--- title: "Fullstory vs Quantum Metric: Which is searched more in New Zealand?" description: "Is Fullstory or Quantum Metric more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Digital experience analytics platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/fullstory-vs-quantum-metric" publisher: "Brandwave" --- # Fullstory vs Quantum Metric: Which is searched more in New Zealand? Is Fullstory or Quantum Metric more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Digital experience analytics platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fullstory and Quantum Metric - **Competitive set**: Digital experience analytics platforms - **Market**: New Zealand - **Month measured**: Sep 2026 - **Fullstory Share of Search**: 3% - **Quantum Metric Share of Search**: 0.99% ## Is Fullstory or Quantum Metric more popular in search? - In September 2026, Fullstory had more branded searches than Quantum Metric among digital experience analytics platforms in New Zealand. Fullstory had about 30 branded searches, while Quantum Metric had 10. Fullstory made up 3% of all digital experience analytics platform searches we track, and Quantum Metric accounted for 0.99%. - Fullstory was ahead of Quantum Metric in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Fullstory’s share of searches among digital experience analytics platforms in New Zealand moved from 7.4% to 3%, and its estimated monthly branded searches moved from 70 to 30. - Across the 12 months ending September 2026, Quantum Metric’s share of searches among digital experience analytics platforms in New Zealand moved from 1.1% to 0.99%, and its estimated monthly branded searches held steady at 10. ## Top digital experience analytics platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Fullstory was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Quantum Metric was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fullstory was listed before Quantum Metric in three out of four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Contentsquare | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Fullstory | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Glassbox | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Microsoft Clarity | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Quantum Metric | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Amplitude | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | LogRocket | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about digital experience analytics platforms - Asked ChatGPT "Which digital experience analytics platform should I use in New Zealand?": 1. Contentsquare, 2. Fullstory, 3. Microsoft Clarity, 4. Glassbox, 5. Amplitude, 6. Quantum Metric - Asked ChatGPT "What are the best digital experience analytics platforms in New Zealand?": 1. Contentsquare, 2. Glassbox, 3. Quantum Metric, 4. Fullstory, 5. Microsoft Clarity - Asked ChatGPT "What's the best digital experience analytics platform in New Zealand for website user journeys?": 1. Contentsquare, 2. Microsoft Clarity, 3. Fullstory, 4. Glassbox - Searched Google, AI Overview "digital experience analytics platform": 1. Fullstory, 2. Glassbox, 3. Amplitude - Searched Google, AI Overview "best website analytics tool": 1. Microsoft Clarity Not named in any answer: LogRocket. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How did search popularity change for New Zealand digital experience analytics platforms in September 2026? - In September 2026, LogRocket overtook Fullstory to rank 4th among digital experience analytics platforms in New Zealand, with 4% of the searches. - Estimated monthly branded searches for Fullstory in New Zealand fell 57.1% over 12 measured months, from 70 to 30 in September 2026. ## Month by month | Month | Fullstory estimated searches | Fullstory Share of Search | Fullstory rank | Quantum Metric estimated searches | Quantum Metric Share of Search | Quantum Metric rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 70 | 7.4% | 3 | 10 | 1.1% | 7 | | Nov 2025 | 50 | 5.7% | 5 | 10 | 1.1% | 7 | | Dec 2025 | 40 | 5.9% | 5 | 10 | 1.5% | 7 | | Jan 2026 | 40 | 4.5% | 4 | 0 | 0% | 7 | | Feb 2026 | 20 | 2.2% | 5 | 0 | 0% | 7 | | Mar 2026 | 30 | 2.9% | 4 | 10 | 0.96% | 7 | | Apr 2026 | 20 | 1.7% | 4 | 10 | 0.85% | 7 | | May 2026 | 20 | 2% | 5 | 10 | 1% | 7 | | Jun 2026 | 50 | 4.2% | 4 | 0 | 0% | 7 | | Jul 2026 | 20 | 1.8% | 4 | 10 | 0.92% | 7 | | Aug 2026 | 30 | 2.6% | 4 | 10 | 0.85% | 7 | | Sep 2026 | 30 | 3% | 5 | 10 | 0.99% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Fullstory’s and Quantum Metric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fullstory**: Measured on the search term “fullstory”. - **Quantum Metric**: Measured on the search term “quantum metric”. - [Fullstory profile](/demand/nz/brands/fullstory) - [Quantum Metric profile](/demand/nz/brands/quantum-metric) - [All digital experience analytics platforms in New Zealand](/demand/nz/categories/nz-digital-experience-analytics-platforms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Fullstory or Quantum Metric more popular in search? In September 2026, Fullstory had more branded searches than Quantum Metric among digital experience analytics platforms in New Zealand. Fullstory had about 30 branded searches, while Quantum Metric had 10. Fullstory made up 3% of all digital experience analytics platform searches we track, and Quantum Metric accounted for 0.99%. ## Cite this page Brandwave. "Fullstory vs Quantum Metric: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/fullstory-vs-quantum-metric This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/fullstory-vs-quantum-metric. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.