---
title: "Floriditas vs Hiakai: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Floriditas or Hiakai? Compare estimated monthly branded-search demand and Share of Search inside the Wellington destination restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/floriditas-vs-hiakai"
publisher: "Brandwave"
---

# Floriditas vs Hiakai: Which is more popular by branded search in New Zealand?

Which is more popular in search, Floriditas or Hiakai? Compare estimated monthly branded-search demand and Share of Search inside the Wellington destination restaurants set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Floriditas and Hiakai
- **Competitive set**: Wellington destination restaurants
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Floriditas Share of Search**: 21.2%
- **Hiakai Share of Search**: 1.4%

## Which is more popular in search, Floriditas or Hiakai?

- In August 2026, Floriditas had more branded searches than Hiakai among wellington destination restaurants in New Zealand. Floriditas was estimated to have 7.2K branded searches compared to Hiakai’s 490, and held a 21.2% Share of Search versus Hiakai’s 1.4%.
- Floriditas was ahead of Hiakai in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Floriditas’ estimated Share of Search among wellington destination restaurants in New Zealand moved from 25.6% to 21.2%, and its estimated monthly branded searches held steady at 7.2K.
- Across the 11 months ending August 2026, Hiakai’s estimated Share of Search among wellington destination restaurants in New Zealand moved from 1.8% to 1.4%, and its estimated monthly branded searches moved from 500 to 490.

## How did search popularity change for New Zealand wellington destination restaurants in August 2026?

- In August 2026, Floriditas overtook Logan Brown to rank 3rd among wellington destination restaurants in New Zealand, at 21.2%.

## Month by month

| Month | Floriditas estimated searches | Floriditas Share of Search | Floriditas rank | Hiakai estimated searches | Hiakai Share of Search | Hiakai rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 7.2K | 25.6% | 2 | 500 | 1.8% | 5 |
| Nov 2025 | 8.6K | 25.6% | 2 | 490 | 1.5% | 5 |
| Dec 2025 | 8.6K | 26% | 2 | 510 | 1.5% | 5 |
| Jan 2026 | 8.6K | 24.4% | 2 | 430 | 1.2% | 5 |
| Feb 2026 | 8.6K | 24.8% | 2 | 470 | 1.4% | 5 |
| Mar 2026 | 8.6K | 25.6% | 2 | 510 | 1.5% | 5 |
| Apr 2026 | 8.7K | 27.8% | 2 | 490 | 1.6% | 5 |
| May 2026 | 8.7K | 26% | 2 | 490 | 1.5% | 5 |
| Jun 2026 | 7.1K | 15.8% | 4 | 510 | 1.1% | 5 |
| Jul 2026 | 7.2K | 16.9% | 4 | 620 | 1.5% | 5 |
| Aug 2026 | 7.2K | 21.2% | 3 | 490 | 1.4% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Floriditas’ and Hiakai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Floriditas**: Measured on the search terms “floriditas”, “floriditas booking”, “floriditas menu”, “floriditas near me” and “floriditas new zealand”, summed into one figure.
- **Hiakai**: Measured on the search terms “hiakai”, “hiakai booking”, “hiakai menu”, “hiakai new zealand”, “hiakai nz” and “hiakai restaurant”, summed into one figure.

- [Floriditas profile](/demand/nz/brands/floriditas)
- [Hiakai profile](/demand/nz/brands/hiakai)
- [All wellington destination restaurants in New Zealand](/demand/nz/categories/nz-wellington-restaurants): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Floriditas or Hiakai?

In August 2026, Floriditas had more branded searches than Hiakai among wellington destination restaurants in New Zealand. Floriditas was estimated to have 7.2K branded searches compared to Hiakai’s 490, and held a 21.2% Share of Search versus Hiakai’s 1.4%.

## Cite this page

Brandwave. "Floriditas vs Hiakai: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/floriditas-vs-hiakai

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/floriditas-vs-hiakai. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.