--- title: "Getty Images vs Pixabay: Which is searched more in New Zealand?" description: "Is Getty Images or Pixabay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stock image sites set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/getty-images-vs-pixabay" publisher: "Brandwave" --- # Getty Images vs Pixabay: Which is searched more in New Zealand? Is Getty Images or Pixabay more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stock image sites set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Getty Images and Pixabay - **Competitive set**: Stock image sites - **Market**: New Zealand - **Month measured**: Sep 2026 - **Getty Images Share of Search**: 10.9% - **Pixabay Share of Search**: 17.6% ## Is Getty Images or Pixabay more popular in search? - In September 2026, Pixabay had more branded searches than Getty Images among stock image sites in New Zealand. Pixabay had about 6,600 branded searches, while Getty Images had 4,100. Pixabay made up 17.6% of all stock image site searches we track, and Getty Images accounted for 10.9%. - The lead changed hands 2 times in the 12 months ending September 2026: Getty Images took it in January 2026, Pixabay took it in February 2026. - Across the 12 months ending September 2026, Getty Images’ share of searches among stock image sites in New Zealand moved from 10.8% to 10.9%, and its estimated monthly branded searches moved from 5.1K to 4.1K. - Across the 12 months ending September 2026, Pixabay’s share of searches among stock image sites in New Zealand moved from 14% to 17.6%, and its estimated monthly branded searches held steady at 6.6K. ## Top stock image sites in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Pixabay was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Getty Images was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Pixabay was listed before Getty Images in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Unsplash | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | Adobe Stock | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Shutterstock | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Pexels | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Truestock | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Pixabay | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | iStock | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | Getty Images | 8th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about stock image sites - Asked ChatGPT "Which stock image site should I use in New Zealand?": 1. Adobe Stock, 2. Unsplash, 3. Shutterstock, 4. Pexels - Asked ChatGPT "What are the best stock image sites in New Zealand?": 1. Truestock, 2. Adobe Stock, 3. Shutterstock, 4. Pexels - Asked ChatGPT "What's the best stock image site in New Zealand for marketing images?": 1. Adobe Stock, 2. Truestock, 3. Shutterstock, 4. iStock, 5. Unsplash - Searched Google, AI Overview "stock photos nz": 1. Unsplash, 2. Pexels, 3. Pixabay, 4. Getty Images, 5. iStock, 6. Shutterstock - Searched Google, AI Overview "royalty free images": 1. Unsplash, 2. Pexels, 3. Pixabay, 4. Shutterstock, 5. iStock, 6. Adobe Stock Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand stock image sites in September 2026? - In September 2026, Adobe Stock overtook Pixabay to rank 2nd among stock image sites in New Zealand, with 20.4% of the searches. - In September 2026, Getty Images gained share of searches among stock image sites in New Zealand, from 9.7% to 10.9%. - In September 2026, Pixabay lost share of searches among stock image sites in New Zealand, from 19.4% to 17.6%. ## Month by month | Month | Getty Images estimated searches | Getty Images Share of Search | Getty Images rank | Pixabay estimated searches | Pixabay Share of Search | Pixabay rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.1K | 10.8% | 5 | 6.6K | 14% | 3 | | Nov 2025 | 4.7K | 10.2% | 6 | 8.1K | 17.5% | 3 | | Dec 2025 | 3.9K | 12.5% | 4 | 4.4K | 14.3% | 3 | | Jan 2026 | 4.2K | 13% | 4 | 3.6K | 11% | 5 | | Feb 2026 | 4.3K | 10.9% | 5 | 5.4K | 13.8% | 3 | | Mar 2026 | 5.8K | 11.5% | 4 | 8.1K | 16.1% | 3 | | Apr 2026 | 4.7K | 12.2% | 4 | 5.4K | 14% | 3 | | May 2026 | 4.7K | 10.3% | 5 | 8.1K | 17.8% | 3 | | Jun 2026 | 4.7K | 10.8% | 5 | 6.6K | 15.1% | 3 | | Jul 2026 | 4K | 10.9% | 5 | 5.4K | 14.9% | 3 | | Aug 2026 | 4K | 9.7% | 5 | 8.1K | 19.4% | 2 | | Sep 2026 | 4.1K | 10.9% | 5 | 6.6K | 17.6% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Getty Images’ and Pixabay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Getty Images**: Measured on the search terms “getty”, “getty esp”, “getty images”, “getty images images”, “gettyimages”, “gettyimages images” and “gettyimages sports”, summed into one figure. - **Pixabay**: Measured on the search term “pixabay”. - [Getty Images profile](/demand/nz/brands/getty-images) - [Pixabay profile](/demand/nz/brands/pixabay) - [All stock image sites in New Zealand](/demand/nz/categories/nz-stock-image-sites): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Getty Images or Pixabay more popular in search? In September 2026, Pixabay had more branded searches than Getty Images among stock image sites in New Zealand. Pixabay had about 6,600 branded searches, while Getty Images had 4,100. Pixabay made up 17.6% of all stock image site searches we track, and Getty Images accounted for 10.9%. ## Cite this page Brandwave. "Getty Images vs Pixabay: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/getty-images-vs-pixabay This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/getty-images-vs-pixabay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.