--- title: "Glad vs Rubbermaid: Which is searched more in New Zealand?" description: "Is Glad or Rubbermaid more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Meal prep containers brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/glad-vs-rubbermaid" publisher: "Brandwave" --- # Glad vs Rubbermaid: Which is searched more in New Zealand? Is Glad or Rubbermaid more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Meal prep containers brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Glad and Rubbermaid - **Competitive set**: Meal prep containers brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Glad Share of Search**: 1% - **Rubbermaid Share of Search**: 2.4% ## Is Glad or Rubbermaid more popular in search? - In September 2026, Rubbermaid had more branded searches than Glad among meal prep containers brands in New Zealand. Rubbermaid had about 170 branded searches, while Glad had 70. Rubbermaid made up 2.4% of all meal prep containers brand searches we track, and Glad accounted for 1%. - Rubbermaid was ahead of Glad in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Glad’s share of searches among meal prep containers brands in New Zealand held steady at 1%, and its estimated monthly branded searches held steady at 70. - Across the 12 months ending September 2026, Rubbermaid’s share of searches among meal prep containers brands in New Zealand moved from 3.1% to 2.4%, and its estimated monthly branded searches moved from 210 to 170. ## Top meal prep containers brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Glad nor Rubbermaid showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Sistema | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Glasslock | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Pyrex | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Rubbermaid | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Glad | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about meal prep containers brands - Asked ChatGPT "Which meal prep containers brand should I buy in New Zealand?": 1. Glasslock, 2. Sistema, 3. Pyrex - Asked ChatGPT "What are the best meal prep containers brands in New Zealand?": 1. Sistema, 2. Pyrex, 3. Glasslock - Asked ChatGPT "What's the best meal prep containers brand in New Zealand for meal prep lunches?": 1. Sistema, 2. Glasslock - Searched Google, AI Overview "meal prep containers nz": 1. Sistema - Searched Google, AI Overview "food storage containers nz": 1. Sistema Not named in any answer: Rubbermaid and Glad. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand meal prep containers brands in September 2026? - Estimated monthly branded searches for Rubbermaid in New Zealand fell 19% over 12 measured months, from 210 to 170 in September 2026. ## Month by month | Month | Glad estimated searches | Glad Share of Search | Glad rank | Rubbermaid estimated searches | Rubbermaid Share of Search | Rubbermaid rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 70 | 1% | 4 | 210 | 3.1% | 3 | | Nov 2025 | 70 | 1% | 4 | 210 | 3.1% | 3 | | Dec 2025 | 50 | 0.67% | 4 | 210 | 2.8% | 3 | | Jan 2026 | 50 | 0.52% | 5 | 260 | 2.7% | 3 | | Feb 2026 | 70 | 0.9% | 4 | 170 | 2.2% | 3 | | Mar 2026 | 90 | 1.3% | 4 | 170 | 2.5% | 3 | | Apr 2026 | 70 | 1% | 4 | 170 | 2.5% | 3 | | May 2026 | 70 | 1% | 4 | 140 | 2.1% | 3 | | Jun 2026 | 90 | 1.3% | 4 | 170 | 2.4% | 3 | | Jul 2026 | 70 | 0.92% | 4 | 170 | 2.2% | 3 | | Aug 2026 | 70 | 0.89% | 4 | 210 | 2.7% | 3 | | Sep 2026 | 70 | 1% | 4 | 170 | 2.4% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Glad’s and Rubbermaid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Glad**: Measured on the search terms “glad bags” and “gladwrap”, summed into one figure. - **Rubbermaid**: Measured on the search term “rubbermaid”. - [Glad profile](/demand/nz/brands/glad) - [Rubbermaid profile](/demand/nz/brands/rubbermaid) - [All meal prep containers brands in New Zealand](/demand/nz/categories/nz-meal-prep-containers-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Glad or Rubbermaid more popular in search? In September 2026, Rubbermaid had more branded searches than Glad among meal prep containers brands in New Zealand. Rubbermaid had about 170 branded searches, while Glad had 70. Rubbermaid made up 2.4% of all meal prep containers brand searches we track, and Glad accounted for 1%. ## Cite this page Brandwave. "Glad vs Rubbermaid: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/glad-vs-rubbermaid This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/glad-vs-rubbermaid. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.