--- title: "Gentle Dental vs Newtown Dental: Which is searched more in New Zealand?" description: "Is Gentle Dental or Newtown Dental more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington dental clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/gentle-dental-vs-newtown-dental" publisher: "Brandwave" --- # Gentle Dental vs Newtown Dental: Which is searched more in New Zealand? Is Gentle Dental or Newtown Dental more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wellington dental clinics set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Gentle Dental and Newtown Dental - **Competitive set**: Wellington dental clinics - **Market**: New Zealand - **Month measured**: Sep 2026 - **Gentle Dental Share of Search**: 17.7% - **Newtown Dental Share of Search**: 21.4% ## Is Gentle Dental or Newtown Dental more popular in search? - In September 2026, Newtown Dental had more branded searches than Gentle Dental among Wellington dental clinics in New Zealand. Newtown Dental had about 1,970 branded searches, while Gentle Dental had 1,630. Newtown Dental made up 21.4% of all Wellington dental clinic searches we track, and Gentle Dental accounted for 17.7%. - Newtown Dental was ahead of Gentle Dental in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Gentle Dental’s share of searches among Wellington dental clinics in New Zealand moved from 16.3% to 17.7%, and its estimated monthly branded searches moved from 1.3K to 1.6K. - Across the 12 months ending September 2026, Newtown Dental’s share of searches among Wellington dental clinics in New Zealand moved from 17.2% to 21.4%, and its estimated monthly branded searches moved from 1.4K to 2K. ## Top Wellington dental clinics in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Newtown Dental was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Gentle Dental was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Gentle Dental and Newtown Dental were each listed first in one of the two answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Wellington Dentists Ltd | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Johnsonville Dental Centre | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | City Dentists | 3rd | 2 of 3 | 1 of 1 | 3 of 4 | | Newtown Dental | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Gentle Dental | 5th | 1 of 3 | 0 of 1 | 1 of 4 | | Lumino The Dentists | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Capital Dental | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Thorndon Dental | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about Wellington dental clinics - Asked ChatGPT "Which dental clinic should I go to in Wellington, New Zealand?": 1. Wellington Dentists Ltd, 2. City Dentists, 3. Johnsonville Dental Centre, 4. Newtown Dental - Asked ChatGPT "What are the best dental clinics in Wellington, New Zealand?": 1. Wellington Dentists Ltd, 2. City Dentists, 3. Johnsonville Dental Centre, 4. Gentle Dental, 5. Newtown Dental - Asked ChatGPT "What's the best dental clinic in Wellington, New Zealand for a family dentist?": 1. Wellington Dentists Ltd, 2. Johnsonville Dental Centre - Searched Google, AI Overview "wellington family dentist": 1. City Dentists Not named in any answer: Lumino The Dentists, Capital Dental and Thorndon Dental. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand Wellington dental clinics in September 2026? - In September 2026, Newtown Dental overtook Wellington Dentists Ltd to become the leader among Wellington dental clinics in New Zealand, with 21.4% of the searches. - Gentle Dental’s share of searches among Wellington dental clinics in New Zealand has gained ground for 3 months in a row, from 13.9% to 17.7% in September 2026. ## Month by month | Month | Gentle Dental estimated searches | Gentle Dental Share of Search | Gentle Dental rank | Newtown Dental estimated searches | Newtown Dental Share of Search | Newtown Dental rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.3K | 16.3% | 4 | 1.4K | 17.2% | 3 | | Nov 2025 | 1.3K | 15.7% | 4 | 1.7K | 20.6% | 2 | | Dec 2025 | 1K | 13.6% | 4 | 1.7K | 22.8% | 2 | | Jan 2026 | 1.3K | 14.7% | 4 | 1.7K | 19.5% | 2 | | Feb 2026 | 1.3K | 14.5% | 4 | 1.7K | 18.7% | 2 | | Mar 2026 | 1.6K | 16.4% | 4 | 1.7K | 17.3% | 3 | | Apr 2026 | 1.3K | 15.9% | 4 | 1.7K | 20.2% | 2 | | May 2026 | 1.3K | 15.1% | 4 | 1.6K | 19.1% | 3 | | Jun 2026 | 1.3K | 13.9% | 4 | 2K | 20.6% | 2 | | Jul 2026 | 1.3K | 14.9% | 4 | 1.7K | 18.8% | 2 | | Aug 2026 | 1.6K | 17.6% | 4 | 1.7K | 18.3% | 2 | | Sep 2026 | 1.6K | 17.7% | 4 | 2K | 21.4% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Gentle Dental’s and Newtown Dental’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Gentle Dental**: Measured on the search terms “gentle dental” and “gentle dental lambton”, summed into one figure. - **Newtown Dental**: Measured on the search terms “newtown dental” and “newtown dental wellington”, summed into one figure. - [Gentle Dental profile](/demand/nz/brands/gentle-dental) - [Newtown Dental profile](/demand/nz/brands/newtown-dental) - [All Wellington dental clinics in New Zealand](/demand/nz/locations/wellington/dental-clinics): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Gentle Dental or Newtown Dental more popular in search? In September 2026, Newtown Dental had more branded searches than Gentle Dental among Wellington dental clinics in New Zealand. Newtown Dental had about 1,970 branded searches, while Gentle Dental had 1,630. Newtown Dental made up 21.4% of all Wellington dental clinic searches we track, and Gentle Dental accounted for 17.7%. ## Cite this page Brandwave. "Gentle Dental vs Newtown Dental: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/gentle-dental-vs-newtown-dental This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/gentle-dental-vs-newtown-dental. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.