---
title: "Exclaimer vs Opensense: Which is more popular in New Zealand?"
description: "Is Exclaimer or Opensense more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email signature marketing platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/exclaimer-vs-opensense"
publisher: "Brandwave"
---

# Exclaimer vs Opensense: Which is more popular in New Zealand?

Is Exclaimer or Opensense more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email signature marketing platforms set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Exclaimer and Opensense
- **Competitive set**: Email signature marketing platforms
- **Market**: New Zealand
- **Month measured**: Oct 2026
- **Exclaimer Share of Search**: 38.2%
- **Opensense Share of Search**: 12.7%

## Is Exclaimer or Opensense more popular in search?

- In October 2026, Exclaimer had more branded searches than Opensense among email signature marketing platforms in New Zealand. Exclaimer had about 210 branded searches, while Opensense had 70. Exclaimer made up 38.2% of all email signature marketing platform searches we track, and Opensense accounted for 12.7%.
- Exclaimer was ahead of Opensense in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Exclaimer’s share of searches among email signature marketing platforms in New Zealand moved from 39.4% to 38.2%, and its estimated monthly branded searches moved from 260 to 210.
- Across the 12 months ending October 2026, Opensense’s share of searches among email signature marketing platforms in New Zealand moved from 6.1% to 12.7%, and its estimated monthly branded searches moved from 40 to 70.

## Top email signature marketing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Exclaimer was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Opensense was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Exclaimer was listed before Opensense in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Exclaimer | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| CodeTwo | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| WiseStamp | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Newoldstamp | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Opensense | 5th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about email signature marketing platforms

- Asked ChatGPT "Which email signature marketing platform should I use in New Zealand?": 1. WiseStamp, 2. Exclaimer, 3. CodeTwo, 4. Newoldstamp
- Asked ChatGPT "What are the best email signature marketing platforms in New Zealand?": 1. Exclaimer, 2. CodeTwo, 3. WiseStamp, 4. Opensense, 5. Newoldstamp
- Asked ChatGPT "What's the best email signature marketing platform in New Zealand for branded signatures?": 1. Exclaimer, 2. CodeTwo
- Searched Google, AI Overview "email signature management": 1. CodeTwo, 2. Exclaimer, 3. WiseStamp
- Searched Google, AI Overview "branded email signatures": 1. WiseStamp, 2. Newoldstamp

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand email signature marketing platforms in October 2026?

- In October 2026, Opensense gained share of searches among email signature marketing platforms in New Zealand, from 7.9% to 12.7%.
- In October 2026, Exclaimer lost share of searches among email signature marketing platforms in New Zealand, from 41.3% to 38.2%.

## How has branded search for Exclaimer and Opensense changed in New Zealand over the last 12 months?

| Month | Exclaimer estimated searches | Exclaimer Share of Search | Exclaimer rank | Opensense estimated searches | Opensense Share of Search | Opensense rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 260 | 39.4% | 2 | 40 | 6.1% | 4 |
| Dec 2025 | 260 | 44.8% | 1 | 30 | 5.2% | 4 |
| Jan 2026 | 260 | 40% | 1 | 30 | 4.6% | 4 |
| Feb 2026 | 260 | 36.6% | 2 | 40 | 5.6% | 4 |
| Mar 2026 | 260 | 33.3% | 2 | 50 | 6.4% | 4 |
| Apr 2026 | 210 | 35.6% | 2 | 50 | 8.5% | 4 |
| May 2026 | 260 | 37.7% | 2 | 50 | 7.2% | 4 |
| Jun 2026 | 260 | 42.6% | 1 | 40 | 6.6% | 4 |
| Jul 2026 | 210 | 38.2% | 2 | 30 | 5.5% | 4 |
| Aug 2026 | 260 | 38.8% | 2 | 50 | 7.5% | 4 |
| Sep 2026 | 260 | 41.3% | 2 | 50 | 7.9% | 3 |
| Oct 2026 | 210 | 38.2% | 2 | 70 | 12.7% | 3 |

## How are Exclaimer’s and Opensense’s branded searches counted?

Brandwave collects information about searches that people make online using Exclaimer’s and Opensense’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Exclaimer**: Measured on the search term “exclaimer”.
- **Opensense**: Measured on the search term “opensense”.

- [Exclaimer profile](/demand/nz/brands/exclaimer)
- [Opensense profile](/demand/nz/brands/opensense)
- [All email signature marketing platforms in New Zealand](/demand/nz/categories/nz-email-signature-marketing-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Exclaimer or Opensense more popular in search?

In October 2026, Exclaimer had more branded searches than Opensense among email signature marketing platforms in New Zealand. Exclaimer had about 210 branded searches, while Opensense had 70. Exclaimer made up 38.2% of all email signature marketing platform searches we track, and Opensense accounted for 12.7%.

## Cite this page

Brandwave. "Exclaimer vs Opensense: Which is more popular in New Zealand?". https://gobrandwave.com/demand/nz/compare/exclaimer-vs-opensense

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/exclaimer-vs-opensense. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
