---
title: "Fulton Hogan vs Hawkins: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Fulton Hogan or Hawkins? Compare estimated monthly branded-search demand and Share of Search inside the Construction companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/fulton-hogan-vs-hawkins"
publisher: "Brandwave"
---

# Fulton Hogan vs Hawkins: Which is more popular by branded search in New Zealand?

Which is more popular in search, Fulton Hogan or Hawkins? Compare estimated monthly branded-search demand and Share of Search inside the Construction companies set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fulton Hogan and Hawkins
- **Competitive set**: Construction companies
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Fulton Hogan Share of Search**: 46.6%
- **Hawkins Share of Search**: 2.7%

## Which is more popular in search, Fulton Hogan or Hawkins?

- In August 2026, Fulton Hogan had more branded searches than Hawkins among construction companies in New Zealand. Fulton Hogan was estimated to have 10.4K branded searches compared to Hawkins’ 600, and held a 46.6% Share of Search versus Hawkins’ 2.7%.
- Fulton Hogan was ahead of Hawkins in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fulton Hogan’s estimated Share of Search among construction companies in New Zealand held steady at 46.6%, and its estimated monthly branded searches moved from 11.3K to 10.4K.
- Across the 11 months ending August 2026, Hawkins’ estimated Share of Search among construction companies in New Zealand moved from 2.5% to 2.7%, and its estimated monthly branded searches held steady at 600.

## How did search popularity change for New Zealand construction companies in August 2026?

- In August 2026, Fulton Hogan gained estimated Share of Search among construction companies in New Zealand, from 45.7% to 46.6%.
- In August 2026, Hawkins lost estimated Share of Search among construction companies in New Zealand, from 5.8% to 2.7%.

## Month by month

| Month | Fulton Hogan estimated searches | Fulton Hogan Share of Search | Fulton Hogan rank | Hawkins estimated searches | Hawkins Share of Search | Hawkins rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 11.3K | 46.6% | 1 | 600 | 2.5% | 6 |
| Nov 2025 | 13K | 49.3% | 1 | 490 | 1.9% | 6 |
| Dec 2025 | 8.8K | 40% | 1 | 490 | 2.2% | 6 |
| Jan 2026 | 11K | 39.3% | 1 | 600 | 2.1% | 6 |
| Feb 2026 | 11.5K | 45.1% | 1 | 490 | 1.9% | 6 |
| Mar 2026 | 14K | 47% | 1 | 600 | 2% | 6 |
| Apr 2026 | 11.4K | 47.1% | 1 | 490 | 2% | 6 |
| May 2026 | 10.6K | 44.5% | 1 | 490 | 2.1% | 6 |
| Jun 2026 | 10.4K | 46.6% | 1 | 600 | 2.7% | 6 |
| Jul 2026 | 10.4K | 45.7% | 1 | 1.3K | 5.8% | 5 |
| Aug 2026 | 10.4K | 46.6% | 1 | 600 | 2.7% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Fulton Hogan’s and Hawkins’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fulton Hogan**: Measured on the search terms “fulton hogan”, “fulton hogan albany”, “fulton hogan au”, “fulton hogan central”, “fulton hogan construction”, “fulton hogan hub”, “fulton hogan ltd”, “fulton hogan near me”, “fulton hogan nz”, “fulton hogan website”, “fultonhogan”, “fultonhogan com” and “the hub fulton hogan”, summed into one figure.
- **Hawkins**: Measured on the search terms “hawkins builders” and “hawkins construction”, summed into one figure.

- [Fulton Hogan profile](/demand/nz/brands/fulton-hogan)
- [Hawkins profile](/demand/nz/brands/hawkins)
- [All construction companies in New Zealand](/demand/nz/categories/nz-construction-companies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Fulton Hogan or Hawkins?

In August 2026, Fulton Hogan had more branded searches than Hawkins among construction companies in New Zealand. Fulton Hogan was estimated to have 10.4K branded searches compared to Hawkins’ 600, and held a 46.6% Share of Search versus Hawkins’ 2.7%.

## Cite this page

Brandwave. "Fulton Hogan vs Hawkins: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/fulton-hogan-vs-hawkins

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/fulton-hogan-vs-hawkins. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.