---
title: "Fiber Fresh vs J Swap: Which is more popular in New Zealand?"
description: "Is Fiber Fresh or J Swap more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stockfeed suppliers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/fiber-fresh-vs-j-swap"
publisher: "Brandwave"
---

# Fiber Fresh vs J Swap: Which is more popular in New Zealand?

Is Fiber Fresh or J Swap more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Stockfeed suppliers set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fiber Fresh and J Swap
- **Competitive set**: Stockfeed suppliers
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Fiber Fresh Share of Search**: 19.9%
- **J Swap Share of Search**: 50.2%

## Is Fiber Fresh or J Swap more popular in search?

- In October 2026, J Swap had more branded searches than Fiber Fresh among stockfeed suppliers in New Zealand. J Swap had about 1,210 branded searches, while Fiber Fresh had 480. J Swap made up 50.2% of all stockfeed supplier searches we track, and Fiber Fresh accounted for 19.9%.
- J Swap was ahead of Fiber Fresh in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Fiber Fresh’s share of searches among stockfeed suppliers in New Zealand moved from 16.3% to 19.9%, and its estimated monthly branded searches moved from 390 to 480.
- Across the 12 months ending October 2026, J Swap’s share of searches among stockfeed suppliers in New Zealand moved from 49% to 50.2%, and its estimated monthly branded searches held steady at 1.2K.

## Top stockfeed suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Fiber Fresh nor J Swap showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Swap Stockfoods | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| Sharpes Stock Feeds | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| OSP Stock Feeds | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| AgVision | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Advanced Feed | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Seales Winslow | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| GrainHub | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| J Swap | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Fiber Fresh | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about stockfeed suppliers

- Asked ChatGPT "Which stockfeed supplier should I buy in New Zealand?": 1. Seales Winslow, 2. OSP Stock Feeds
- Asked ChatGPT "What are the best stockfeed suppliers in New Zealand?": 1. Swap Stockfoods, 2. OSP Stock Feeds, 3. Advanced Feed, 4. AgVision, 5. GrainHub, 6. Sharpes Stock Feeds, 7. Seales Winslow
- Asked ChatGPT "What's the best stockfeed supplier in New Zealand for farm livestock feed?": 1. Swap Stockfoods, 2. AgVision, 3. GrainHub, 4. Sharpes Stock Feeds
- Searched Google, AI Overview "farm feed nz": 1. Sharpes Stock Feeds, 2. Advanced Feed
- Searched Google, AI Overview "livestock feed supplier": 1. Seales Winslow

Not named in any answer: J Swap and Fiber Fresh.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand stockfeed suppliers in October 2026?

- In October 2026, J Swap gained share of searches among stockfeed suppliers in New Zealand, from 45.8% to 50.2%.
- In October 2026, Fiber Fresh lost share of searches among stockfeed suppliers in New Zealand, from 23.7% to 19.9%.

## How has branded search for Fiber Fresh and J Swap changed in New Zealand over the last 12 months?

| Month | Fiber Fresh estimated searches | Fiber Fresh Share of Search | Fiber Fresh rank | J Swap estimated searches | J Swap Share of Search | J Swap rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 390 | 16.3% | 3 | 1.2K | 49% | 1 |
| Dec 2025 | 320 | 19% | 2 | 890 | 53% | 1 |
| Jan 2026 | 390 | 20% | 2 | 930 | 47.7% | 1 |
| Feb 2026 | 320 | 17.5% | 2 | 980 | 53.6% | 1 |
| Mar 2026 | 480 | 19.5% | 2 | 1.3K | 51.2% | 1 |
| Apr 2026 | 390 | 17.9% | 2 | 1.1K | 50% | 1 |
| May 2026 | 390 | 16.9% | 3 | 1.2K | 52.4% | 1 |
| Jun 2026 | 480 | 17.8% | 3 | 1.2K | 44.8% | 1 |
| Jul 2026 | 480 | 19.8% | 3 | 1.1K | 45% | 1 |
| Aug 2026 | 720 | 26.6% | 2 | 1.1K | 42.1% | 1 |
| Sep 2026 | 590 | 23.7% | 2 | 1.1K | 45.8% | 1 |
| Oct 2026 | 480 | 19.9% | 2 | 1.2K | 50.2% | 1 |

## How are Fiber Fresh’s and J Swap’s branded searches counted?

Brandwave collects information about searches that people make online using Fiber Fresh’s and J Swap’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fiber Fresh**: Measured on the search term “fiber fresh”.
- **J Swap**: Measured on the search terms “j swap” and “j swap matamata”, summed into one figure.

- [Fiber Fresh profile](/demand/nz/brands/fiber-fresh)
- [J Swap profile](/demand/nz/brands/j-swap)
- [All stockfeed suppliers in New Zealand](/demand/nz/categories/nz-stockfeed-suppliers): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Fiber Fresh or J Swap more popular in search?

In October 2026, J Swap had more branded searches than Fiber Fresh among stockfeed suppliers in New Zealand. J Swap had about 1,210 branded searches, while Fiber Fresh had 480. J Swap made up 50.2% of all stockfeed supplier searches we track, and Fiber Fresh accounted for 19.9%.

## Cite this page

Brandwave. "Fiber Fresh vs J Swap: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/fiber-fresh-vs-j-swap

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/fiber-fresh-vs-j-swap. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
