--- title: "General Sleep vs Homebodii: Which is searched more in New Zealand?" description: "Is General Sleep or Homebodii more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sleepwear and loungewear brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/general-sleep-vs-homebodii" publisher: "Brandwave" --- # General Sleep vs Homebodii: Which is searched more in New Zealand? Is General Sleep or Homebodii more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sleepwear and loungewear brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: General Sleep and Homebodii - **Competitive set**: Sleepwear and loungewear brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **General Sleep Share of Search**: 0.1% - **Homebodii Share of Search**: 0.25% ## Is General Sleep or Homebodii more popular in search? - In September 2026, Homebodii had more branded searches than General Sleep among sleepwear and loungewear brands in New Zealand. Homebodii had about 180 branded searches, while General Sleep had 70. Homebodii made up 0.25% of all sleepwear and loungewear brand searches we track, and General Sleep accounted for 0.1%. - Homebodii was ahead of General Sleep in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, General Sleep’s share of searches among sleepwear and loungewear brands in New Zealand held steady at 0.1%, and its estimated monthly branded searches moved from 90 to 70. - Across the 12 months ending September 2026, Homebodii’s share of searches among sleepwear and loungewear brands in New Zealand moved from 0.31% to 0.25%, and its estimated monthly branded searches moved from 270 to 180. ## Top sleepwear and loungewear brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, General Sleep was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Homebodii did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Papinelle | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Wallace Cotton | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Boody | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | General Sleep | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Peter Alexander | 5th | 2 of 3 | 2 of 2 | 4 of 5 | | Seréne Collective | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Gingerlilly | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Homebodii | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about sleepwear and loungewear brands - Asked ChatGPT "Which sleepwear and loungewear brand should I buy in New Zealand?": 1. Papinelle, 2. Boody, 3. General Sleep, 4. Gingerlilly, 5. Seréne Collective, 6. Wallace Cotton - Asked ChatGPT "What are the best sleepwear and loungewear brands in New Zealand?": 1. Papinelle, 2. Seréne Collective, 3. Wallace Cotton, 4. General Sleep, 5. Peter Alexander - Asked ChatGPT "What's the best sleepwear and loungewear brand in New Zealand for comfortable nights?": 1. Boody, 2. Papinelle, 3. Wallace Cotton, 4. Peter Alexander - Searched Google, AI Overview "pyjamas nz": 1. Wallace Cotton, 2. Boody, 3. General Sleep, 4. Papinelle, 5. Peter Alexander - Searched Google, AI Overview "women's sleepwear": 1. Peter Alexander, 2. Wallace Cotton, 3. Papinelle, 4. General Sleep, 5. Boody Not named in any answer: Homebodii. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand sleepwear and loungewear brands in September 2026? - Estimated monthly branded searches for Homebodii in New Zealand fell 33.3% over 12 measured months, from 270 to 180 in September 2026. - Estimated monthly branded searches for General Sleep in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026. ## Month by month | Month | General Sleep estimated searches | General Sleep Share of Search | General Sleep rank | Homebodii estimated searches | Homebodii Share of Search | Homebodii rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90 | 0.1% | 6 | 270 | 0.31% | 5 | | Nov 2025 | 140 | 0.12% | 6 | 330 | 0.29% | 5 | | Dec 2025 | 140 | 0.1% | 6 | 150 | 0.1% | 5 | | Jan 2026 | 110 | 0.13% | 6 | 230 | 0.26% | 5 | | Feb 2026 | 90 | 0.15% | 6 | 150 | 0.24% | 5 | | Mar 2026 | 90 | 0.11% | 6 | 160 | 0.19% | 5 | | Apr 2026 | 90 | 0.12% | 6 | 180 | 0.24% | 5 | | May 2026 | 70 | 0.08% | 7 | 90 | 0.1% | 5 | | Jun 2026 | 70 | 0.06% | 7 | 120 | 0.1% | 5 | | Jul 2026 | 70 | 0.11% | 6 | 220 | 0.35% | 5 | | Aug 2026 | 70 | 0.1% | 6 | 160 | 0.22% | 5 | | Sep 2026 | 70 | 0.1% | 6 | 180 | 0.25% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using General Sleep’s and Homebodii’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **General Sleep**: Measured on the search term “general sleep”. - **Homebodii**: Measured on the search terms “homebodii”, “homebodii pjs” and “homebodii sleepwear”, summed into one figure. - [General Sleep profile](/demand/nz/brands/general-sleep) - [Homebodii profile](/demand/nz/brands/homebodii) - [All sleepwear and loungewear brands in New Zealand](/demand/nz/categories/nz-sleepwear-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is General Sleep or Homebodii more popular in search? In September 2026, Homebodii had more branded searches than General Sleep among sleepwear and loungewear brands in New Zealand. Homebodii had about 180 branded searches, while General Sleep had 70. Homebodii made up 0.25% of all sleepwear and loungewear brand searches we track, and General Sleep accounted for 0.1%. ## Cite this page Brandwave. "General Sleep vs Homebodii: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/general-sleep-vs-homebodii This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/general-sleep-vs-homebodii. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.