--- title: "Giapo vs Patagonia Chocolates: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Giapo or Patagonia Chocolates? Compare estimated monthly branded-search demand and Share of Search inside the Gelato and ice cream shops set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/giapo-vs-patagonia-chocolates" publisher: "Brandwave" --- # Giapo vs Patagonia Chocolates: Which is more popular by branded search in New Zealand? Which is more popular in search, Giapo or Patagonia Chocolates? Compare estimated monthly branded-search demand and Share of Search inside the Gelato and ice cream shops set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Giapo and Patagonia Chocolates - **Competitive set**: Gelato and ice cream shops - **Market**: New Zealand - **Month measured**: Aug 2026 - **Giapo Share of Search**: 40% - **Patagonia Chocolates Share of Search**: 26.8% ## Which is more popular in search, Giapo or Patagonia Chocolates? - In August 2026, Giapo had more branded searches than Patagonia Chocolates among gelato and ice cream shops in New Zealand. Giapo was estimated to have 19.2K branded searches compared to Patagonia Chocolates’ 12.9K, and held a 40% Share of Search versus Patagonia Chocolates’ 26.8%. - The lead changed hands 2 times in the 11 months ending August 2026: Patagonia Chocolates took it in April 2026, Giapo took it in May 2026. - Across the 11 months ending August 2026, Giapo’s estimated Share of Search among gelato and ice cream shops in New Zealand moved from 32% to 40%, and its estimated monthly branded searches moved from 15.8K to 19.2K. - Across the 11 months ending August 2026, Patagonia Chocolates’ estimated Share of Search among gelato and ice cream shops in New Zealand moved from 32% to 26.8%, and its estimated monthly branded searches moved from 15.8K to 12.9K. ## How did search popularity change for New Zealand gelato and ice cream shops in August 2026? - In August 2026, Giapo gained estimated Share of Search among gelato and ice cream shops in New Zealand, from 38.1% to 40%. - In August 2026, Patagonia Chocolates gained estimated Share of Search among gelato and ice cream shops in New Zealand, from 25.5% to 26.8%. ## Month by month | Month | Giapo estimated searches | Giapo Share of Search | Giapo rank | Patagonia Chocolates estimated searches | Patagonia Chocolates Share of Search | Patagonia Chocolates rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 15.8K | 32% | 1 | 15.8K | 32% | 2 | | Nov 2025 | 24.9K | 38.6% | 1 | 18.9K | 29.2% | 2 | | Dec 2025 | 29.1K | 39.3% | 1 | 23.2K | 31.3% | 2 | | Jan 2026 | 25.1K | 38.4% | 1 | 18.7K | 28.7% | 2 | | Feb 2026 | 23.8K | 35.9% | 1 | 22.8K | 34.5% | 2 | | Mar 2026 | 23.6K | 38.5% | 1 | 18.9K | 30.8% | 2 | | Apr 2026 | 19.3K | 34.2% | 2 | 19.4K | 34.5% | 1 | | May 2026 | 19.9K | 40.2% | 1 | 13.5K | 27.2% | 2 | | Jun 2026 | 16.2K | 43% | 1 | 9K | 23.9% | 2 | | Jul 2026 | 16.2K | 38.1% | 1 | 10.8K | 25.5% | 2 | | Aug 2026 | 19.2K | 40% | 1 | 12.9K | 26.8% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Giapo’s and Patagonia Chocolates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Giapo**: Measured on the search terms “giapo”, “giapo gelato”, “giapo ice cream”, “giapo menu” and “giapo near me”, summed into one figure. - **Patagonia Chocolates**: Measured on the search terms “patagonia chocolates”, “patagonia chocolates near me”, “patagonia chocolates nz”, “patagoniachocolates” and “patagoniachocolates co nz”, summed into one figure. - [Giapo profile](/demand/nz/brands/giapo) - [Patagonia Chocolates profile](/demand/nz/brands/patagonia-chocolates) - [All gelato and ice cream shops in New Zealand](/demand/nz/categories/nz-gelato-and-ice-cream-shops): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Giapo or Patagonia Chocolates? In August 2026, Giapo had more branded searches than Patagonia Chocolates among gelato and ice cream shops in New Zealand. Giapo was estimated to have 19.2K branded searches compared to Patagonia Chocolates’ 12.9K, and held a 40% Share of Search versus Patagonia Chocolates’ 26.8%. ## Cite this page Brandwave. "Giapo vs Patagonia Chocolates: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/giapo-vs-patagonia-chocolates This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/giapo-vs-patagonia-chocolates. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.