---
title: "Flight Coffee vs Kōkako: Which is more popular by branded search in New Zealand?"
description: "Which is more popular in search, Flight Coffee or Kōkako? Compare estimated monthly branded-search demand and Share of Search inside the specialty coffee roasters set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/flight-coffee-vs-kokako"
publisher: "Brandwave"
---

# Flight Coffee vs Kōkako: Which is more popular by branded search in New Zealand?

Which is more popular in search, Flight Coffee or Kōkako? Compare estimated monthly branded-search demand and Share of Search inside the specialty coffee roasters set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Flight Coffee and Kōkako
- **Competitive set**: specialty coffee roasters
- **Market**: New Zealand
- **Month measured**: Aug 2026
- **Flight Coffee Share of Search**: 9.1%
- **Kōkako Share of Search**: 7%

## Which is more popular in search, Flight Coffee or Kōkako?

- In August 2026, Flight Coffee had more branded searches than Kōkako among specialty coffee roasters in New Zealand. Flight Coffee was estimated to have 3.8K branded searches compared to Kōkako’s 2.9K, and held a 9.1% Share of Search versus Kōkako’s 7%.
- Flight Coffee was ahead of Kōkako in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Flight Coffee’s estimated Share of Search among specialty coffee roasters in New Zealand moved from 11.7% to 9.1%, and its estimated monthly branded searches moved from 3.6K to 3.8K.
- Across the 11 months ending August 2026, Kōkako’s estimated Share of Search among specialty coffee roasters in New Zealand moved from 2.9% to 7%, and its estimated monthly branded searches moved from 880 to 2.9K.

## How did search popularity change for New Zealand specialty coffee roasters in August 2026?

- In August 2026, Kōkako overtook Rocket Coffee to rank 6th among specialty coffee roasters in New Zealand, at 7%.
- In August 2026, Flight Coffee lost estimated Share of Search among specialty coffee roasters in New Zealand, from 11.2% to 9.1%.

## Month by month

| Month | Flight Coffee estimated searches | Flight Coffee Share of Search | Flight Coffee rank | Kōkako estimated searches | Kōkako Share of Search | Kōkako rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.6K | 11.7% | 5 | 880 | 2.9% | 8 |
| Nov 2025 | 4.5K | 13.3% | 5 | 1K | 3% | 7 |
| Dec 2025 | 3.6K | 10.4% | 6 | 1K | 2.9% | 8 |
| Jan 2026 | 3.8K | 10.7% | 5 | 1K | 2.8% | 8 |
| Feb 2026 | 3.1K | 10.4% | 5 | 880 | 2.9% | 8 |
| Mar 2026 | 3.6K | 10.4% | 5 | 1K | 2.9% | 8 |
| Apr 2026 | 3.6K | 11.4% | 5 | 880 | 2.8% | 8 |
| May 2026 | 3.1K | 9.9% | 5 | 1K | 3.2% | 8 |
| Jun 2026 | 3.1K | 11.6% | 5 | 880 | 3.3% | 7 |
| Jul 2026 | 3.1K | 11.2% | 5 | 1K | 3.6% | 7 |
| Aug 2026 | 3.8K | 9.1% | 4 | 2.9K | 7% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Flight Coffee’s and Kōkako’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Flight Coffee**: Measured on the search terms “flight coffee”, “flight coffee nz” and “flightcoffee”, summed into one figure.
- **Kōkako**: Measured on the search terms “kokako coffee”, “kokako organic coffee” and “kokako roasters”, summed into one figure.

- [Flight Coffee profile](/demand/nz/brands/flight-coffee)
- [Kōkako profile](/demand/nz/brands/kokako)
- [All specialty coffee roasters in New Zealand](/demand/nz/categories/nz-specialty-coffee-roasters): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Flight Coffee or Kōkako?

In August 2026, Flight Coffee had more branded searches than Kōkako among specialty coffee roasters in New Zealand. Flight Coffee was estimated to have 3.8K branded searches compared to Kōkako’s 2.9K, and held a 9.1% Share of Search versus Kōkako’s 7%.

## Cite this page

Brandwave. "Flight Coffee vs Kōkako: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/flight-coffee-vs-kokako

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/flight-coffee-vs-kokako. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.