--- title: "Garmin vs Samsung Galaxy Watch: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Garmin or Samsung Galaxy Watch? Compare estimated monthly branded-search demand and Share of Search inside the Smartwatch and fitness tracker brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/garmin-vs-samsung-galaxy-watch" publisher: "Brandwave" --- # Garmin vs Samsung Galaxy Watch: Which is more popular by branded search in New Zealand? Which is more popular in search, Garmin or Samsung Galaxy Watch? Compare estimated monthly branded-search demand and Share of Search inside the Smartwatch and fitness tracker brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Garmin and Samsung Galaxy Watch - **Competitive set**: Smartwatch and fitness tracker brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Garmin Share of Search**: 37.1% - **Samsung Galaxy Watch Share of Search**: 2.9% ## Which is more popular in search, Garmin or Samsung Galaxy Watch? - In August 2026, Garmin had more branded searches than Samsung Galaxy Watch among smartwatch and fitness tracker brands in New Zealand. Garmin was estimated to have 69.3K branded searches compared to Samsung Galaxy Watch’s 5.5K, and held a 37.1% Share of Search versus Samsung Galaxy Watch’s 2.9%. - Garmin was ahead of Samsung Galaxy Watch in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Garmin’s estimated Share of Search among smartwatch and fitness tracker brands in New Zealand moved from 36.8% to 37.1%, and its estimated monthly branded searches moved from 61.7K to 69.3K. - Across the 11 months ending August 2026, Samsung Galaxy Watch’s estimated Share of Search among smartwatch and fitness tracker brands in New Zealand moved from 3.4% to 2.9%, and its estimated monthly branded searches moved from 5.8K to 5.5K. ## How did search popularity change for New Zealand smartwatch and fitness tracker brands in August 2026? - In August 2026, Garmin gained estimated Share of Search among smartwatch and fitness tracker brands in New Zealand, from 36.2% to 37.1%. - In August 2026, Samsung Galaxy Watch lost estimated Share of Search among smartwatch and fitness tracker brands in New Zealand, from 4.4% to 2.9%. ## Month by month | Month | Garmin estimated searches | Garmin Share of Search | Garmin rank | Samsung Galaxy Watch estimated searches | Samsung Galaxy Watch Share of Search | Samsung Galaxy Watch rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 61.7K | 36.8% | 1 | 5.8K | 3.4% | 6 | | Nov 2025 | 79.7K | 37.1% | 1 | 7.3K | 3.4% | 6 | | Dec 2025 | 74.3K | 34% | 2 | 7.7K | 3.5% | 6 | | Jan 2026 | 76K | 38.2% | 1 | 7.1K | 3.6% | 6 | | Feb 2026 | 61.5K | 37.2% | 1 | 6.4K | 3.8% | 6 | | Mar 2026 | 62.3K | 40.4% | 1 | 6.3K | 4.1% | 6 | | Apr 2026 | 65.5K | 41% | 1 | 5.6K | 3.5% | 6 | | May 2026 | 67.7K | 39.5% | 1 | 6.1K | 3.5% | 6 | | Jun 2026 | 56.5K | 34% | 1 | 7K | 4.2% | 6 | | Jul 2026 | 59.4K | 36.2% | 1 | 7.3K | 4.4% | 6 | | Aug 2026 | 69.3K | 37.1% | 1 | 5.5K | 2.9% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Garmin’s and Samsung Galaxy Watch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Garmin**: Measured on the search terms “garmin”, “garmin alpha”, “garmin alpha tracking collars”, “garmin com”, “garmin connect”, “garmin dog collar”, “garmin dog tracker”, “garmin fenix”, “garmin fenix 7”, “garmin fenix 8”, “garmin fitness tracker”, “garmin forerunner”, “garmin forerunner 255”, “garmin forerunner 265”, “garmin forerunner 55”, “garmin hr monitor”, “garmin inreach”, “garmin instinct”, “garmin instinct 2”, “garmin instinct 3”, “garmin near me”, “garmin new zealand”, “garmin nz”, “garmin online”, “garmin smartwatch”, “garmin venu”, “garmin venu 3”, “garmin venu 4”, “garmin vivoactive”, “garmin vivoactive 5” and “garmin watch”, summed into one figure. - **Samsung Galaxy Watch**: Measured on the search terms “latest samsung galaxy watch”, “samsung galaxy watch 2”, “samsung galaxy watch 3”, “samsung galaxy watch 4 classic”, “samsung galaxy watch 5”, “samsung galaxy watch 5 40mm”, “samsung galaxy watch 5 pro”, “samsung galaxy watch 7”, “samsung galaxy watch 8”, “samsung galaxy watch active”, “samsung galaxy watch active 2”, “samsung galaxy watch classic”, “samsung galaxy watch fitness tracker”, “samsung galaxy watch for women”, “samsung galaxy watch lte”, “samsung galaxy watch near me”, “samsung galaxy watch new zealand”, “samsung galaxy watch nz”, “samsung galaxy watch online”, “samsung galaxy watch series”, “samsung galaxy watch smartwatch”, “samsung galaxy watch watch” and “samsunggalaxywatch”, summed into one figure. - [Garmin profile](/demand/nz/brands/garmin) - [Samsung Galaxy Watch profile](/demand/nz/brands/samsung-galaxy-watch) - [All smartwatch and fitness tracker brands in New Zealand](/demand/nz/categories/nz-smartwatch-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Garmin or Samsung Galaxy Watch? In August 2026, Garmin had more branded searches than Samsung Galaxy Watch among smartwatch and fitness tracker brands in New Zealand. Garmin was estimated to have 69.3K branded searches compared to Samsung Galaxy Watch’s 5.5K, and held a 37.1% Share of Search versus Samsung Galaxy Watch’s 2.9%. ## Cite this page Brandwave. "Garmin vs Samsung Galaxy Watch: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/garmin-vs-samsung-galaxy-watch This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/garmin-vs-samsung-galaxy-watch. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.