---
title: "Garmin vs Withings: Which is searched more in New Zealand?"
description: "Is Garmin or Withings more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Smart scale brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/garmin-vs-withings"
publisher: "Brandwave"
---

# Garmin vs Withings: Which is searched more in New Zealand?

Is Garmin or Withings more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Smart scale brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Garmin and Withings
- **Competitive set**: Smart scale brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Garmin Share of Search**: 1.7%
- **Withings Share of Search**: 1.7%

## Is Garmin or Withings more popular in search?

- In September 2026, Garmin and Withings were level in searches among smart scale brands in New Zealand, with an estimated 400 versus 390 branded searches, at 1.7% of the total each.
- The lead changed hands once in the 12 months ending September 2026: Garmin took it in July 2026.
- Across the 12 months ending September 2026, Garmin’s share of searches among smart scale brands in New Zealand moved from 1.8% to 1.7%, and its estimated monthly branded searches moved from 350 to 400.
- Across the 12 months ending September 2026, Withings’ share of searches among smart scale brands in New Zealand moved from 2% to 1.7%, and its estimated monthly branded searches held steady at 390.

## Top smart scale brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Withings appeared in all five answers. Garmin was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Withings was listed before Garmin in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Withings | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Garmin | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Renpho | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Eufy | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Fitbit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Amazfit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about smart scale brands

- Asked ChatGPT "Which smart scale brand should I buy in New Zealand?": 1. Withings, 2. Renpho, 3. Garmin, 4. Eufy
- Asked ChatGPT "What are the best smart scale brands in New Zealand?": 1. Withings, 2. Garmin, 3. Renpho, 4. Eufy
- Asked ChatGPT "What's the best smart scale brand in New Zealand for body weight tracking?": 1. Withings, 2. Renpho, 3. Garmin, 4. Eufy
- Searched Google, AI Overview "body fat scale nz": 1. Withings
- Searched Google, AI Overview "digital bathroom scales nz": 1. Withings, 2. Garmin

Not named in any answer: Fitbit, Amazfit and Samsung.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand smart scale brands in September 2026?

- In September 2026, Garmin rose from 5th to 4th among smart scale brands in New Zealand.

## Month by month

| Month | Garmin estimated searches | Garmin Share of Search | Garmin rank | Withings estimated searches | Withings Share of Search | Withings rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 350 | 1.8% | 6 | 390 | 2% | 5 |
| Nov 2025 | 340 | 1.4% | 6 | 480 | 2% | 5 |
| Dec 2025 | 330 | 1.4% | 6 | 480 | 2% | 5 |
| Jan 2026 | 500 | 2.1% | 5 | 590 | 2.5% | 4 |
| Feb 2026 | 340 | 1.7% | 5 | 390 | 2% | 4 |
| Mar 2026 | 270 | 1.5% | 6 | 480 | 2.6% | 4 |
| Apr 2026 | 330 | 1.7% | 6 | 390 | 2% | 5 |
| May 2026 | 340 | 1.5% | 5 | 390 | 1.8% | 4 |
| Jun 2026 | 330 | 1.5% | 5 | 390 | 1.8% | 4 |
| Jul 2026 | 400 | 2% | 4 | 390 | 1.9% | 6 |
| Aug 2026 | 410 | 1.9% | 5 | 390 | 1.8% | 6 |
| Sep 2026 | 400 | 1.7% | 4 | 390 | 1.7% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Garmin’s and Withings’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Garmin**: Measured on the search terms “garmin index scale” and “garmin scale”, summed into one figure.
- **Withings**: Measured on the search term “withings”.

- [Garmin profile](/demand/nz/brands/garmin)
- [Withings profile](/demand/nz/brands/withings)
- [All smart scale brands in New Zealand](/demand/nz/categories/nz-smart-scale-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Garmin or Withings more popular in search?

In September 2026, Garmin and Withings were level in searches among smart scale brands in New Zealand, with an estimated 400 versus 390 branded searches, at 1.7% of the total each.

## Cite this page

Brandwave. "Garmin vs Withings: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/garmin-vs-withings

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/garmin-vs-withings. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
