--- title: "G Adventures vs MoaTrek New Zealand Tours: Which is searched more in New Zealand?" description: "Is G Adventures or MoaTrek New Zealand Tours more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tour operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/g-adventures-vs-moatrek-new-zealand-tours" publisher: "Brandwave" --- # G Adventures vs MoaTrek New Zealand Tours: Which is searched more in New Zealand? Is G Adventures or MoaTrek New Zealand Tours more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Tour operators set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: G Adventures and MoaTrek New Zealand Tours - **Competitive set**: Tour operators - **Market**: New Zealand - **Month measured**: Sep 2026 - **G Adventures Share of Search**: 9.4% - **MoaTrek New Zealand Tours Share of Search**: 0.27% ## Is G Adventures or MoaTrek New Zealand Tours more popular in search? - In September 2026, G Adventures had more branded searches than MoaTrek New Zealand Tours among tour operators in New Zealand. G Adventures had about 3,130 branded searches, while MoaTrek New Zealand Tours had 90. G Adventures made up 9.4% of all tour operator searches we track, and MoaTrek New Zealand Tours accounted for 0.27%. - G Adventures was ahead of MoaTrek New Zealand Tours in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, G Adventures’ share of searches among tour operators in New Zealand moved from 10% to 9.4%, and its estimated monthly branded searches moved from 3.2K to 3.1K. - Across the 12 months ending September 2026, MoaTrek New Zealand Tours’ share of searches among tour operators in New Zealand moved from 0.28% to 0.27%, and its estimated monthly branded searches held steady at 90. ## Top tour operators in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, MoaTrek New Zealand Tours appeared in all five answers. G Adventures was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. MoaTrek New Zealand Tours was listed before G Adventures in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | MoaTrek New Zealand Tours | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Intrepid Travel | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Grand Pacific Tours | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | AAT Kings | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | G Adventures | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Cheeky Kiwi Travel | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Wild Kiwi Adventure Tours | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Kiwi Experience | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Contiki | 9th | 0 of 3 | 1 of 2 | 1 of 5 | | Flying Kiwi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | RealNZ | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Topdeck | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Stray | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Haka Tours | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about tour operators - Asked ChatGPT "Which tour operator should I book in New Zealand?": 1. Intrepid Travel, 2. G Adventures, 3. Grand Pacific Tours, 4. MoaTrek New Zealand Tours, 5. Cheeky Kiwi Travel - Asked ChatGPT "What are the best tour operators in New Zealand?": 1. Intrepid Travel, 2. Grand Pacific Tours, 3. AAT Kings, 4. MoaTrek New Zealand Tours, 5. G Adventures - Asked ChatGPT "What's the best tour operator in New Zealand for guided trips?": 1. MoaTrek New Zealand Tours, 2. Intrepid Travel, 3. Grand Pacific Tours, 4. AAT Kings, 5. Cheeky Kiwi Travel - Searched Google, AI Overview "new zealand tours": 1. MoaTrek New Zealand Tours, 2. Cheeky Kiwi Travel, 3. AAT Kings, 4. Wild Kiwi Adventure Tours, 5. Contiki - Searched Google, AI Overview "group tours nz": 1. MoaTrek New Zealand Tours, 2. Wild Kiwi Adventure Tours, 3. Kiwi Experience, 4. G Adventures, 5. Intrepid Travel Not named in any answer: Flying Kiwi, RealNZ, Topdeck, Stray and Haka Tours. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand tour operators in September 2026? - In September 2026, G Adventures gained share of searches among tour operators in New Zealand, from 7.6% to 9.4%. - In September 2026, MoaTrek New Zealand Tours fell from 13th to 14th among tour operators in New Zealand. ## Month by month | Month | G Adventures estimated searches | G Adventures Share of Search | G Adventures rank | MoaTrek New Zealand Tours estimated searches | MoaTrek New Zealand Tours Share of Search | MoaTrek New Zealand Tours rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.2K | 10% | 4 | 90 | 0.28% | 14 | | Nov 2025 | 3.7K | 10.1% | 5 | 90 | 0.25% | 14 | | Dec 2025 | 3.2K | 8.9% | 5 | 50 | 0.14% | 14 | | Jan 2026 | 4.8K | 11.2% | 4 | 50 | 0.12% | 14 | | Feb 2026 | 3.9K | 10.9% | 4 | 90 | 0.25% | 14 | | Mar 2026 | 3.3K | 9.5% | 5 | 90 | 0.26% | 14 | | Apr 2026 | 3.1K | 9.9% | 4 | 90 | 0.29% | 14 | | May 2026 | 3.3K | 9.5% | 5 | 90 | 0.26% | 14 | | Jun 2026 | 3.3K | 10.2% | 5 | 90 | 0.28% | 14 | | Jul 2026 | 3.2K | 10.9% | 4 | 90 | 0.3% | 13 | | Aug 2026 | 2.6K | 7.6% | 5 | 70 | 0.21% | 13 | | Sep 2026 | 3.1K | 9.4% | 5 | 90 | 0.27% | 14 | ## How each brand is measured Brandwave collects information about searches that people make online using G Adventures’ and MoaTrek New Zealand Tours’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **G Adventures**: Measured on the search terms “g adventures”, “g adventures ca”, “g adventures tour”, “g adventures trip”, “gadventures” and “gadventures tour”, summed into one figure. - **MoaTrek New Zealand Tours**: Measured on the search term “moatrek new zealand tours”. - [G Adventures profile](/demand/nz/brands/g-adventures) - [MoaTrek New Zealand Tours profile](/demand/nz/brands/moatrek-new-zealand-tours) - [All tour operators in New Zealand](/demand/nz/categories/nz-tour-operators): The set both shares are measured inside, 14 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is G Adventures or MoaTrek New Zealand Tours more popular in search? In September 2026, G Adventures had more branded searches than MoaTrek New Zealand Tours among tour operators in New Zealand. G Adventures had about 3,130 branded searches, while MoaTrek New Zealand Tours had 90. G Adventures made up 9.4% of all tour operator searches we track, and MoaTrek New Zealand Tours accounted for 0.27%. ## Cite this page Brandwave. "G Adventures vs MoaTrek New Zealand Tours: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/g-adventures-vs-moatrek-new-zealand-tours This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/g-adventures-vs-moatrek-new-zealand-tours. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.