--- title: "Finsol vs Mortgage Sure: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Finsol or Mortgage Sure? Compare estimated monthly branded-search demand and Share of Search inside the Hastings mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/finsol-vs-mortgage-sure" publisher: "Brandwave" --- # Finsol vs Mortgage Sure: Which is more popular by branded search in New Zealand? Which is more popular in search, Finsol or Mortgage Sure? Compare estimated monthly branded-search demand and Share of Search inside the Hastings mortgage advisers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Finsol and Mortgage Sure - **Competitive set**: Hastings mortgage advisers - **Market**: New Zealand - **Month measured**: Aug 2026 - **Finsol Share of Search**: 68.2% - **Mortgage Sure Share of Search**: 18.2% ## Which is more popular in search, Finsol or Mortgage Sure? - In August 2026, Finsol had more branded searches than Mortgage Sure among hastings mortgage advisers in New Zealand. Finsol was estimated to have 300 branded searches compared to Mortgage Sure’s 80, and held a 68.2% Share of Search versus Mortgage Sure’s 18.2%. - Finsol was ahead of Mortgage Sure in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Finsol’s estimated Share of Search among hastings mortgage advisers in New Zealand moved from 68.8% to 68.2%, and its estimated monthly branded searches moved from 330 to 300. - Across the 11 months ending August 2026, Mortgage Sure’s estimated Share of Search among hastings mortgage advisers in New Zealand moved from 25% to 18.2%, and its estimated monthly branded searches moved from 120 to 80. ## How did search popularity change for New Zealand hastings mortgage advisers in August 2026? - In August 2026, Finsol gained estimated Share of Search among hastings mortgage advisers in New Zealand, from 66.7% to 68.2%. - In August 2026, Mortgage Sure lost estimated Share of Search among hastings mortgage advisers in New Zealand, from 24.2% to 18.2%. ## Month by month | Month | Finsol estimated searches | Finsol Share of Search | Finsol rank | Mortgage Sure estimated searches | Mortgage Sure Share of Search | Mortgage Sure rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 330 | 68.8% | 1 | 120 | 25% | 2 | | Nov 2025 | 270 | 64.3% | 1 | 120 | 28.6% | 2 | | Dec 2025 | 200 | 64.5% | 1 | 100 | 32.3% | 2 | | Jan 2026 | 290 | 70.7% | 1 | 100 | 24.4% | 2 | | Feb 2026 | 260 | 70.3% | 1 | 80 | 21.6% | 2 | | Mar 2026 | 260 | 72.2% | 1 | 80 | 22.2% | 2 | | Apr 2026 | 250 | 64.1% | 1 | 120 | 30.8% | 2 | | May 2026 | 310 | 75.6% | 1 | 80 | 19.5% | 2 | | Jun 2026 | 270 | 65.9% | 1 | 60 | 14.6% | 3 | | Jul 2026 | 220 | 66.7% | 1 | 80 | 24.2% | 2 | | Aug 2026 | 300 | 68.2% | 1 | 80 | 18.2% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Finsol’s and Mortgage Sure’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Finsol**: Measured on the search terms “finsol”, “finsol finance”, “finsol financial services”, “finsol napier”, “finsol new zealand” and “finsol nz”, summed into one figure. - **Mortgage Sure**: Measured on the search terms “mortgage sure”, “mortgage sure hastings” and “mortgagesure”, summed into one figure. - [Finsol profile](/demand/nz/brands/finsol) - [Mortgage Sure profile](/demand/nz/brands/mortgage-sure) - [All hastings mortgage advisers in New Zealand](/demand/nz/categories/nz-hastings-mortgage-advisers): The set both shares are measured inside, 3 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Finsol or Mortgage Sure? In August 2026, Finsol had more branded searches than Mortgage Sure among hastings mortgage advisers in New Zealand. Finsol was estimated to have 300 branded searches compared to Mortgage Sure’s 80, and held a 68.2% Share of Search versus Mortgage Sure’s 18.2%. ## Cite this page Brandwave. "Finsol vs Mortgage Sure: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/finsol-vs-mortgage-sure This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/finsol-vs-mortgage-sure. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.