---
title: "Evolve Inspired Jewellery vs Frenelle Jewellery: Which is searched more in New Zealand?"
description: "Is Evolve Inspired Jewellery or Frenelle Jewellery more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Jewellery charm brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/compare/evolve-jewellery-vs-frenelle"
publisher: "Brandwave"
---

# Evolve Inspired Jewellery vs Frenelle Jewellery: Which is searched more in New Zealand?

Is Evolve Inspired Jewellery or Frenelle Jewellery more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Jewellery charm brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Evolve Inspired Jewellery and Frenelle Jewellery
- **Competitive set**: Jewellery charm brands
- **Market**: New Zealand
- **Month measured**: Sep 2026
- **Evolve Inspired Jewellery Share of Search**: 2%
- **Frenelle Jewellery Share of Search**: 0.15%

## Is Evolve Inspired Jewellery or Frenelle Jewellery more popular in search?

- In September 2026, Evolve Inspired Jewellery had more branded searches than Frenelle Jewellery among jewellery charm brands in New Zealand. Evolve Inspired Jewellery had about 680 branded searches, while Frenelle Jewellery had 50. Evolve Inspired Jewellery made up 2% of all jewellery charm brand searches we track, and Frenelle Jewellery accounted for 0.15%.
- Evolve Inspired Jewellery was ahead of Frenelle Jewellery in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Evolve Inspired Jewellery’s share of searches among jewellery charm brands in New Zealand moved from 2.9% to 2%, and its estimated monthly branded searches moved from 1K to 680.
- Across the 12 months ending September 2026, Frenelle Jewellery’s share of searches among jewellery charm brands in New Zealand moved from 0.11% to 0.15%, and its estimated monthly branded searches moved from 40 to 50.

## Top jewellery charm brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Evolve Inspired Jewellery appeared in all five answers. Frenelle Jewellery was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Evolve Inspired Jewellery was listed before Frenelle Jewellery in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Pandora | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Evolve Inspired Jewellery | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Lullaboo | 3rd | 1 of 3 | 2 of 2 | 3 of 5 |
| Frenelle Jewellery | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Thomas Sabo | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Swarovski | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Tiffany & Co. | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Meadowlark | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Mejuri | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about jewellery charm brands

- Asked ChatGPT "Which jewellery charm brand should I buy in New Zealand?": 1. Pandora, 2. Evolve Inspired Jewellery, 3. Frenelle Jewellery
- Asked ChatGPT "What are the best jewellery charm brands in New Zealand?": 1. Pandora, 2. Evolve Inspired Jewellery, 3. Thomas Sabo
- Asked ChatGPT "What's the best jewellery charm brand in New Zealand for a charm bracelet?": 1. Pandora, 2. Evolve Inspired Jewellery, 3. Lullaboo
- Searched Google, AI Overview "bracelet charms nz": 1. Pandora, 2. Evolve Inspired Jewellery, 3. Lullaboo, 4. Frenelle Jewellery
- Searched Google, AI Overview "jewellery charms nz": 1. Pandora, 2. Lullaboo, 3. Evolve Inspired Jewellery, 4. Frenelle Jewellery

Not named in any answer: Swarovski, Tiffany & Co., Meadowlark and Mejuri.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How did search popularity change for New Zealand jewellery charm brands in September 2026?

- Evolve Inspired Jewellery’s share of searches among jewellery charm brands in New Zealand has lost ground for 3 months in a row, from 2.5% to 2% in September 2026.
- Estimated monthly branded searches for Frenelle Jewellery in New Zealand rose 25% over 12 measured months, from 40 to 50 in September 2026.

## Month by month

| Month | Evolve Inspired Jewellery estimated searches | Evolve Inspired Jewellery Share of Search | Evolve Inspired Jewellery rank | Frenelle Jewellery estimated searches | Frenelle Jewellery Share of Search | Frenelle Jewellery rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1K | 2.9% | 4 | 40 | 0.11% | 9 |
| Nov 2025 | 1.6K | 2.9% | 4 | 50 | 0.09% | 9 |
| Dec 2025 | 1.9K | 2.7% | 4 | 50 | 0.07% | 9 |
| Jan 2026 | 1.2K | 3% | 4 | 40 | 0.1% | 9 |
| Feb 2026 | 1.1K | 3.3% | 4 | 50 | 0.15% | 9 |
| Mar 2026 | 1K | 2.9% | 4 | 50 | 0.14% | 9 |
| Apr 2026 | 1K | 3.1% | 4 | 50 | 0.15% | 9 |
| May 2026 | 1.1K | 2.7% | 4 | 50 | 0.13% | 9 |
| Jun 2026 | 860 | 2.5% | 5 | 50 | 0.15% | 9 |
| Jul 2026 | 830 | 2.4% | 5 | 50 | 0.15% | 9 |
| Aug 2026 | 830 | 2.2% | 5 | 30 | 0.08% | 9 |
| Sep 2026 | 680 | 2% | 5 | 50 | 0.15% | 9 |

## How each brand is measured

Brandwave collects information about searches that people make online using Evolve Inspired Jewellery’s and Frenelle Jewellery’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Evolve Inspired Jewellery**: Measured on the search terms “evolve charms” and “evolve jewellery”, summed into one figure.
- **Frenelle Jewellery**: Measured on the search term “frenelle”.

- [Evolve Inspired Jewellery profile](/demand/nz/brands/evolve-jewellery)
- [Frenelle Jewellery profile](/demand/nz/brands/frenelle)
- [All jewellery charm brands in New Zealand](/demand/nz/categories/nz-jewellery-charm-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Evolve Inspired Jewellery or Frenelle Jewellery more popular in search?

In September 2026, Evolve Inspired Jewellery had more branded searches than Frenelle Jewellery among jewellery charm brands in New Zealand. Evolve Inspired Jewellery had about 680 branded searches, while Frenelle Jewellery had 50. Evolve Inspired Jewellery made up 2% of all jewellery charm brand searches we track, and Frenelle Jewellery accounted for 0.15%.

## Cite this page

Brandwave. "Evolve Inspired Jewellery vs Frenelle Jewellery: Which is searched more in New Zealand?". https://gobrandwave.com/demand/nz/compare/evolve-jewellery-vs-frenelle

This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/evolve-jewellery-vs-frenelle. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
