--- title: "Eufy vs Swann: Which is more popular by branded search in New Zealand?" description: "Which is more popular in search, Eufy or Swann? Compare estimated monthly branded-search demand and Share of Search inside the Home security camera brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/compare/eufy-vs-swann" publisher: "Brandwave" --- # Eufy vs Swann: Which is more popular by branded search in New Zealand? Which is more popular in search, Eufy or Swann? Compare estimated monthly branded-search demand and Share of Search inside the Home security camera brands set in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Eufy and Swann - **Competitive set**: Home security camera brands - **Market**: New Zealand - **Month measured**: Aug 2026 - **Eufy Share of Search**: 39.7% - **Swann Share of Search**: 5.8% ## Which is more popular in search, Eufy or Swann? - In August 2026, Eufy had more branded searches than Swann among home security camera brands in New Zealand. Eufy was estimated to have 21.9K branded searches compared to Swann’s 3.2K, and held a 39.7% Share of Search versus Swann’s 5.8%. - Eufy was ahead of Swann in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Eufy’s estimated Share of Search among home security camera brands in New Zealand moved from 37.8% to 39.7%, and its estimated monthly branded searches moved from 17.4K to 21.9K. - Across the 11 months ending August 2026, Swann’s estimated Share of Search among home security camera brands in New Zealand moved from 6.3% to 5.8%, and its estimated monthly branded searches moved from 2.9K to 3.2K. ## How did search popularity change for New Zealand home security camera brands in August 2026? - In August 2026, Eufy lost estimated Share of Search among home security camera brands in New Zealand, from 40.6% to 39.7%. ## Month by month | Month | Eufy estimated searches | Eufy Share of Search | Eufy rank | Swann estimated searches | Swann Share of Search | Swann rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 17.4K | 37.8% | 1 | 2.9K | 6.3% | 6 | | Nov 2025 | 22.7K | 42.2% | 1 | 3.2K | 5.9% | 6 | | Dec 2025 | 22.3K | 41.1% | 1 | 3.3K | 6.1% | 6 | | Jan 2026 | 19.1K | 38.3% | 1 | 3.4K | 6.8% | 6 | | Feb 2026 | 16.3K | 38% | 1 | 2.7K | 6.2% | 6 | | Mar 2026 | 19.4K | 39.9% | 1 | 2.6K | 5.4% | 6 | | Apr 2026 | 21.9K | 41.1% | 1 | 3K | 5.5% | 6 | | May 2026 | 22.1K | 38.9% | 1 | 3.1K | 5.5% | 6 | | Jun 2026 | 21.9K | 39% | 1 | 3K | 5.2% | 6 | | Jul 2026 | 22.4K | 40.6% | 1 | 3.1K | 5.7% | 6 | | Aug 2026 | 21.9K | 39.7% | 1 | 3.2K | 5.8% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Eufy’s and Swann’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Eufy**: Measured on the search terms “eufy”, “eufy baby monitor”, “eufy c210”, “eufy cam 2c”, “eufy camera”, “eufy camera 3”, “eufy com”, “eufy door lock”, “eufy doorbell”, “eufy e20”, “eufy homebase3”, “eufy indoor camera”, “eufy near me”, “eufy new zealand”, “eufy nz”, “eufy online”, “eufy outdoor camera”, “eufy robotic vacuum”, “eufy robovac”, “eufy scale”, “eufy security”, “eufy security camera”, “eufy solar panel”, “eufy vacuum” and “eufy vacuum cleaner”, summed into one figure. - **Swann**: Measured on the search terms “swann camera”, “swann camera system”, “swann cctv”, “swann cctv 4k”, “swann door camera”, “swann doorbell”, “swann nvr camera”, “swann outdoor security camera”, “swann security”, “swann security cctv”, “swann security system”, “swann solar security camera”, “swann wifi camera”, “swann wireless camera”, “swann wireless doorbell” and “swann wireless security camera”, summed into one figure. - [Eufy profile](/demand/nz/brands/eufy) - [Swann profile](/demand/nz/brands/swann) - [All home security camera brands in New Zealand](/demand/nz/categories/nz-smart-home-security-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Eufy or Swann? In August 2026, Eufy had more branded searches than Swann among home security camera brands in New Zealand. Eufy was estimated to have 21.9K branded searches compared to Swann’s 3.2K, and held a 39.7% Share of Search versus Swann’s 5.8%. ## Cite this page Brandwave. "Eufy vs Swann: Which is more popular by branded search in New Zealand?". https://gobrandwave.com/demand/nz/compare/eufy-vs-swann This page is also available as HTML at https://gobrandwave.com/demand/nz/compare/eufy-vs-swann. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.