--- title: "Gault Mitchell Law vs Macalister Mazengarb: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Gault Mitchell Law or Macalister Mazengarb? Compare estimated monthly branded-search demand and Share of Search inside the Wellington law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/gault-mitchell-law-vs-macalister-mazengarb" publisher: "Brandwave" --- # Gault Mitchell Law vs Macalister Mazengarb: Which is more popular by branded search in New Zealand? Which is more popular in search, Gault Mitchell Law or Macalister Mazengarb? Compare estimated monthly branded-search demand and Share of Search inside the Wellington law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Gault Mitchell Law and Macalister Mazengarb - **Competitive set**: Wellington law firms - **Market**: New Zealand - **Month measured**: Aug 2026 - **Gault Mitchell Law Share of Search**: 29.4% - **Macalister Mazengarb Share of Search**: 18.5% ## Which is more popular in search, Gault Mitchell Law or Macalister Mazengarb? - In August 2026, Gault Mitchell Law had more branded searches than Macalister Mazengarb among wellington law firms in New Zealand. Gault Mitchell Law was estimated to have 700 branded searches compared to Macalister Mazengarb’s 440, and held a 29.4% Share of Search versus Macalister Mazengarb’s 18.5%. - Gault Mitchell Law was ahead of Macalister Mazengarb in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Gault Mitchell Law’s estimated Share of Search among wellington law firms in New Zealand moved from 34.5% to 29.4%, and its estimated monthly branded searches moved from 860 to 700. - Across the 11 months ending August 2026, Macalister Mazengarb’s estimated Share of Search among wellington law firms in New Zealand moved from 14.5% to 18.5%, and its estimated monthly branded searches moved from 360 to 440. ## How did search popularity change for New Zealand wellington law firms in August 2026? - In August 2026, Macalister Mazengarb gained estimated Share of Search among wellington law firms in New Zealand, from 17% to 18.5%. - In August 2026, Gault Mitchell Law lost estimated Share of Search among wellington law firms in New Zealand, from 33% to 29.4%. ## Month by month | Month | Gault Mitchell Law estimated searches | Gault Mitchell Law Share of Search | Gault Mitchell Law rank | Macalister Mazengarb estimated searches | Macalister Mazengarb Share of Search | Macalister Mazengarb rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 860 | 34.5% | 2 | 360 | 14.5% | 3 | | Nov 2025 | 860 | 33.1% | 2 | 450 | 17.3% | 3 | | Dec 2025 | 700 | 34.3% | 2 | 370 | 18.1% | 3 | | Jan 2026 | 740 | 35.2% | 2 | 320 | 15.2% | 3 | | Feb 2026 | 700 | 30.6% | 2 | 380 | 16.6% | 3 | | Mar 2026 | 910 | 29.3% | 2 | 470 | 15.1% | 3 | | Apr 2026 | 910 | 34.5% | 2 | 390 | 14.8% | 3 | | May 2026 | 1.1K | 38% | 1 | 450 | 16.3% | 3 | | Jun 2026 | 740 | 28.8% | 2 | 450 | 17.5% | 3 | | Jul 2026 | 740 | 33% | 2 | 380 | 17% | 3 | | Aug 2026 | 700 | 29.4% | 2 | 440 | 18.5% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Gault Mitchell Law’s and Macalister Mazengarb’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Gault Mitchell Law**: Measured on the search terms “gault mitchell”, “gault mitchell law”, “gault mitchell law wellington”, “gault mitchell lawyers” and “gaultmitchell”, summed into one figure. - **Macalister Mazengarb**: Measured on the search terms “macalister mazengarb”, “macalister mazengarb solicitors”, “macalister mazengarb wellington” and “macmaz”, summed into one figure. - [Gault Mitchell Law profile](/demand/nz/brands/gault-mitchell-law) - [Macalister Mazengarb profile](/demand/nz/brands/macalister-mazengarb) - [All wellington law firms in New Zealand](/demand/nz/categories/nz-wellington-law-firms): The set both shares are measured inside, 4 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Gault Mitchell Law or Macalister Mazengarb? In August 2026, Gault Mitchell Law had more branded searches than Macalister Mazengarb among wellington law firms in New Zealand. Gault Mitchell Law was estimated to have 700 branded searches compared to Macalister Mazengarb’s 440, and held a 29.4% Share of Search versus Macalister Mazengarb’s 18.5%. ## Cite this page Brandwave. "Gault Mitchell Law vs Macalister Mazengarb: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/gault-mitchell-law-vs-macalister-mazengarb This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/gault-mitchell-law-vs-macalister-mazengarb. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.