---
title: "Foleys vs Skilled Electrical: Which is more popular in New Zealand?"
description: "Is Foleys or Skilled Electrical more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch electrical contractors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/foleys-vs-skilled-electrical"
publisher: "Brandwave"
---

# Foleys vs Skilled Electrical: Which is more popular in New Zealand?

Is Foleys or Skilled Electrical more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Christchurch electrical contractors set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Foleys and Skilled Electrical
- **Competitive set**: Christchurch electrical contractors
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Foleys Share of Search**: 25.3%
- **Skilled Electrical Share of Search**: 5.6%

## Is Foleys or Skilled Electrical more popular in search?

- In October 2026, Foleys had more branded searches than Skilled Electrical among Christchurch electrical contractors in New Zealand. Foleys had about 410 branded searches, while Skilled Electrical had 90. Foleys made up 25.3% of all Christchurch electrical contractor searches we track, and Skilled Electrical accounted for 5.6%.
- Foleys was ahead of Skilled Electrical in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Foleys’ share of searches among Christchurch electrical contractors in New Zealand moved from 23.1% to 25.3%, and its estimated monthly branded searches moved from 330 to 410.
- Across the 12 months ending October 2026, Skilled Electrical’s share of searches among Christchurch electrical contractors in New Zealand moved from 4.9% to 5.6%, and its estimated monthly branded searches moved from 70 to 90.

## Top Christchurch electrical contractors in ChatGPT and Google AI Overviews

In three ChatGPT questions, Skilled Electrical was mentioned in two out of three: in two of the three ChatGPT answers. Foleys did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| Winchester Electrical | 1st | 2 of 3 | 2 of 3 |
| ATL Electrical | 2nd | 3 of 3 | 3 of 3 |
| JMW Electrical Services | 3rd | 2 of 3 | 2 of 3 |
| Christchurch Electrical | 4th | 1 of 3 | 1 of 3 |
| Skilled Electrical | 4th | 2 of 3 | 2 of 3 |
| Foleys | Not ranked | 0 of 3 | 0 of 3 |
| Mainland Electrical | Not ranked | 0 of 3 | 0 of 3 |
| Pye Electrical | Not ranked | 0 of 3 | 0 of 3 |
| Prolec | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about Christchurch electrical contractors

- Asked ChatGPT "Which electrical contractor should I hire in Christchurch, New Zealand?": 1. Christchurch Electrical, 2. Winchester Electrical, 3. JMW Electrical Services, 4. ATL Electrical
- Asked ChatGPT "What are the best electrical contractors in Christchurch, New Zealand?": 1. Winchester Electrical, 2. JMW Electrical Services, 3. Skilled Electrical, 4. ATL Electrical
- Asked ChatGPT "What's the best electrical contractor in Christchurch, New Zealand for a commercial install?": 1. ATL Electrical, 2. Skilled Electrical

Not named in any answer: Foleys, Mainland Electrical, Pye Electrical and Prolec.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How did search popularity change for New Zealand Christchurch electrical contractors in October 2026?

- In October 2026, JMW Electrical Services overtook Skilled Electrical and Winchester Electrical to rank 4th among Christchurch electrical contractors in New Zealand, with 5.6% of the searches.
- In October 2026, Mainland Electrical overtook Skilled Electrical and Winchester Electrical to rank 5th among Christchurch electrical contractors in New Zealand, with 5.6% of the searches.
- In October 2026, Foleys gained share of searches among Christchurch electrical contractors in New Zealand, from 24% to 25.3%.
- In October 2026, Skilled Electrical lost share of searches among Christchurch electrical contractors in New Zealand, from 6.2% to 5.6%.

## How has branded search for Foleys and Skilled Electrical changed in New Zealand over the last 12 months?

| Month | Foleys estimated searches | Foleys Share of Search | Foleys rank | Skilled Electrical estimated searches | Skilled Electrical Share of Search | Skilled Electrical rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 330 | 23.1% | 2 | 70 | 4.9% | 6 |
| Dec 2025 | 230 | 20.5% | 2 | 50 | 4.5% | 5 |
| Jan 2026 | 320 | 21.8% | 2 | 70 | 4.8% | 7 |
| Feb 2026 | 270 | 19.7% | 2 | 110 | 8% | 4 |
| Mar 2026 | 330 | 21.9% | 2 | 90 | 6% | 6 |
| Apr 2026 | 320 | 20.3% | 3 | 50 | 3.2% | 7 |
| May 2026 | 330 | 22% | 2 | 70 | 4.7% | 7 |
| Jun 2026 | 340 | 19.3% | 2 | 110 | 6.3% | 4 |
| Jul 2026 | 360 | 20.9% | 3 | 110 | 6.4% | 4 |
| Aug 2026 | 320 | 18.8% | 3 | 90 | 5.3% | 4 |
| Sep 2026 | 350 | 24% | 2 | 90 | 6.2% | 4 |
| Oct 2026 | 410 | 25.3% | 2 | 90 | 5.6% | 6 |

## How are Foleys’ and Skilled Electrical’s branded searches counted?

Brandwave collects information about searches that people make online using Foleys’ and Skilled Electrical’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Foleys**: Measured on the search terms “foleys”, “foleys electrical”, “foleys hvac”, “foleys oamaru”, “foleys queenstown”, “foleys timaru” and “foleys twizel”, summed into one figure.
- **Skilled Electrical**: Measured on the search term “skilled electrical christchurch”.

- [Foleys profile](/demand/nz/brands/foleys)
- [Skilled Electrical profile](/demand/nz/brands/skilled-electrical)
- [All Christchurch electrical contractors in New Zealand](/demand/nz/locations/christchurch/electrical-contractors): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Foleys or Skilled Electrical more popular in search?

In October 2026, Foleys had more branded searches than Skilled Electrical among Christchurch electrical contractors in New Zealand. Foleys had about 410 branded searches, while Skilled Electrical had 90. Foleys made up 25.3% of all Christchurch electrical contractor searches we track, and Skilled Electrical accounted for 5.6%.

## Cite this page

Brandwave. "Foleys vs Skilled Electrical: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/foleys-vs-skilled-electrical

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/foleys-vs-skilled-electrical. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
