--- title: "GitHub Copilot vs Replit: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, GitHub Copilot or Replit? Compare estimated monthly branded-search demand and Share of Search inside the AI coding assistants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/github-copilot-vs-replit" publisher: "Brandwave" --- # GitHub Copilot vs Replit: Which is more popular by branded search in New Zealand? Which is more popular in search, GitHub Copilot or Replit? Compare estimated monthly branded-search demand and Share of Search inside the AI coding assistants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: GitHub Copilot and Replit - **Competitive set**: AI coding assistants - **Market**: New Zealand - **Month measured**: Aug 2026 - **GitHub Copilot Share of Search**: 30.2% - **Replit Share of Search**: 39.1% ## Which is more popular in search, GitHub Copilot or Replit? - In August 2026, Replit had more branded searches than GitHub Copilot among AI coding assistants in New Zealand. Replit was estimated to have 3.9K branded searches compared to GitHub Copilot’s 3K, and held a 39.1% Share of Search versus GitHub Copilot’s 30.2%. - The lead changed hands 4 times in the 11 months ending August 2026: GitHub Copilot took it in March 2026, Replit took it in June 2026, GitHub Copilot took it in July 2026, Replit took it in August 2026. - Across the 11 months ending August 2026, GitHub Copilot’s estimated Share of Search among AI coding assistants in New Zealand moved from 27.1% to 30.2%, and its estimated monthly branded searches moved from 2.7K to 3K. - Across the 11 months ending August 2026, Replit’s estimated Share of Search among AI coding assistants in New Zealand moved from 39% to 39.1%, and its estimated monthly branded searches held steady at 3.9K. ## How did search popularity change for New Zealand AI coding assistants in August 2026? - In August 2026, Replit overtook GitHub Copilot to take the highest estimated Share of Search among AI coding assistants in New Zealand, at 39.1%. - In August 2026, GitHub Copilot lost estimated Share of Search among AI coding assistants in New Zealand, from 35.9% to 30.2%. ## Month by month | Month | GitHub Copilot estimated searches | GitHub Copilot Share of Search | GitHub Copilot rank | Replit estimated searches | Replit Share of Search | Replit rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.7K | 27.1% | 2 | 3.9K | 39% | 1 | | Nov 2025 | 2.2K | 24.8% | 2 | 3.9K | 43.3% | 1 | | Dec 2025 | 2.1K | 24.9% | 2 | 3.9K | 46.9% | 1 | | Jan 2026 | 2.8K | 30.4% | 2 | 3.9K | 41.5% | 1 | | Feb 2026 | 3.4K | 30.8% | 2 | 4.7K | 42.2% | 1 | | Mar 2026 | 4.9K | 37.4% | 1 | 4.8K | 36.1% | 2 | | Apr 2026 | 6.4K | 43.5% | 1 | 4.7K | 31.9% | 2 | | May 2026 | 5.7K | 39.3% | 1 | 4.8K | 32.9% | 2 | | Jun 2026 | 4.7K | 34.5% | 2 | 4.8K | 35.5% | 1 | | Jul 2026 | 3.3K | 35.9% | 1 | 3.1K | 34.2% | 2 | | Aug 2026 | 3K | 30.2% | 2 | 3.9K | 39.1% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using GitHub Copilot’s and Replit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **GitHub Copilot**: Measured on the search terms “copilot ai free”, “copilot business”, “copilot for business”, “copilot free”, “copilot github”, “git copilot free”, “git copilot price”, “github copilot”, “github copilot ai”, “github copilot cli”, “github copilot coding”, “github copilot cost”, “github copilot ide”, “github copilot model”, “github copilot online”, “github copilot student”, “github copilot subscribe”, “githubcopilot”, “using copilot” and “vscode copilot”, summed into one figure. - **Replit**: Measured on the search terms “replit”, “replit ai”, “replit app”, “replit com”, “replit ide”, “replit online” and “replit pricing”, summed into one figure. - [GitHub Copilot profile](/demand/nz/brands/github-copilot) - [Replit profile](/demand/nz/brands/replit) - [All AI coding assistants in New Zealand](/demand/nz/categories/nz-ai-coding-assistants): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, GitHub Copilot or Replit? In August 2026, Replit had more branded searches than GitHub Copilot among AI coding assistants in New Zealand. Replit was estimated to have 3.9K branded searches compared to GitHub Copilot’s 3K, and held a 39.1% Share of Search versus GitHub Copilot’s 30.2%. ## Cite this page Brandwave. "GitHub Copilot vs Replit: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/github-copilot-vs-replit This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/github-copilot-vs-replit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.