--- title: "Fiji Water vs Kiwi Blue: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Fiji Water or Kiwi Blue? Compare estimated monthly branded-search demand and Share of Search inside the Bottled water brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/fiji-water-vs-kiwi-blue" publisher: "Brandwave" --- # Fiji Water vs Kiwi Blue: Which is more popular by branded search in New Zealand? Which is more popular in search, Fiji Water or Kiwi Blue? Compare estimated monthly branded-search demand and Share of Search inside the Bottled water brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fiji Water and Kiwi Blue - **Competitive set**: Bottled water brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Fiji Water Share of Search**: 22.3% - **Kiwi Blue Share of Search**: 17% ## Which is more popular in search, Fiji Water or Kiwi Blue? - In August 2026, Fiji Water had more branded searches than Kiwi Blue among bottled water brands in New Zealand. Fiji Water was estimated to have 1.2K branded searches compared to Kiwi Blue’s 930, and held a 22.3% Share of Search versus Kiwi Blue’s 17%. - Fiji Water was ahead of Kiwi Blue in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Fiji Water’s estimated Share of Search among bottled water brands in New Zealand moved from 29% to 22.3%, and its estimated monthly branded searches moved from 1.5K to 1.2K. - Across the 11 months ending August 2026, Kiwi Blue’s estimated Share of Search among bottled water brands in New Zealand moved from 14.1% to 17%, and its estimated monthly branded searches moved from 730 to 930. ## How did search popularity change for New Zealand bottled water brands in August 2026? - In August 2026, Pump overtook Fiji Water to rank 2nd among bottled water brands in New Zealand, at 22.5%. - In August 2026, Kiwi Blue gained estimated Share of Search among bottled water brands in New Zealand, from 15.4% to 17%. - In August 2026, Fiji Water lost estimated Share of Search among bottled water brands in New Zealand, from 23% to 22.3%. ## Month by month | Month | Fiji Water estimated searches | Fiji Water Share of Search | Fiji Water rank | Kiwi Blue estimated searches | Kiwi Blue Share of Search | Kiwi Blue rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.5K | 29% | 1 | 730 | 14.1% | 4 | | Nov 2025 | 1.2K | 22.3% | 3 | 780 | 14.9% | 4 | | Dec 2025 | 1.1K | 19.9% | 2 | 780 | 14.8% | 4 | | Jan 2026 | 1K | 20.5% | 2 | 790 | 15.6% | 5 | | Feb 2026 | 1.2K | 23.2% | 2 | 790 | 15.8% | 4 | | Mar 2026 | 1.5K | 28.2% | 1 | 740 | 14.3% | 4 | | Apr 2026 | 1K | 21.8% | 2 | 770 | 16.8% | 4 | | May 2026 | 1.2K | 22.1% | 2 | 770 | 14.3% | 5 | | Jun 2026 | 1.2K | 24% | 2 | 710 | 14.6% | 4 | | Jul 2026 | 1.2K | 23% | 2 | 790 | 15.4% | 4 | | Aug 2026 | 1.2K | 22.3% | 3 | 930 | 17% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Fiji Water’s and Kiwi Blue’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fiji Water**: Measured on the search terms “fiji water”, “fiji water bottle”, “fiji water is from”, “fiji water near me”, “fiji water nz”, “fiji water online”, “fiji water water”, “fijiwater” and “fijiwater com”, summed into one figure. - **Kiwi Blue**: Measured on the search terms “kiwi blue”, “kiwi blue bottled water”, “kiwi blue sparkling water”, “kiwi blue water”, “kiwiblue” and “kiwiblue water”, summed into one figure. - [Fiji Water profile](/demand/nz/brands/fiji-water) - [Kiwi Blue profile](/demand/nz/brands/kiwi-blue) - [All bottled water brands in New Zealand](/demand/nz/categories/nz-bottled-water-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Fiji Water or Kiwi Blue? In August 2026, Fiji Water had more branded searches than Kiwi Blue among bottled water brands in New Zealand. Fiji Water was estimated to have 1.2K branded searches compared to Kiwi Blue’s 930, and held a 22.3% Share of Search versus Kiwi Blue’s 17%. ## Cite this page Brandwave. "Fiji Water vs Kiwi Blue: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/fiji-water-vs-kiwi-blue This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/fiji-water-vs-kiwi-blue. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.