--- title: "GHD vs Remington: Which is searched more in New Zealand?" description: "Is GHD or Remington more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Curling wand brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/ghd-vs-remington-grooming" publisher: "Brandwave" --- # GHD vs Remington: Which is searched more in New Zealand? Is GHD or Remington more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Curling wand brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: GHD and Remington - **Competitive set**: Curling wand brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **GHD Share of Search**: 1.4% - **Remington Share of Search**: 1.2% ## Is GHD or Remington more popular in search? - In September 2026, GHD had more branded searches than Remington among curling wand brands in New Zealand. GHD had about 260 branded searches, while Remington had 210. GHD made up 1.4% of all curling wand brand searches we track, and Remington accounted for 1.2%. - GHD was ahead of Remington in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, GHD’s share of searches among curling wand brands in New Zealand moved from 1.8% to 1.4%, and its estimated monthly branded searches moved from 320 to 260. - Across the 12 months ending September 2026, Remington’s share of searches among curling wand brands in New Zealand moved from 0.97% to 1.2%, and its estimated monthly branded searches moved from 170 to 210. ## Top curling wand brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Remington was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. GHD did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ghd | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Remington | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | MUK Hair | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | BaByliss | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | GHD | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about curling wand brands - Asked ChatGPT "Which curling wand brand should I buy in New Zealand?": 1. ghd, 2. Remington, 3. MUK Hair, 4. BaByliss - Asked ChatGPT "What are the best curling wand brands in New Zealand?": 1. ghd, 2. MUK Hair, 3. Remington - Asked ChatGPT "What's the best curling wand brand in New Zealand for curly hair?": 1. ghd, 2. BaByliss - Searched Google, AI Overview "hair curler nz": 1. Remington, 2. ghd - Searched Google, AI Overview "best curling wand": 1. ghd Not named in any answer: GHD. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand curling wand brands in September 2026? - Estimated monthly branded searches for Remington in New Zealand rose 23.5% over 12 measured months, from 170 to 210 in September 2026. - Estimated monthly branded searches for GHD in New Zealand fell 18.8% over 12 measured months, from 320 to 260 in September 2026. ## Month by month | Month | GHD estimated searches | GHD Share of Search | GHD rank | Remington estimated searches | Remington Share of Search | Remington rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 320 | 1.8% | 3 | 170 | 0.97% | 4 | | Nov 2025 | 390 | 1.5% | 3 | 210 | 0.82% | 4 | | Dec 2025 | 390 | 1.9% | 3 | 210 | 1% | 4 | | Jan 2026 | 210 | 1.7% | 3 | 110 | 0.87% | 4 | | Feb 2026 | 210 | 1.6% | 3 | 140 | 1% | 4 | | Mar 2026 | 210 | 1.3% | 3 | 170 | 1.1% | 4 | | Apr 2026 | 210 | 1.3% | 3 | 110 | 0.7% | 4 | | May 2026 | 260 | 1.6% | 3 | 140 | 0.88% | 4 | | Jun 2026 | 210 | 1.3% | 3 | 170 | 1% | 4 | | Jul 2026 | 260 | 1.6% | 3 | 170 | 1% | 4 | | Aug 2026 | 260 | 1.5% | 3 | 210 | 1.2% | 4 | | Sep 2026 | 260 | 1.4% | 3 | 210 | 1.2% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using GHD’s and Remington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **GHD**: Measured on the search term “ghd curling wand”. - **Remington**: Measured on the search term “remington curling wand”. - [GHD profile](/demand/nz/brands/ghd) - [Remington profile](/demand/nz/brands/remington-grooming) - [All curling wand brands in New Zealand](/demand/nz/categories/nz-curling-wand-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is GHD or Remington more popular in search? In September 2026, GHD had more branded searches than Remington among curling wand brands in New Zealand. GHD had about 260 branded searches, while Remington had 210. GHD made up 1.4% of all curling wand brand searches we track, and Remington accounted for 1.2%. ## Cite this page Brandwave. "GHD vs Remington: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/ghd-vs-remington-grooming This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/ghd-vs-remington-grooming. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.