--- title: "Garmin vs Petrek: Which is searched more in New Zealand?" description: "Is Garmin or Petrek more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pet GPS tracker brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/garmin-vs-petrek" publisher: "Brandwave" --- # Garmin vs Petrek: Which is searched more in New Zealand? Is Garmin or Petrek more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pet GPS tracker brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Garmin and Petrek - **Competitive set**: Pet GPS tracker brands - **Market**: New Zealand - **Month measured**: Sep 2026 - **Garmin Share of Search**: 61.1% - **Petrek Share of Search**: 0.12% ## Is Garmin or Petrek more popular in search? - In September 2026, Garmin had more branded searches than Petrek among pet GPS tracker brands in New Zealand. Garmin had about 15,200 branded searches, while Petrek had 30. Garmin made up 61.1% of all pet GPS tracker brand searches we track, and Petrek accounted for 0.12%. - Garmin was ahead of Petrek in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Garmin’s share of searches among pet GPS tracker brands in New Zealand moved from 64.7% to 61.1%, and its estimated monthly branded searches held steady at 15.2K. - Across the 12 months ending September 2026, Petrek’s share of searches among pet GPS tracker brands in New Zealand moved from 0.17% to 0.12%, and its estimated monthly branded searches moved from 40 to 30. ## Top pet GPS tracker brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Petrek was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Garmin was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Petrek was listed before Garmin in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Tractive | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Petrek | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Garmin | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Apple AirTag | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Fi | 5th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about pet GPS tracker brands - Asked ChatGPT "Which pet GPS tracker brand should I buy in New Zealand?": 1. Tractive, 2. Petrek, 3. Apple AirTag - Asked ChatGPT "What are the best pet GPS tracker brands in New Zealand?": 1. Tractive, 2. Petrek, 3. Garmin, 4. Apple AirTag - Asked ChatGPT "What's the best pet GPS tracker brand in New Zealand for my dog?": 1. Tractive, 2. Garmin, 3. Apple AirTag - Searched Google, AI Overview "pet gps tracker nz": 1. Tractive, 2. Petrek - Searched Google, AI Overview "dog tracker nz": 1. Tractive, 2. Petrek, 3. Garmin, 4. Apple AirTag, 5. Fi Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand pet GPS tracker brands in September 2026? - In September 2026, Garmin gained share of searches among pet GPS tracker brands in New Zealand, from 56% to 61.1%. - Estimated monthly branded searches for Petrek in New Zealand fell 25% over 12 measured months, from 40 to 30 in September 2026. ## Month by month | Month | Garmin estimated searches | Garmin Share of Search | Garmin rank | Petrek estimated searches | Petrek Share of Search | Petrek rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 15.2K | 64.7% | 1 | 40 | 0.17% | 5 | | Nov 2025 | 18.4K | 57.7% | 1 | 30 | 0.09% | 5 | | Dec 2025 | 15.1K | 55.2% | 1 | 50 | 0.18% | 5 | | Jan 2026 | 15.2K | 58.1% | 1 | 70 | 0.27% | 4 | | Feb 2026 | 15.2K | 63.5% | 1 | 30 | 0.13% | 5 | | Mar 2026 | 15.2K | 61.9% | 1 | 40 | 0.16% | 5 | | Apr 2026 | 15.2K | 61.9% | 1 | 40 | 0.16% | 5 | | May 2026 | 15.2K | 58.1% | 1 | 20 | 0.08% | 5 | | Jun 2026 | 12.5K | 49.6% | 1 | 30 | 0.12% | 5 | | Jul 2026 | 12.6K | 49.4% | 1 | 30 | 0.12% | 5 | | Aug 2026 | 15.4K | 56% | 1 | 20 | 0.07% | 5 | | Sep 2026 | 15.2K | 61.1% | 1 | 30 | 0.12% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Garmin’s and Petrek’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Garmin**: Measured on the search terms “garmin”, “garmin alpha”, “garmin dog collar” and “garmin dog tracker”, summed into one figure. - **Petrek**: Measured on the search term “petrek”. - [Garmin profile](/demand/nz/brands/garmin) - [Petrek profile](/demand/nz/brands/petrek) - [All pet GPS tracker brands in New Zealand](/demand/nz/categories/nz-pet-gps-trackers): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Garmin or Petrek more popular in search? In September 2026, Garmin had more branded searches than Petrek among pet GPS tracker brands in New Zealand. Garmin had about 15,200 branded searches, while Petrek had 30. Garmin made up 61.1% of all pet GPS tracker brand searches we track, and Petrek accounted for 0.12%. ## Cite this page Brandwave. "Garmin vs Petrek: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/garmin-vs-petrek This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/garmin-vs-petrek. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.