---
title: "FreshBooks vs Invoice Simple: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, FreshBooks or Invoice Simple? Compare estimated monthly branded-search demand and Share of Search inside the Invoicing apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/freshbooks-vs-invoice-simple"
publisher: "Brandwave"
---

# FreshBooks vs Invoice Simple: Which is more popular by branded search in New Zealand?

Which is more popular in search, FreshBooks or Invoice Simple? Compare estimated monthly branded-search demand and Share of Search inside the Invoicing apps set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: FreshBooks and Invoice Simple
- **Competitive set**: Invoicing apps
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **FreshBooks Share of Search**: 5.7%
- **Invoice Simple Share of Search**: 11.3%

## Which is more popular in search, FreshBooks or Invoice Simple?

- In August 2026, Invoice Simple had more branded searches than FreshBooks among invoicing apps in New Zealand. Invoice Simple was estimated to have 220 branded searches compared to FreshBooks’ 110, and held an 11.3% Share of Search versus FreshBooks’ 5.7%.
- The lead changed hands 2 times in the 11 months ending August 2026: FreshBooks took it in December 2025, Invoice Simple took it in January 2026.
- Across the 11 months ending August 2026, FreshBooks’ estimated Share of Search among invoicing apps in New Zealand moved from 9.3% to 5.7%, and its estimated monthly branded searches moved from 200 to 110.
- Across the 11 months ending August 2026, Invoice Simple’s estimated Share of Search among invoicing apps in New Zealand moved from 12.6% to 11.3%, and its estimated monthly branded searches moved from 270 to 220.

## How did search popularity change for New Zealand invoicing apps in August 2026?

- In August 2026, FreshBooks lost estimated Share of Search among invoicing apps in New Zealand, from 7.8% to 5.7%.
- Estimated monthly branded searches for Invoice Simple in New Zealand fell 18.5% over 11 measured months, from 270 to 220 in August 2026.

## Month by month

| Month | FreshBooks estimated searches | FreshBooks Share of Search | FreshBooks rank | Invoice Simple estimated searches | Invoice Simple Share of Search | Invoice Simple rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 200 | 9.3% | 5 | 270 | 12.6% | 3 |
| Nov 2025 | 170 | 7.6% | 5 | 280 | 12.4% | 3 |
| Dec 2025 | 200 | 10.9% | 4 | 170 | 9.2% | 5 |
| Jan 2026 | 230 | 11.4% | 4 | 270 | 13.4% | 3 |
| Feb 2026 | 210 | 9.4% | 5 | 280 | 12.6% | 3 |
| Mar 2026 | 160 | 6.6% | 5 | 280 | 11.5% | 4 |
| Apr 2026 | 120 | 5.9% | 5 | 220 | 10.9% | 3 |
| May 2026 | 140 | 5.9% | 5 | 300 | 12.6% | 3 |
| Jun 2026 | 110 | 5.3% | 5 | 220 | 10.6% | 4 |
| Jul 2026 | 150 | 7.8% | 5 | 220 | 11.5% | 4 |
| Aug 2026 | 110 | 5.7% | 5 | 220 | 11.3% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using FreshBooks’ and Invoice Simple’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **FreshBooks**: Measured on the search terms “freshbooks”, “freshbooks accounting software”, “freshbooks com”, “freshbooks invoice”, “freshbooks invoice app”, “freshbooks nz” and “freshbooks online”, summed into one figure.
- **Invoice Simple**: Measured on the search terms “invoice simple”, “invoice simple invoice app”, “invoice simple online”, “invoicesimple” and “invoicesimple com”, summed into one figure.

- [FreshBooks profile](/demand/nz/brands/freshbooks)
- [Invoice Simple profile](/demand/nz/brands/invoice-simple)
- [All invoicing apps in New Zealand](/demand/nz/categories/nz-invoicing-apps): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, FreshBooks or Invoice Simple?

In August 2026, Invoice Simple had more branded searches than FreshBooks among invoicing apps in New Zealand. Invoice Simple was estimated to have 220 branded searches compared to FreshBooks’ 110, and held an 11.3% Share of Search versus FreshBooks’ 5.7%.

## Cite this page

Brandwave. "FreshBooks vs Invoice Simple: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/freshbooks-vs-invoice-simple

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/freshbooks-vs-invoice-simple. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.