---
title: "Gascoigne Wicks vs Wisheart Macnab & Partners: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Gascoigne Wicks or Wisheart Macnab & Partners? Compare estimated monthly branded-search demand and Share of Search inside the Blenheim law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/gascoigne-wicks-vs-wisheart-macnab-partners"
publisher: "Brandwave"
---

# Gascoigne Wicks vs Wisheart Macnab & Partners: Which is more popular by branded search in New Zealand?

Which is more popular in search, Gascoigne Wicks or Wisheart Macnab & Partners? Compare estimated monthly branded-search demand and Share of Search inside the Blenheim law firms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gascoigne Wicks and Wisheart Macnab & Partners
- **Competitive set**: Blenheim law firms
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Gascoigne Wicks Share of Search**: 5.2%
- **Wisheart Macnab & Partners Share of Search**: 0.99%

## Which is more popular in search, Gascoigne Wicks or Wisheart Macnab & Partners?

- In August 2026, Gascoigne Wicks had more branded searches than Wisheart Macnab & Partners among blenheim law firms in New Zealand. Gascoigne Wicks was estimated to have 370 branded searches compared to Wisheart Macnab & Partners’ 70, and held a 5.2% Share of Search versus Wisheart Macnab & Partners’ 0.99%.
- Gascoigne Wicks was ahead of Wisheart Macnab & Partners in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Gascoigne Wicks’ estimated Share of Search among blenheim law firms in New Zealand moved from 28.6% to 5.2%, and its estimated monthly branded searches moved from 400 to 370.
- Across the 11 months ending August 2026, Wisheart Macnab & Partners’ estimated Share of Search among blenheim law firms in New Zealand moved from 11.4% to 0.99%, and its estimated monthly branded searches moved from 160 to 70.

## How did search popularity change for New Zealand blenheim law firms in August 2026?

- In August 2026, Gascoigne Wicks lost estimated Share of Search among blenheim law firms in New Zealand, from 8% to 5.2%.
- Estimated monthly branded searches for Wisheart Macnab & Partners in New Zealand fell 56.3% over 11 measured months, from 160 to 70 in August 2026.

## Month by month

| Month | Gascoigne Wicks estimated searches | Gascoigne Wicks Share of Search | Gascoigne Wicks rank | Wisheart Macnab & Partners estimated searches | Wisheart Macnab & Partners Share of Search | Wisheart Macnab & Partners rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 400 | 28.6% | 1 | 160 | 11.4% | 5 |
| Nov 2025 | 380 | 29.5% | 1 | 80 | 6.2% | 5 |
| Dec 2025 | 370 | 30.6% | 1 | 90 | 7.4% | 5 |
| Jan 2026 | 310 | 25.4% | 2 | 70 | 5.7% | 5 |
| Feb 2026 | 440 | 30.6% | 1 | 70 | 4.9% | 5 |
| Mar 2026 | 490 | 32% | 1 | 70 | 4.6% | 5 |
| Apr 2026 | 420 | 5.8% | 2 | 60 | 0.83% | 6 |
| May 2026 | 440 | 5.9% | 2 | 60 | 0.81% | 6 |
| Jun 2026 | 470 | 7.1% | 2 | 120 | 1.8% | 6 |
| Jul 2026 | 510 | 8% | 2 | 70 | 1.1% | 6 |
| Aug 2026 | 370 | 5.2% | 2 | 70 | 0.99% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Gascoigne Wicks’ and Wisheart Macnab & Partners’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gascoigne Wicks**: Measured on the search terms “gascoigne wicks”, “gascoigne wicks blenheim” and “gascoigne wicks nz”, summed into one figure.
- **Wisheart Macnab & Partners**: Measured on the search terms “wisheart macnab & partners”, “wisheart macnab & partners blenheim” and “wisheart macnab and partners”, summed into one figure.

- [Gascoigne Wicks profile](/demand/nz/brands/gascoigne-wicks)
- [Wisheart Macnab & Partners profile](/demand/nz/brands/wisheart-macnab-partners)
- [All blenheim law firms in New Zealand](/demand/nz/categories/nz-blenheim-law-firms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Gascoigne Wicks or Wisheart Macnab & Partners?

In August 2026, Gascoigne Wicks had more branded searches than Wisheart Macnab & Partners among blenheim law firms in New Zealand. Gascoigne Wicks was estimated to have 370 branded searches compared to Wisheart Macnab & Partners’ 70, and held a 5.2% Share of Search versus Wisheart Macnab & Partners’ 0.99%.

## Cite this page

Brandwave. "Gascoigne Wicks vs Wisheart Macnab & Partners: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/gascoigne-wicks-vs-wisheart-macnab-partners

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/gascoigne-wicks-vs-wisheart-macnab-partners. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.