stockfoods, 2. OSP Stock Feeds, 3. Advanced Feed, 4. AgVision, 5. GrainHub, 6. Sharpes Stock Feeds, 7. Seales Winslow - Asked ChatGPT "What's the best stockfeed supplier in New Zealand for farm livestock feed?": 1. Swap Stockfoods, 2. AgVision, 3. GrainHub, 4. Sharpes Stock Feeds - Searched Google, AI Overview "farm feed nz": 1. Sharpes Stock Feeds, 2. Advanced Feed - Searched Google, AI Overview "livestock feed supplier": 1. Seales Winslow Not named in any answer: J Swap and Fiber Fresh. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand stockfeed suppliers in October 2026? - In October 2026, J Swap gained share of searches among stockfeed suppliers in New Zealand, from 45.8% to 50.2%. - In October 2026, GrainHub lost share of searches among stockfeed suppliers in New Zealand, from 5.6% to 4.6%. ## How has branded search for GrainHub and J Swap changed in New Zealand over the last 12 months? | Month | GrainHub estimated searches | GrainHub Share of Search | GrainHub rank | J Swap estimated searches | J Swap Share of Search | J Swap rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 70 | 2.9% | 5 | 1.2K | 49% | 1 | | Dec 2025 | 30 | 1.8% | 5 | 890 | 53% | 1 | | Jan 2026 | 90 | 4.6% | 5 | 930 | 47.7% | 1 | | Feb 2026 | 50 | 2.7% | 5 | 980 | 53.6% | 1 | | Mar 2026 | 70 | 2.8% | 5 | 1.3K | 51.2% | 1 | | Apr 2026 | 90 | 4.1% | 5 | 1.1K | 50% | 1 | | May 2026 | 70 | 3% | 5 | 1.2K | 52.4% | 1 | | Jun 2026 | 70 | 2.6% | 5 | 1.2K | 44.8% | 1 | | Jul 2026 | 110 | 4.5% | 4 | 1.1K | 45% | 1 | | Aug 2026 | 140 | 5.2% | 4 | 1.1K | 42.1% | 1 | | Sep 2026 | 140 | 5.6% | 4 | 1.1K | 45.8% | 1 | | Oct 2026 | 110 | 4.6% | 4 | 1.2K | 50.2% | 1 | ## How are GrainHub’s and J Swap’s branded searches counted? Brandwave collects information about searches that people make online using GrainHub’s and J Swap’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **GrainHub**: Measured on the search term “grainhub”. - **J Swap**: Measured on the search terms “j swap” and “j swap matamata”, summed into one figure. - [GrainHub profile](/demand/nz/brands/grainhub) - [J Swap profile](/demand/nz/brands/j-swap) - [All stockfeed suppliers in New Zealand](/demand/nz/categories/nz-stockfeed-suppliers): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is GrainHub or J Swap more popular in search? In October 2026, J Swap had more branded searches than GrainHub among stockfeed suppliers in New Zealand. J Swap had about 1,210 branded searches, while GrainHub had 110. J Swap made up 50.2% of all stockfeed supplier searches we track, and GrainHub accounted for 4.6%. ## Cite this page Brandwave. "GrainHub vs J Swap: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/grainhub-vs-j-swap This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/grainhub-vs-j-swap. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.