---
title: "Frank Risk Management vs Greenlight Insurance Brokers: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Frank Risk Management or Greenlight Insurance Brokers? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton insurance brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/frank-risk-management-vs-greenlight-insurance-brokers"
publisher: "Brandwave"
---

# Frank Risk Management vs Greenlight Insurance Brokers: Which is more popular by branded search in New Zealand?

Which is more popular in search, Frank Risk Management or Greenlight Insurance Brokers? Compare estimated monthly branded-search demand and Share of Search inside the Hamilton insurance brokers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Frank Risk Management and Greenlight Insurance Brokers
- **Competitive set**: Hamilton insurance brokers
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Frank Risk Management Share of Search**: 1%
- **Greenlight Insurance Brokers Share of Search**: 1.2%

## Which is more popular in search, Frank Risk Management or Greenlight Insurance Brokers?

- In August 2026, Greenlight Insurance Brokers had more branded searches than Frank Risk Management among hamilton insurance brokers in New Zealand. Greenlight Insurance Brokers was estimated to have 190 branded searches compared to Frank Risk Management’s 160, and held a 1.2% Share of Search versus Frank Risk Management’s 1%.
- Greenlight Insurance Brokers was ahead of Frank Risk Management in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Frank Risk Management’s estimated Share of Search among hamilton insurance brokers in New Zealand moved from 0.63% to 1%, and its estimated monthly branded searches moved from 110 to 160.
- Across the 11 months ending August 2026, Greenlight Insurance Brokers’ estimated Share of Search among hamilton insurance brokers in New Zealand held steady at 1.2%, and its estimated monthly branded searches moved from 210 to 190.

## How did search popularity change for New Zealand hamilton insurance brokers in August 2026?

- Estimated monthly branded searches for Frank Risk Management in New Zealand rose 45.5% over 11 measured months, from 110 to 160 in August 2026.

## Month by month

| Month | Frank Risk Management estimated searches | Frank Risk Management Share of Search | Frank Risk Management rank | Greenlight Insurance Brokers estimated searches | Greenlight Insurance Brokers Share of Search | Greenlight Insurance Brokers rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110 | 0.63% | 4 | 210 | 1.2% | 3 |
| Nov 2025 | 130 | 0.85% | 4 | 220 | 1.4% | 3 |
| Dec 2025 | 70 | 0.59% | 4 | 180 | 1.5% | 3 |
| Jan 2026 | 90 | 0.61% | 4 | 200 | 1.4% | 3 |
| Feb 2026 | 140 | 0.93% | 4 | 230 | 1.5% | 3 |
| Mar 2026 | 160 | 1% | 4 | 180 | 1.2% | 3 |
| Apr 2026 | 170 | 1.4% | 4 | 230 | 1.8% | 3 |
| May 2026 | 130 | 0.86% | 4 | 230 | 1.5% | 3 |
| Jun 2026 | 130 | 0.85% | 4 | 220 | 1.4% | 3 |
| Jul 2026 | 130 | 0.86% | 4 | 180 | 1.2% | 3 |
| Aug 2026 | 160 | 1% | 4 | 190 | 1.2% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Frank Risk Management’s and Greenlight Insurance Brokers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Frank Risk Management**: Measured on the search terms “frank risk management”, “frank risk management hamilton” and “frankrisk”, summed into one figure.
- **Greenlight Insurance Brokers**: Measured on the search terms “greenlight insurance brokers”, “greenlight insurance brokers nz” and “greenlight insurance brokers rotorua”, summed into one figure.

- [Frank Risk Management profile](/demand/nz/brands/frank-risk-management)
- [Greenlight Insurance Brokers profile](/demand/nz/brands/greenlight-insurance-brokers)
- [All hamilton insurance brokers in New Zealand](/demand/nz/categories/nz-hamilton-insurance-brokers): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Frank Risk Management or Greenlight Insurance Brokers?

In August 2026, Greenlight Insurance Brokers had more branded searches than Frank Risk Management among hamilton insurance brokers in New Zealand. Greenlight Insurance Brokers was estimated to have 190 branded searches compared to Frank Risk Management’s 160, and held a 1.2% Share of Search versus Frank Risk Management’s 1%.

## Cite this page

Brandwave. "Frank Risk Management vs Greenlight Insurance Brokers: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/frank-risk-management-vs-greenlight-insurance-brokers

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/frank-risk-management-vs-greenlight-insurance-brokers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.