--- title: "Flip Out vs Holey Moley: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Flip Out or Holey Moley? Compare estimated monthly branded-search demand and Share of Search inside the Family entertainment venues set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/flip-out-vs-holey-moley" publisher: "Brandwave" --- # Flip Out vs Holey Moley: Which is more popular by branded search in New Zealand? Which is more popular in search, Flip Out or Holey Moley? Compare estimated monthly branded-search demand and Share of Search inside the Family entertainment venues set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Flip Out and Holey Moley - **Competitive set**: Family entertainment venues - **Market**: New Zealand - **Month measured**: Aug 2026 - **Flip Out Share of Search**: 5.8% - **Holey Moley Share of Search**: 34.1% ## Which is more popular in search, Flip Out or Holey Moley? - In August 2026, Holey Moley had more branded searches than Flip Out among family entertainment venues in New Zealand. Holey Moley was estimated to have 6K branded searches compared to Flip Out’s 1K, and held a 34.1% Share of Search versus Flip Out’s 5.8%. - Holey Moley was ahead of Flip Out in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Flip Out’s estimated Share of Search among family entertainment venues in New Zealand moved from 8% to 5.8%, and its estimated monthly branded searches moved from 1.4K to 1K. - Across the 11 months ending August 2026, Holey Moley’s estimated Share of Search among family entertainment venues in New Zealand moved from 32.6% to 34.1%, and its estimated monthly branded searches moved from 5.7K to 6K. ## How did search popularity change for New Zealand family entertainment venues in August 2026? - In August 2026, Flip Out lost estimated Share of Search among family entertainment venues in New Zealand, from 8.4% to 5.8%. - In August 2026, Holey Moley lost estimated Share of Search among family entertainment venues in New Zealand, from 34.6% to 34.1%. ## Month by month | Month | Flip Out estimated searches | Flip Out Share of Search | Flip Out rank | Holey Moley estimated searches | Holey Moley Share of Search | Holey Moley rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.4K | 8% | 4 | 5.7K | 32.6% | 2 | | Nov 2025 | 960 | 6.5% | 4 | 5.8K | 39.3% | 1 | | Dec 2025 | 1.4K | 8.6% | 4 | 5.9K | 35.4% | 1 | | Jan 2026 | 2.1K | 9.9% | 4 | 5.8K | 27.8% | 2 | | Feb 2026 | 1.1K | 8.2% | 4 | 3.9K | 28.2% | 2 | | Mar 2026 | 1.1K | 8% | 4 | 4.1K | 28.4% | 2 | | Apr 2026 | 1.8K | 9% | 4 | 6K | 29.6% | 2 | | May 2026 | 1.1K | 6.7% | 4 | 4.9K | 29.2% | 2 | | Jun 2026 | 1.1K | 6.5% | 4 | 6K | 35% | 1 | | Jul 2026 | 1.8K | 8.4% | 4 | 7.3K | 34.6% | 1 | | Aug 2026 | 1K | 5.8% | 4 | 6K | 34.1% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Flip Out’s and Holey Moley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Flip Out**: Measured on the search terms “flip out”, “flip out birthday party”, “flip out near me”, “flip out nz”, “flip out prices”, “flipout”, “flipout birthday party”, “flipout near me”, “flipout nz” and “flipout prices”, summed into one figure. - **Holey Moley**: Measured on the search terms “holey moley”, “holey moley birthday party”, “holey moley deals”, “holey moley hours”, “holey moley near me”, “holey moley new zealand”, “holey moley online”, “holey moley prices”, “holeymoley”, “holeymoley near me” and “holeymoley nz”, summed into one figure. - [Flip Out profile](/demand/nz/brands/flip-out) - [Holey Moley profile](/demand/nz/brands/holey-moley) - [All family entertainment venues in New Zealand](/demand/nz/categories/nz-family-entertainment-venues): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Flip Out or Holey Moley? In August 2026, Holey Moley had more branded searches than Flip Out among family entertainment venues in New Zealand. Holey Moley was estimated to have 6K branded searches compared to Flip Out’s 1K, and held a 34.1% Share of Search versus Flip Out’s 5.8%. ## Cite this page Brandwave. "Flip Out vs Holey Moley: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/flip-out-vs-holey-moley This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/flip-out-vs-holey-moley. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.