--- title: "ghd vs Remington: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, ghd or Remington? Compare estimated monthly branded-search demand and Share of Search inside the Hair styling tool brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/ghd-hair-vs-remington-grooming" publisher: "Brandwave" --- # ghd vs Remington: Which is more popular by branded search in New Zealand? Which is more popular in search, ghd or Remington? Compare estimated monthly branded-search demand and Share of Search inside the Hair styling tool brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ghd and Remington - **Competitive set**: Hair styling tool brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **ghd Share of Search**: 22.4% - **Remington Share of Search**: 3.7% ## Which is more popular in search, ghd or Remington? - In August 2026, ghd had more branded searches than Remington among hair styling tool brands in New Zealand. ghd was estimated to have 19.5K branded searches compared to Remington’s 3.2K, and held a 22.4% Share of Search versus Remington’s 3.7%. - ghd was ahead of Remington in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, ghd’s estimated Share of Search among hair styling tool brands in New Zealand moved from 23% to 22.4%, and its estimated monthly branded searches moved from 19.9K to 19.5K. - Across the 11 months ending August 2026, Remington’s estimated Share of Search among hair styling tool brands in New Zealand moved from 2.4% to 3.7%, and its estimated monthly branded searches moved from 2.1K to 3.2K. ## How did search popularity change for New Zealand hair styling tool brands in August 2026? - In August 2026, ghd gained estimated Share of Search among hair styling tool brands in New Zealand, from 20.9% to 22.4%. - In August 2026, Remington gained estimated Share of Search among hair styling tool brands in New Zealand, from 3% to 3.7%. ## Month by month | Month | ghd estimated searches | ghd Share of Search | ghd rank | Remington estimated searches | Remington Share of Search | Remington rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 19.9K | 23% | 2 | 2.1K | 2.4% | 4 | | Nov 2025 | 30.6K | 21% | 2 | 2.6K | 1.8% | 4 | | Dec 2025 | 23.8K | 19.9% | 2 | 3.1K | 2.6% | 4 | | Jan 2026 | 14.4K | 18.4% | 2 | 2.1K | 2.8% | 4 | | Feb 2026 | 15.3K | 21.8% | 2 | 1.8K | 2.6% | 4 | | Mar 2026 | 17.9K | 23.1% | 2 | 1.8K | 2.3% | 4 | | Apr 2026 | 18.1K | 22.3% | 2 | 2.3K | 2.9% | 4 | | May 2026 | 18.2K | 20.9% | 2 | 2.5K | 2.9% | 4 | | Jun 2026 | 19.4K | 22.8% | 2 | 2.3K | 2.6% | 4 | | Jul 2026 | 19.2K | 20.9% | 2 | 2.7K | 3% | 4 | | Aug 2026 | 19.5K | 22.4% | 2 | 3.2K | 3.7% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using ghd’s and Remington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ghd**: Measured on the search terms “ghd”, “ghd curler”, “ghd duet style”, “ghd gold hair straightener”, “ghd hair”, “ghd hair brushes”, “ghd hair company”, “ghd hair curler”, “ghd hair dryer”, “ghd hair rise”, “ghd hair straightener”, “ghd hair styler”, “ghd hair wand”, “ghd hair waver”, “ghd near me”, “ghd nz”, “ghd online”, “ghd original hair straightener”, “ghd platinum”, “ghd platinum hair straightener”, “ghd platinum plus”, “ghd platinum+ hair straightener”, “ghd straightener”, “ghd v gold styler”, “ghd v styler” and “ghdhair com”, summed into one figure. - **Remington**: Measured on the search terms “hair dryer brush remington”, “remington advanced coconut therapy hair dryer”, “remington aero 2000 hair dryer”, “remington coconut smooth hair dryer”, “remington curl and straight confidence hair dryer”, “remington curling wand”, “remington damage protection hair dryer”, “remington hair dryer”, “remington hair dryer diffuser”, “remington hair styler”, “remington jet setter 2000 hair dryer”, “remington pro air turbo hair dryer”, “remington proluxe hair dryer”, “remington shaver”, “remington shea soft hair dryer” and “remington straightener”, summed into one figure. - [ghd profile](/demand/nz/brands/ghd-hair) - [Remington profile](/demand/nz/brands/remington-grooming) - [All hair styling tool brands in New Zealand](/demand/nz/categories/nz-hair-styling-tool-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, ghd or Remington? In August 2026, ghd had more branded searches than Remington among hair styling tool brands in New Zealand. ghd was estimated to have 19.5K branded searches compared to Remington’s 3.2K, and held a 22.4% Share of Search versus Remington’s 3.7%. ## Cite this page Brandwave. "ghd vs Remington: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/ghd-hair-vs-remington-grooming This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/ghd-hair-vs-remington-grooming. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.