--- title: "Giapo vs Island Gelato: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Giapo or Island Gelato? Compare estimated monthly branded-search demand and Share of Search inside the Gelato and ice cream shops set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/giapo-vs-island-gelato" publisher: "Brandwave" --- # Giapo vs Island Gelato: Which is more popular by branded search in New Zealand? Which is more popular in search, Giapo or Island Gelato? Compare estimated monthly branded-search demand and Share of Search inside the Gelato and ice cream shops set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Giapo and Island Gelato - **Competitive set**: Gelato and ice cream shops - **Market**: New Zealand - **Month measured**: Aug 2026 - **Giapo Share of Search**: 40% - **Island Gelato Share of Search**: 3.2% ## Which is more popular in search, Giapo or Island Gelato? - In August 2026, Giapo had more branded searches than Island Gelato among gelato and ice cream shops in New Zealand. Giapo was estimated to have 19.2K branded searches compared to Island Gelato’s 1.6K, and held a 40% Share of Search versus Island Gelato’s 3.2%. - Giapo was ahead of Island Gelato in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Giapo’s estimated Share of Search among gelato and ice cream shops in New Zealand moved from 32% to 40%, and its estimated monthly branded searches moved from 15.8K to 19.2K. - Across the 11 months ending August 2026, Island Gelato’s estimated Share of Search among gelato and ice cream shops in New Zealand moved from 4.4% to 3.2%, and its estimated monthly branded searches moved from 2.2K to 1.6K. ## How did search popularity change for New Zealand gelato and ice cream shops in August 2026? - In August 2026, Giapo gained estimated Share of Search among gelato and ice cream shops in New Zealand, from 38.1% to 40%. - In August 2026, Island Gelato lost estimated Share of Search among gelato and ice cream shops in New Zealand, from 4.4% to 3.2%. ## Month by month | Month | Giapo estimated searches | Giapo Share of Search | Giapo rank | Island Gelato estimated searches | Island Gelato Share of Search | Island Gelato rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 15.8K | 32% | 1 | 2.2K | 4.4% | 5 | | Nov 2025 | 24.9K | 38.6% | 1 | 2.7K | 4.2% | 5 | | Dec 2025 | 29.1K | 39.3% | 1 | 3.3K | 4.4% | 5 | | Jan 2026 | 25.1K | 38.4% | 1 | 3.3K | 5% | 5 | | Feb 2026 | 23.8K | 35.9% | 1 | 2.7K | 4.1% | 5 | | Mar 2026 | 23.6K | 38.5% | 1 | 2.2K | 3.6% | 5 | | Apr 2026 | 19.3K | 34.2% | 2 | 1.9K | 3.3% | 5 | | May 2026 | 19.9K | 40.2% | 1 | 1.9K | 3.8% | 5 | | Jun 2026 | 16.2K | 43% | 1 | 1.2K | 3.2% | 5 | | Jul 2026 | 16.2K | 38.1% | 1 | 1.9K | 4.4% | 5 | | Aug 2026 | 19.2K | 40% | 1 | 1.6K | 3.2% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Giapo’s and Island Gelato’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Giapo**: Measured on the search terms “giapo”, “giapo gelato”, “giapo ice cream”, “giapo menu” and “giapo near me”, summed into one figure. - **Island Gelato**: Measured on the search terms “island gelato”, “island gelato cbd”, “island gelato co”, “island gelato near me” and “island gelato nz”, summed into one figure. - [Giapo profile](/demand/nz/brands/giapo) - [Island Gelato profile](/demand/nz/brands/island-gelato) - [All gelato and ice cream shops in New Zealand](/demand/nz/categories/nz-gelato-and-ice-cream-shops): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Giapo or Island Gelato? In August 2026, Giapo had more branded searches than Island Gelato among gelato and ice cream shops in New Zealand. Giapo was estimated to have 19.2K branded searches compared to Island Gelato’s 1.6K, and held a 40% Share of Search versus Island Gelato’s 3.2%. ## Cite this page Brandwave. "Giapo vs Island Gelato: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/giapo-vs-island-gelato This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/giapo-vs-island-gelato. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.