--- title: "Fortnite vs Pokémon: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Fortnite or Pokémon? Compare estimated monthly branded-search demand and Share of Search inside the Video game franchises set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/fortnite-vs-pokemon" publisher: "Brandwave" --- # Fortnite vs Pokémon: Which is more popular by branded search in New Zealand? Which is more popular in search, Fortnite or Pokémon? Compare estimated monthly branded-search demand and Share of Search inside the Video game franchises set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fortnite and Pokémon - **Competitive set**: Video game franchises - **Market**: New Zealand - **Month measured**: Aug 2026 - **Fortnite Share of Search**: 24.6% - **Pokémon Share of Search**: 6.9% ## Which is more popular in search, Fortnite or Pokémon? - In August 2026, Fortnite had more branded searches than Pokémon among video game franchises in New Zealand. Fortnite was estimated to have 39.2K branded searches compared to Pokémon’s 11K, and held a 24.6% Share of Search versus Pokémon’s 6.9%. - Fortnite was ahead of Pokémon in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Fortnite’s estimated Share of Search among video game franchises in New Zealand moved from 41.1% to 24.6%, and its estimated monthly branded searches moved from 41.3K to 39.2K. - Across the 11 months ending August 2026, Pokémon’s estimated Share of Search among video game franchises in New Zealand moved from 10.5% to 6.9%, and its estimated monthly branded searches moved from 10.5K to 11K. ## How did search popularity change for New Zealand video game franchises in August 2026? - In August 2026, Pokémon lost estimated Share of Search among video game franchises in New Zealand, from 9.9% to 6.9%. ## Month by month | Month | Fortnite estimated searches | Fortnite Share of Search | Fortnite rank | Pokémon estimated searches | Pokémon Share of Search | Pokémon rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 41.3K | 41.1% | 1 | 10.5K | 10.5% | 4 | | Nov 2025 | 48K | 40.1% | 1 | 8.4K | 7% | 4 | | Dec 2025 | 39.5K | 39.7% | 1 | 7.9K | 8% | 4 | | Jan 2026 | 27.3K | 31.7% | 2 | 8.8K | 10.2% | 4 | | Feb 2026 | 35.3K | 36.7% | 1 | 10.6K | 11% | 3 | | Mar 2026 | 41.7K | 40.3% | 1 | 14.1K | 13.7% | 3 | | Apr 2026 | 31.7K | 33.6% | 1 | 11.3K | 12% | 3 | | May 2026 | 30.7K | 24.1% | 2 | 13.5K | 10.5% | 4 | | Jun 2026 | 31.8K | 14.9% | 2 | 13.7K | 6.4% | 4 | | Jul 2026 | 32K | 24.8% | 2 | 12.7K | 9.9% | 4 | | Aug 2026 | 39.2K | 24.6% | 2 | 11K | 6.9% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Fortnite’s and Pokémon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fortnite**: Measured on the search terms “cloud gaming fortnite”, “fishstick fortnite”, “fortnite”, “fortnite cloud gaming”, “fortnite com”, “fortnite competitive”, “fortnite crew”, “fortnite for mobile”, “fortnite game”, “fortnite geoguessr”, “fortnite near me”, “fortnite nz”, “fortnite online”, “fortnite online game”, “fortnite ps4”, “fortnite ps5”, “fortnite save the world”, “fortnite v bucks”, “fortnite vbucks”, “fortnite video game” and “playing fortnite”, summed into one figure. - **Pokémon**: Measured on the search terms “best pokemon game”, “best pokemon game for switch”, “first pokemon game”, “latest pokemon game”, “new pokemon game”, “next pokemon game”, “pokemon board game”, “pokemon card game”, “pokemon card game online”, “pokemon fusion game”, “pokemon game”, “pokemon ps5”, “pokemon scarlet”, “pokemon scarlet & violet”, “pokemon scarlet and violet”, “pokemon scarlet switch”, “pokemon scarlet violet”, “pokemon switch”, “pokemon switch games”, “pokemon trading card game”, “pokemon trading card game live” and “pokemon video game”, summed into one figure. - [Fortnite profile](/demand/nz/brands/fortnite) - [Pokémon profile](/demand/nz/brands/pokemon) - [All video game franchises in New Zealand](/demand/nz/categories/nz-video-game-franchises): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Fortnite or Pokémon? In August 2026, Fortnite had more branded searches than Pokémon among video game franchises in New Zealand. Fortnite was estimated to have 39.2K branded searches compared to Pokémon’s 11K, and held a 24.6% Share of Search versus Pokémon’s 6.9%. ## Cite this page Brandwave. "Fortnite vs Pokémon: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/fortnite-vs-pokemon This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/fortnite-vs-pokemon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.