--- title: "Garnier vs Kiehl's: Which is searched more in New Zealand?" description: "Is Garnier or Kiehl's more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Face cleanser brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/garnier-vs-kiehl-s" publisher: "Brandwave" --- # Garnier vs Kiehl's: Which is searched more in New Zealand? Is Garnier or Kiehl's more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Face cleanser brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Garnier and Kiehl's - **Competitive set**: Face cleanser brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Garnier Share of Search**: 2.1% - **Kiehl's Share of Search**: 2.9% ## Is Garnier or Kiehl's more popular in search? - In September 2026, Kiehl's had more branded searches than Garnier among face cleanser brands in New Zealand. Kiehl's had about 2,740 branded searches, while Garnier had 2,010. Kiehl's made up 2.9% of all face cleanser brand searches we track, and Garnier accounted for 2.1%. - Kiehl's was ahead of Garnier in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Garnier’s share of searches among face cleanser brands in New Zealand moved from 2% to 2.1%, and its estimated monthly branded searches moved from 1.5K to 2K. - Across the 12 months ending September 2026, Kiehl's’ share of searches among face cleanser brands in New Zealand moved from 5.4% to 2.9%, and its estimated monthly branded searches moved from 4K to 2.7K. ## Top face cleanser brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Kiehl's was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Garnier did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | CeraVe | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Cetaphil | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | La Roche-Posay | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | COSRX | 4th | 0 of 3 | 1 of 2 | 1 of 5 | | The Ordinary | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Kiehl's | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Beauty of Joseon | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Neutrogena | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Aveeno | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bioderma | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Medik8 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Garnier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Eucerin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | SKIN1004 | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about face cleanser brands - Asked ChatGPT "Which face cleanser brand should I buy in New Zealand?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay, 4. The Ordinary - Asked ChatGPT "What are the best face cleanser brands in New Zealand?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay, 4. The Ordinary - Asked ChatGPT "What's the best face cleanser brand in New Zealand for daily skincare?": 1. CeraVe, 2. Cetaphil, 3. La Roche-Posay - Searched Google, AI Overview "best face cleanser": 1. COSRX, 2. CeraVe, 3. La Roche-Posay, 4. Kiehl's - Searched Google, AI Overview "gentle face cleanser": named none of the brands we track Not named in any answer: Beauty of Joseon, Neutrogena, Aveeno, Bioderma, Medik8, Garnier, Eucerin and SKIN1004. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How did search popularity change for New Zealand face cleanser brands in September 2026? - In September 2026, Kiehl's lost share of searches among face cleanser brands in New Zealand, from 4.2% to 2.9%. - Estimated monthly branded searches for Garnier in New Zealand rose 31.4% over 12 measured months, from 1.5K to 2K in September 2026. ## Month by month | Month | Garnier estimated searches | Garnier Share of Search | Garnier rank | Kiehl's estimated searches | Kiehl's Share of Search | Kiehl's rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.5K | 2% | 11 | 4K | 5.4% | 8 | | Nov 2025 | 1.7K | 2.1% | 10 | 5.8K | 7% | 8 | | Dec 2025 | 1.6K | 2.2% | 10 | 4K | 5.2% | 8 | | Jan 2026 | 1.5K | 1.9% | 11 | 2.7K | 3.4% | 9 | | Feb 2026 | 1.5K | 2.2% | 11 | 2.2K | 3.3% | 9 | | Mar 2026 | 1.5K | 2.1% | 11 | 2.7K | 3.7% | 9 | | Apr 2026 | 1.5K | 1.9% | 12 | 2.2K | 2.8% | 9 | | May 2026 | 1.5K | 1.8% | 12 | 3.2K | 3.8% | 9 | | Jun 2026 | 1.6K | 2% | 12 | 2.2K | 2.6% | 9 | | Jul 2026 | 2K | 2.3% | 11 | 2.7K | 3.1% | 9 | | Aug 2026 | 2.1K | 2.2% | 12 | 4K | 4.2% | 9 | | Sep 2026 | 2K | 2.1% | 12 | 2.7K | 2.9% | 9 | ## How each brand is measured Brandwave collects information about searches that people make online using Garnier’s and Kiehl's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Garnier**: Measured on the search terms “crema bb garnier”, “garnier” and “garnier cleanser”, summed into one figure. - **Kiehl's**: Measured on the search terms “kiehls”, “kiehls cleanser”, “kiehls facial cleanser”, “kiehls serum” and “kiehls skincare”, summed into one figure. - [Garnier profile](/demand/nz/brands/garnier) - [Kiehl's profile](/demand/nz/brands/kiehl-s) - [All face cleanser brands in New Zealand](/demand/nz/categories/nz-face-cleanser-brands): The set both shares are measured inside, 14 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Garnier or Kiehl's more popular in search? In September 2026, Kiehl's had more branded searches than Garnier among face cleanser brands in New Zealand. Kiehl's had about 2,740 branded searches, while Garnier had 2,010. Kiehl's made up 2.9% of all face cleanser brand searches we track, and Garnier accounted for 2.1%. ## Cite this page Brandwave. "Garnier vs Kiehl's: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/garnier-vs-kiehl-s This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/garnier-vs-kiehl-s. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.